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  • January 2004 (Revised May 2004)
  • Background Note

Strategy and Positioning in Professional Service Firms

By: Ashish Nanda
This case provides a definition of strategy, distinguishes between corporate and practice strategy, and discusses how and why developing and implementing strategy for professional service firms is different from developing and implementing strategy for commercial... View Details
Keywords: Corporate Strategy; Service Industry
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Nanda, Ashish. "Strategy and Positioning in Professional Service Firms." Harvard Business School Background Note 904-060, January 2004. (Revised May 2004.)
  • December 2021
  • Article

Negativity Spreads More Than Positivity on Twitter after Both Positive and Negative Political Situations

By: Jonas Paul Schöne, Brian Parkinson and Amit Goldenberg
What type of emotional language spreads further in political discourses on social media? Previous research has focused on situations that primarily elicited negative emotions, showing that negative language tended to spread further. The current project extends existing... View Details
Keywords: Negative Emotions; Emotional Influence; Emotional Resonance; Political Discourse; Emotion Contagion; Intergroup; Interactive Communication; Emotions; Government and Politics; Social Media
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Schöne, Jonas Paul, Brian Parkinson, and Amit Goldenberg. "Negativity Spreads More Than Positivity on Twitter after Both Positive and Negative Political Situations." Affective Science 2, no. 4 (December 2021): 379–390.
  • 2025
  • Working Paper

Discrimination, Rejection, and Job Search

By: Anne Boring, Katherine Coffman, Dylan Glover and María José González-Fuentes
We investigate how candidates’ willingness to apply responds to (potential) discrimination and rejection using a simulated labor market. Past work has shown that “blinding” job applications reduces discrimination and increases the rate at which women are hired. Our... View Details
Keywords: Job Search; Prejudice and Bias; Selection and Staffing; Demographics
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Boring, Anne, Katherine Coffman, Dylan Glover, and María José González-Fuentes. "Discrimination, Rejection, and Job Search." Working Paper, February 2025.
  • 2021
  • Working Paper

Whose Job Is It Anyway? Co-Ethnic Hiring in New U.S. Ventures

By: Sari Pekkala Kerr and William R. Kerr
We explore co-ethnic hiring among new ventures using U.S. administrative data. Co-ethnic hiring is ubiquitous among immigrant groups, averaging about 22.5% and ranging from <2% to >40%. Co-ethnic hiring grows with the size of the local ethnic workforce, greater... View Details
Keywords: Hiring; Job Creation; E-Verify; Immigration; Selection and Staffing; Ethnicity; Entrepreneurship
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Kerr, Sari Pekkala, and William R. Kerr. "Whose Job Is It Anyway? Co-Ethnic Hiring in New U.S. Ventures." NBER Working Paper Series, No. 28509, February 2021. (Harvard Business School Working Paper, No. 21-101, February 2021.)
  • November 2018 (Revised June 2019)
  • Case

Universal Basic Income, Job Guarantees, or None of the Above?

By: William R. Kerr, Reilly Kiernan and Jordan Bach-Lombardo
How can policymakers and business leaders address AI and automation's potential for widespread labor market displacement? This case examines potential policy responses, looking closely at the United States' existing social safety net and the impacts of implementing... View Details
Keywords: UBI; Job Guarantee; Managing The Future Of Work; EITC; Employment; Labor; Social Issues; Income; Government and Politics; Policy; Problems and Challenges
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Kerr, William R., Reilly Kiernan, and Jordan Bach-Lombardo. "Universal Basic Income, Job Guarantees, or None of the Above?" Harvard Business School Case 819-035, November 2018. (Revised June 2019.)
  • 7 Mar 2013
  • Keynote Speech

Positive Risk and the Innovation Commons

By: Carliss Y. Baldwin
Keywords: Innovation & Entrepreneurship; Entrepreneurship; Innovation and Invention
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Baldwin, Carliss Y. "Positive Risk and the Innovation Commons." Intersect, an Innovation Symposium, Harvard Business School Club of Wisconsin, Milwaukee, WI, March 7, 2013.
  • November 1974
  • Case

Job Corps

Describes the efforts of the director of Job Corps to stave off the destruction of his agency by the Nixon administration. In this process, the director built extensive power bases which he mobilized in support of Job Corps. The end result was that Job Corps was not... View Details
Keywords: Business or Company Management; Nonprofit Organizations; Power and Influence; Business and Government Relations
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Fenn, Dan H., Jr. "Job Corps." Harvard Business School Case 375-152, November 1974.
  • November 2012 (Revised September 2013)
  • Case

The JOBS Act of 2012

By: Lena G. Goldberg
This Note summarizes the potential of the Jobs Act of 2012 to change the way in which emerging growth companies, or EMGs, access capital markets. Described as among the most significant change to US securities laws in over 20 years, the Jobs Act may reduce the burdens... View Details
Keywords: Laws And Regulation; Crowdfunding; IPO; Quiet Period; Business Ventures; Entrepreneurship; Law; North and Central America
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Goldberg, Lena G. "The JOBS Act of 2012." Harvard Business School Case 313-091, November 2012. (Revised September 2013.)
  • Spring 2013
  • Article

Jobs and Social Innovation

By: Rosabeth M. Kanter
Keywords: Innovation; Innovation and Invention
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Kanter, Rosabeth M. "Jobs and Social Innovation." Stanford Social Innovation Review 11, no. 2 (Spring 2013): 34–36.
  • September 2005 (Revised April 2006)
  • Background Note

Market Segmentation, Target Market Selection, and Positioning

By: Miklos Sarvary and Anita Elberse
Elaborates on the prerequisites for designing a successful marketing strategy: market segmentation, target market selection, and product positioning. View Details
Keywords: Marketing Strategy; Product Positioning; Markets
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Sarvary, Miklos, and Anita Elberse. "Market Segmentation, Target Market Selection, and Positioning." Harvard Business School Background Note 506-019, September 2005. (Revised April 2006.)
  • 22 Jun 2013 - 23 Jun 2013
  • Conference Presentation

Positive Risk and the Innovation Commons

By: Carliss Y. Baldwin
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Baldwin, Carliss Y. "Positive Risk and the Innovation Commons." Paper presented at the Vienna Conference on Strategy, Organizational Design, and Innovation, Universität Wien. Institut für Betriebswirtschaftslehre, Vienna, Austria, June 22–23, 2013.
  • May 2019
  • Teaching Note

Universal Basic Income, Job Guarantees, or None of the Above?

By: William R. Kerr and Jordan Bach-Lombardo
Teaching Note for HBS No. 819-035. View Details
Keywords: UBI; Job Guarantee; Public Policy; EITC; Employment; Labor; Social Issues; Income; Governance; Policy; Welfare
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Kerr, William R., and Jordan Bach-Lombardo. "Universal Basic Income, Job Guarantees, or None of the Above?" Harvard Business School Teaching Note 819-127, May 2019.
  • 1997
  • Chapter

Organization Design and Job Characteristics

By: D. T. Hall and M. H. Bazerman
Keywords: Organizational Design; Job Design and Levels
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Hall, D. T., and M. H. Bazerman. "Organization Design and Job Characteristics." In Teaching Well and Liking It: Motivating Faculty to Teach Effectively, edited by J. L. Bess. Johns Hopkins University Press, 1997.
  • January 2007
  • Class Lecture

Brand Positioning (FSS)

By: Youngme E. Moon
Keywords: Brands and Branding; Product Positioning
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Moon, Youngme E. "Brand Positioning (FSS)." Harvard Business School Class Lecture 507-055, January 2007.
  • 01 Aug 2011
  • Research & Ideas

Immigrant Innovators: Job Stealers or Job Creators?

was stealing jobs from born-and-bred Americans. But it also ruled out the opposing idea that the program created a huge number of jobs for Americans. "We do not find any substantive effect on native... View Details
Keywords: by Carmen Nobel; Technology
  • March 2002 (Revised January 2003)
  • Case

Microsoft: Positioning the Tablet PC

By: Youngme E. Moon and Christina L. Darwall
Microsoft is preparing for the launch of the Tablet PC, which allows users to use a pen (stylus) to run Windows and Windows applications, annotate documents, and create handwritten documents for later reference or even conversion to text. Microsoft's original equipment... View Details
Keywords: Technological Innovation; Product Positioning; Market Entry and Exit; Information Infrastructure; Applications and Software; Computer Industry
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Moon, Youngme E., and Christina L. Darwall. "Microsoft: Positioning the Tablet PC." Harvard Business School Case 502-051, March 2002. (Revised January 2003.)
  • Article

Choice Architects Reveal a Bias Toward Positivity and Certainty

By: David P. Daniels and Julian Zlatev
Biases influence important decisions, but little is known about whether and how individuals try to exploit others’ biases in strategic interactions. Choice architects—that is, people who present choices to others—must often decide between presenting choice sets with... View Details
Keywords: Nudges; Biases; Strategic Decision Making; Social Influence; Choice Architects; Choice Architecture; Reflection Effect; Certainty Effect; Loss Aversion; Decision Making; Risk and Uncertainty; Power and Influence
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Daniels, David P., and Julian Zlatev. "Choice Architects Reveal a Bias Toward Positivity and Certainty." Organizational Behavior and Human Decision Processes 151 (March 2019): 132–149.
  • 2014
  • Working Paper

Non-Adherence in Health Care: A Positive and Normative Analysis

By: Mark Egan and Tomas J. Philipson
Non-adherence in health care results when a patient does not initiate or continue care that a provider has recommended. Previous research identifies non-adherence as a major source of waste in US health care, totaling approximately 2.3% of GDP, and have proposed a... View Details
Keywords: Health Care and Treatment; Behavior; Economics; Analysis; Mathematical Methods
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Egan, Mark, and Tomas J. Philipson. "Non-Adherence in Health Care: A Positive and Normative Analysis." NBER Working Paper Series, No. 20330, July 2014. (Previously titled, "Health Care Adherence and Personalized Medicine.")
  • Article

Common Variants of the Oxytocin Receptor Gene Do Not Predict the Positive Mood Benefits of Prosocial Spending

By: Ashley V. Whillans, Lara B. Aknin, Colin Ross, Lihan Chen and Frances S. Chen
Who benefits most from helping others? Previous research suggests that common polymorphisms of the oxytocin receptor gene (OXTR) predict whether people behave generously and experience increases in positive mood in response to socially-focused experiences in daily... View Details
Keywords: Prosocial Behavior; Positivity; Behavior Genetics; Individual Differences; Behavior; Emotions; Genetics; Spending
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Whillans, Ashley V., Lara B. Aknin, Colin Ross, Lihan Chen, and Frances S. Chen. "Common Variants of the Oxytocin Receptor Gene Do Not Predict the Positive Mood Benefits of Prosocial Spending." Emotion 20, no. 5 (August 2020): 734–749.
  • July 2010
  • Case

Metabical: Positioning and Communications Strategy for a New Weight Loss Drug

By: John A. Quelch and Heather Beckham
Cambridge Sciences Pharmaceuticals (CSP) expects final approval for its revolutionary weight loss drug, Metabical. Metabical will be the only weight loss drug with FDA approval that is also clinically proven to be effective for moderately overweight people. Barbara... View Details
Keywords: Product Positioning; Marketing Communications; Product Launch; Consumer Behavior; Pharmaceutical Industry; United States
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Quelch, John A., and Heather Beckham. "Metabical: Positioning and Communications Strategy for a New Weight Loss Drug." Harvard Business School Brief Case 104-240, July 2010.
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