New Market Development - Publications - Faculty & Research

Professor V. Kasturi Rangan, the required Marketing course has been revamped to include new initiatives such as a marketing-strategy computer simulation (called "Pharmasim") and a module on View Details

Keywords: Mary Jane Higgins; Illustration by Peter Hoey

22 Dec 2019
News

A town’s pioneering plan to fund retreat from sea rise: have new development pitch in

01 Dec 2017
News

Developing Insightful Global Leaders

HBS is committed to developing future leaders equipped with the cultural intelligence and skills required to operate in today’s globalized world. Key to this effort is creating opportunities for members of the School’s increasingly... View Details

25 Aug 2022
News

Open Market

and changing market dynamics, all while still launching new products and services to remain competitive. Robinhood has adapted to many changes and, if anything, has proven to be a disruptor in how it has... View Details

Keywords: Dan Morrell; illustration by Keith Negley; Securities, Commodities, and Other Financial Investments; Finance

01 Apr 2000
News

Marketing Muscle

Edwards's role in making Yahoo! one of the most recognized names in the Internet economy taught the industry a lesson in the importance of brand-name recognition. Shunned no longer, marketers are "the new... View Details

28 Sep 2015
News

Six Lessons from Mobile Money Ventures in Developing Countries

16 Aug 2010
News

Sports Marketing Lifetime Achievement Award

01 Apr 2001
News

New Ventures New Gains

Entrepreneurship is nothing new at HBS. The first course in entrepreneurship was taught over fifty years ago, and the list of alumni who have founded profoundly influential companies — from Continental Cablevision to Staples to Bloomberg... View Details

Keywords: Julia Hanna and Susan Young; Martin Dubilier (MBA 1952); Business Schools & Computer & Management Training; Educational Services

01 Dec 2011
News

Harvard to Restart Allston Development

The Harvard Corporation in September endorsed a plan to restart development of a science complex on Western Avenue across from HBS and to create an “enterprise research” campus with a hotel and conference center. In an open letter to the... View Details

Keywords: Allston; Construction of Buildings; Construction; Colleges, Universities, and Professional Schools; Educational Services

26 Sep 2019
News

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WhatsApp Names New India Head to Grow its Biggest Market

Foreign investors navigate turmoil in Chinese markets with new playbook

Harvard Business School's HBX Offers Developing Yourself as a Leader, a New Leadership Development Program Offered via the HBX Live Virtual Classroom

New Harvard Business School program expands on marketing case studies of Jay-Z, Lady Gaga

Training for a New Africa

Developing a Digital Mindset

Investor Lawsuits Against Auditors Are Falling, and That's Bad News for Capital Markets

New Japan Commerce Chief to Help Smaller Firms Move into Overseas Markets

Clay Christensen's Milkshake Marketing

U.S. Economic Development Administration and Harvard Business School Unveil Brand New U.S. Cluster Mapping and Registry Website

Reinventing Marketing