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  • All HBS Web  (38)
    • News  (7)
    • Research  (28)
    • Events  (1)
  • Faculty Publications  (17)

Show Results For

  • All HBS Web  (38)
    • News  (7)
    • Research  (28)
    • Events  (1)
  • Faculty Publications  (17)
← Page 2 of 38 Results
  • September 2023
  • Article

Customer Churn and Intangible Capital

By: Scott R. Baker, Brian Baugh and Marco Sammon
Intangible capital is a crucial and growing piece of firms’ capital structure, but many of its distinct components are difficult to measure. We develop and make available several new firm-level metrics regarding a key component of intangible capital – firms’ customer... View Details
Keywords: Customer Base; Transaction Data; Customer Churn; Intangible Capital; Capital Structure; Measurement and Metrics; Customers
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Baker, Scott R., Brian Baugh, and Marco Sammon. "Customer Churn and Intangible Capital." Journal of Political Economy Macroeconomics 1, no. 3 (September 2023): 447–505.
  • 01 Feb 2019
  • HBS Seminar

Xavier Jaravel, London School of Economics

  • 11 May 2016
  • Research & Ideas

Fix This! Why is it so Painful to Buy a New Car?

incentive to add more transparency on things like invoice markups and service costs? Myriad consumer websites help car buyers overcome that asymmetry with information on what dealers pay for cars, vehicle quality stats, and maintenance... View Details
Keywords: by Sean Silverthorne; Auto
  • 01 Jun 2022
  • News

The Exchange: Same Great Price, Now with Fewer Chips

and also adjusted for the size of the package, so per-unit (e.g., per-ounce) prices really didn’t increase much for a long time. What we’re finding instead is that firms were producing products at a lower cost. Overall, markups on these... View Details
Keywords: Miscellaneous Store Retailers; Retail Trade
  • 15 Dec 2014
  • Research & Ideas

Deconstructing the Price Tag

cost transparency would be helpful [in motivating buyers] if the price of the shirt was $10. But even at $35, we still saw an advantage to revealing the cost of production, which is interesting because the markup was five times the cost."... View Details
Keywords: by Dina Gerdeman; Retail
  • 09 Nov 2015
  • Research & Ideas

These Employers Pay Higher Salaries than Necessary

demand model, Stanton and Thomas estimate that hand-holding premium accounts for about two-thirds of the price increase for first-time users, while markups represent the other third. Charging any premium, however, counters the common... View Details
Keywords: by Michael Blanding; Employment; Technology; Computer
  • 18 Apr 2005
  • Research & Ideas

Prosper with Multi-Channel Retailing

initial markup and generating substantial gross margin, which means tight controls of inventory." In addition to buying enough to sell on the Internet, the company must manage inventories for stores that have very different sales... View Details
Keywords: by Julie Jette; Consumer Products; Retail
  • 01 Sep 2015
  • News

Ink

Fuji Photo Film combined interests to steal low-end printer share from Canon, both companies wanted to have a markup over their own separate costs, which would have created an overpriced product. The eventual answer was a carefully... View Details
  • 27 Apr 2021
  • Research & Ideas

New Research: Surviving Bankruptcy, Useful Economics, and Retirement

Mercadal “We use a detailed dataset on electricity transactions to investigate the impact of market-based deregulation in the context of the United States electricity sector. We find that the increase in markups dominates despite modest... View Details
  • 01 Dec 2003
  • Research & Ideas

Sometimes Success Begins at Failure

times that of other code posted at the site. To IBM's credit, this surprising level of external interest triggered an internal reconsideration of the software code. We know it today as the XML (Extensible Markup Language) parser, and it... View Details
Keywords: by Henry Chesbrough; Health; Pharmaceutical
  • 14 Oct 2008
  • Research & Ideas

Should You Bring Advertising Expertise In-House?

"buys," the compensation paid to the outside agency includes markups on its creative, production, and media costs. When an advertiser "makes," it avoids payment of the outside agency's markups, but the in-house unit... View Details
Keywords: by Sarah Jane Gilbert; Advertising
  • 16 Aug 2016
  • First Look

August 16, 2016

to dealers with whom they have the strongest ties, and more so during periods of market turmoil. Systemically important dealers exploit their connections at the expense of peripheral dealers as well as clients, charging higher markups... View Details
Keywords: Sean Silverthorne
  • 30 Nov 2009
  • Research & Ideas

Tracks of My Tears: Reconstructing Digital Music

high-enough markup on individual songs to make up for any lost revenues on albums. Another strategy worth considering is to sequentially release albums and songs so as to stimulate more loyal and eager consumers to buy the full bundle.... View Details
Keywords: by Sean Silverthorne; Music
  • 30 Sep 2014
  • First Look

First Look: September 30

involved marketing tactic (Experiment 4). Further experiments explore boundary conditions and suggest that the benefit of cost transparency weakens as firms increase price relative to costs and when markups are made salient (Experiments... View Details
Keywords: Sean Silverthorne
  • 09 May 2017
  • First Look

New Research and Ideas, May 9

to dealers with whom they have the strongest ties, and more so during periods of market turmoil. Systemically important dealers exploit their connections at the expense of peripheral dealers as well as clients, charging higher markups... View Details
Keywords: Sean Silverthorne
  • 31 Mar 2009
  • First Look

First Look: March 31, 2009

feeding the markup shocks observed in Japan during the early 1990s, the model is able to generate time series for output, TFP, employment, consumption, and investment that track closely the actual data. In particular, the productivity... View Details
Keywords: Martha Lagace
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