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Publications

Filter Results: (27) Arrow Down
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Show Results For

  • All HBS Web  (27)
    • News  (6)
    • Research  (20)
  • Faculty Publications  (12)

Show Results For

  • All HBS Web  (27)
    • News  (6)
    • Research  (20)
  • Faculty Publications  (12)
← Page 2 of 27 Results
  • 01 Sep 2017
  • News

Ink: Miami’s Dark Neon Era, the Language of Success, and Getting Psyched Up

that nobody seems to remember. It is one of the most inspiring and influential books that I’ve ever read.” Excerpt “Language can affect every aspect of global organizational life. A lingua franca is the... View Details
Keywords: April White; Publishing Industries (except Internet); Information
  • 06 Oct 2014
  • Research & Ideas

Why Businesses Need a Language Strategy

levels of language skills, communication and performance suffer. Q: You have written about English becoming the primary lingua franca in global businesses. Do you see any dangers in that proliferation? Are... View Details
Keywords: Re: Tsedal Neeley
  • 01 Mar 2017
  • News

Research Brief: Lost in Translation

In an increasingly global business world, English is the lingua franca that tethers companies and their investors together. Executives without a deep fluency in English could be costing their companies more... View Details
Keywords: Erin Peterson
  • 01 Sep 2013
  • News

The New Rules of E-Commerce

Mikitani (MBA 1993) is not shy about pursuing the big idea, in this case a belief that English is the lingua franca of business and learning it would give his organization a competitive edge. Rakuten,... View Details
Keywords: Sean Silverthorne; e-commerce; News, Library, Internet, and Other Services; Information; Miscellaneous Store Retailers; Retail Trade
  • 14 Feb 2007
  • Op-Ed

Tata-Corus: India’s New Steel Giant

Some of this surely stemmed from language considerations. To an extent, the Indians' greater command of the world's lingua franca will lubricate the inevitably-difficult integration process. Fourth, the... View Details
Keywords: by Tarun Khanna
  • 21 Mar 2014
  • Blog Post

East Asia MBA Market Update

in its Ease of Doing Business 2013 report; as a point of comparison in East Asia, China was ranked 91st. For MBAs considering internship or career opportunities in Malaysia who are not from the region, English is widely spoken and it is the View Details
Keywords: Technology; Consumer Products / Retail
  • 01 Jun 2017
  • News

Alumni and Faculty Books for June 2017

in-depth look at a single organization, the high-tech giant Rakuten, in the five years after its English lingua franca mandate. Her behind-the-scenes portrayal explores how language shapes the ways in which... View Details
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