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- All HBS Web
(5,784)
- People (5)
- News (1,392)
- Research (3,559)
- Events (57)
- Multimedia (36)
- Faculty Publications (2,161)
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- April 1986 (Revised May 1996)
- Background Note
Note on Option Pricing
Develops a simple option pricing model which provides an insight into the foundations of the Black and Scholes model. The Black and Scholes model is next introduced and its relationship to the simple option pricing model discussed. Last, the problem of pricing debt... View Details
Mason, Scott P. "Note on Option Pricing." Harvard Business School Background Note 286-112, April 1986. (Revised May 1996.)
- Article
On the Optimal Structure of Liability Laws
By: Jerry R. Green
We consider the control of tvo-party accidents through the use of liability rules that assign damages according to whether or not predetermined standards for care have been met. Particular emphasis is given to how the differential in the costs of accident avoidance... View Details
Green, Jerry R. "On the Optimal Structure of Liability Laws." Bell Journal of Economics 7, no. 2 (Fall 1976): 553–574.
- May 2015
- Case
Pricing in a Digital World (2015)
By: John Gourville
Dynamic pricing, especially as practiced by Uber and Lift, seems to be all the rage. In this case, we look at five interesting applications of dynamic price and price customization, each made possible by advances in digital technology. These range from the online... View Details
- 2022
- Working Paper
On the Estimation of Demand-Based Asset Pricing Models
A growing literature uses portfolio holdings data to quantify the impact of investor demand on equilibrium prices via counterfactual experiments. The key parameter in relating demand and equilibrium prices is investors’ elasticity of demand with respect to the price.... View Details
van der Beck, Philippe. "On the Estimation of Demand-Based Asset Pricing Models." Swiss Finance Institute Research Paper Series, No. 22-67, May 2022.
- Article
Motivated Inferences of Price and Quality in Healthcare Decisions
By: Emily Prinsloo, Kate Barasz and Peter A. Ubel
Policy makers have increasingly advocated for healthcare price transparency, whereby prices are made salient before services are rendered. While such policies may empower consumers, they also bring price to the forefront of healthcare choices as never before, with yet... View Details
Keywords: Healthcare; Price Transparency; Health Care and Treatment; Price; Quality; Perception; Consumer Behavior; Decisions; Insurance
Prinsloo, Emily, Kate Barasz, and Peter A. Ubel. "Motivated Inferences of Price and Quality in Healthcare Decisions." Special Issue on Healthcare and Medical Decision Making edited by Dipankar Chakravarti, Jian Ni, Meng Zhu. Journal of the Association for Consumer Research 7, no. 2 (April 2022): 186–197.
- October 2020 (Revised May 2023)
- Exercise
SenseAim Technologies: Pricing to Win
By: Elie Ofek, Eyal Biyalogorsky, Marco Bertini and Oded Koenigsberg
This exercise serves to help students understand the proper role and use of costs in a firm’s pricing decisions. The exercise is designed such that the learning of students evolves across a classroom session, starting from understanding which costs are relevant when... View Details
Ofek, Elie, Eyal Biyalogorsky, Marco Bertini, and Oded Koenigsberg. "SenseAim Technologies: Pricing to Win." Harvard Business School Exercise 521-049, October 2020. (Revised May 2023.)
- March 2024
- Article
The Asymmetric Mispricing Information in Analysts’ Target Prices
By: Jeremiah Green, John R. M. Hand and Anywhere Sikochi
We study the mispricing information present in the target prices of U.S. and international analysts. We hypothesize that asymmetry in the value-relevance of the information that managers supply to analysts, combined with asymmetry in the incentives facing analysts to... View Details
Keywords: Analysts; Target Prices; Mispricing; Cost Of Equity; Valuation; Price; Cost; Analysis; Theory
Green, Jeremiah, John R. M. Hand, and Anywhere Sikochi. "The Asymmetric Mispricing Information in Analysts’ Target Prices." Review of Accounting Studies 29, no. 1 (March 2024): 889–915.
- August 2022
- Exercise
Joy4Home Brands: Pricing Matters
By: Elie Ofek, Oded Koenigsberg and Marco Bertini
Joy4Home Brands, the maker of novel houseware items, was gearing up for its launch. The company would be introducing two lines: kitchenware products and storage containers. The initial go-to-market plan called for a direct to consumer (DTC) channel strategy. While... View Details
Keywords: DTC; Pricing Decisions; B2B; Product Marketing; Product Launch; Marketing Strategy; Business Model; Opportunities; Consumer Products Industry
Ofek, Elie, Oded Koenigsberg, and Marco Bertini. "Joy4Home Brands: Pricing Matters." Harvard Business School Exercise 523-709, August 2022.
- 2021
- Article
To Thine Own Self Be True? Incentive Problems in Personalized Law
By: Jordan M. Barry, John William Hatfield and Scott Duke Kominers
Recent years have seen an explosion of scholarship on “personalized law.” Commentators foresee a world in which regulators armed with big data and machine learning techniques determine the optimal legal rule for every regulated party, then instantaneously disseminate... View Details
Keywords: Personalized Law; Regulation; Regulatory Avoidance; Regulatory Arbitrage; Law And Economics; Law And Technology; Law And Artificial Intelligence; Futurism; Moral Hazard; Elicitation; Signaling; Privacy; Law; Governing Rules, Regulations, and Reforms; Information Technology; AI and Machine Learning
Barry, Jordan M., John William Hatfield, and Scott Duke Kominers. "To Thine Own Self Be True? Incentive Problems in Personalized Law." Art. 2. William & Mary Law Review 62, no. 3 (2021).
- October 2017
- Case
Pricing PatientPing
By: Frank V. Cespedes, Julia Kelley and Amram Migdal
In 2017, Jay Desai, the CEO of Boston-based health care technology company PatientPing, had to consider a number of interrelated pricing challenges. Founded in late 2013, PatientPing sold a software platform that allowed health care providers to receive real-time... View Details
Keywords: Pricing; Health Tech; Health Technology; Marketing; Sales Process; Sales Strategy; Price; Sales; Marketing Strategy; Health Care and Treatment; Health Industry; Technology Industry; Boston; North America; Massachusetts; United States
Cespedes, Frank V., Julia Kelley, and Amram Migdal. "Pricing PatientPing." Harvard Business School Case 818-017, October 2017.
- 2021
- Working Paper
First Law of Motion: Influencer Video Advertising on TikTok
By: Jeremy Yang, Juanjuan Zhang and Yuhan Zhang
This paper engineers an intuitive feature that is predictive of the causal effect of influencer video advertising on product sales. We propose the concept of m-score, a summary statistic that captures the extent to which a product is advertised in the most engaging... View Details
Keywords: Influencer Advertising; Video Advertising; Computer Vision; Machine Learning; Advertising; Online Technology
Yang, Jeremy, Juanjuan Zhang, and Yuhan Zhang. "First Law of Motion: Influencer Video Advertising on TikTok." Working Paper, March 2021.
- 21 May 2018
- HBS Case
How Would You Price One of the World's Great Watches?
"gift" some of the value and not charge as much. For innovative products, the thinking gets even more complicated. “Usually when you price, you have reference prices because you have comparable... View Details
- 2012
- Book
Commentaries and Cases on the Law of Business Organization
By: William T. Allen, Reinier Kraakman and Guhan Subramanian
This fourth edition is completely updated throughout. It now includes excerpts from important recent cases such as "Air Products v. Airgas" and "In re CNX Gas" and provides commentary on current developments, such as "Say on Pay," proxy access and the Dodd-Frank Act of... View Details
Allen, William T., Reinier Kraakman, and Guhan Subramanian. Commentaries and Cases on the Law of Business Organization. 4th ed. Aspen Publishing, 2012.
- March 2018
- Article
Scraped Data and Sticky Prices
By: Alberto Cavallo
I use daily prices collected from online retailers in five countries to study the impact of measurement bias on three common price stickiness statistics. Relative to previous results, I find that online prices have longer durations, with fewer price changes close to... View Details
Keywords: Online Data; Scraped Data; Sticky Prices; Scanner Data; Consumer Price Index; Price; Data and Data Sets
Cavallo, Alberto. "Scraped Data and Sticky Prices." Review of Economics and Statistics 100, no. 1 (March 2018): 105–119.
- January 1987 (Revised March 1989)
- Background Note
Note on the Pricing of Mortgage-Backed Securities
By: Jay O. Light and Jeremy C. Stein
An introduction to mortgage-backed securities, prepayment risk, and their market pricing. View Details
Light, Jay O., and Jeremy C. Stein. "Note on the Pricing of Mortgage-Backed Securities." Harvard Business School Background Note 287-060, January 1987. (Revised March 1989.)
- October 2021 (Revised May 2023)
- Case
Project Maji: Pricing Water in Sub-Saharan Africa
By: Elie Ofek, Marco Bertini, Dilyana Karadzhova Botha and Esel Çekin
In July 2021, Sunil Lalvani, founder and CEO of Project Maji, a non-profit social enterprise headquartered in Dubai that had already provided sustainable, clean water solutions to 80,000 people living in rural communities across Ghana and Kenya, was facing an important... View Details
Keywords: Water; Pricing; Nonprofit Organizations; Projects; Price; Decision Making; Social Enterprise; Growth and Development Strategy; Equity; Green Technology; Social and Collaborative Networks; Africa; Dubai
Ofek, Elie, Marco Bertini, Dilyana Karadzhova Botha, and Esel Çekin. "Project Maji: Pricing Water in Sub-Saharan Africa." Harvard Business School Case 522-043, October 2021. (Revised May 2023.)
- 2007
- Book
Commentaries and Cases on the Law of Business Organization
By: William T. Allen, Reinier Kraakman and Guhan Subramanian
Allen, William T., Reinier Kraakman, and Guhan Subramanian. Commentaries and Cases on the Law of Business Organization. 2nd ed. Aspen Publishing, 2007.
- November 2021
- Article
Strict ID Laws Don't Stop Voters: Evidence from a U.S. Nationwide Panel, 2008–2018
By: Enrico Cantoni and Vincent Pons
U.S. states increasingly require identification to vote—an ostensive attempt to deter fraud that prompts complaints of selective disenfranchisement. Using a difference-in-differences design on a 1.6-billion-observations panel dataset, 2008–2018, we find that the laws... View Details
Keywords: Voter ID Laws; Voter Turnout; Voting; Political Elections; Governing Rules, Regulations, and Reforms; United States
Cantoni, Enrico, and Vincent Pons. "Strict ID Laws Don't Stop Voters: Evidence from a U.S. Nationwide Panel, 2008–2018." Quarterly Journal of Economics 136, no. 4 (November 2021): 2615–2660.
- 15 Mar 2018
- Working Paper Summaries
Targeted Price Controls on Supermarket Products
- March 31, 2022
- Article
Two Approaches to Capping Health Care Prices
By: Michael E. Chernew, Maximilian J. Pany and Leemore S. Dafny
High health care prices for the privately-insured contribute to high premiums, which put downward pressure on wages, and induce employers to reduce benefit generosity and charge employees more for coverage. As the average annual premium for family coverage currently... View Details
Chernew, Michael E., Maximilian J. Pany, and Leemore S. Dafny. "Two Approaches to Capping Health Care Prices." Health Affairs Forefront (March 31, 2022).