Publications

2019
Chapter

'A Sublimely Stupid Idea': Physiocracy in Italy from the Enlightenment to Fascism

By: Sophus A. Reinert

July 2021
Article

Do Interactions with Candidates Increase Voter Support and Participation? Experimental Evidence from Italy

By: Enrico Cantoni and Vincent Pons

We test whether politicians can use direct contact to reconnect with citizens, increase turnout, and win votes. During the 2014 Italian municipal elections, we randomly assigned 26,000 voters to receive visits from city council candidates, from canvassers supporting... View Details

Keywords: Campaigns; Candidates; Elections; Experiment; Political Parties; Turnout; Voting Behavior; Voting; Political Elections; Behavior; Interpersonal Communication; Italy

June 2001 (Revised June 2002)
Teaching Note

"One Country, Two Systems"? Italy and the Mezzogiorno (A) and (B) TN

By: Bruce R. Scott

Teaching Note for (9-702-096) and (9-702-097). View Details

Keywords: Italy

Forthcoming
Article

Geographies of Discontent: Public Service Deprivation and the Rise of the Far Right in Italy

By: Simone Cremaschi, Paula Rettl, Marco Cappelluti and Catherine E. De Vries

Electoral support for far-right parties is often linked to geographies of discontent. We argue that public service deprivation, defined as reduced access to public services at the local level, plays an important role in explaining these patterns. By exploiting an... View Details

Keywords: Election Outcomes; Electoral Behavior; Political Affiliation; Political Culture; Public Service; Political Elections; Policy; Government and Politics; Surveys; Geographic Location; Immigration; Europe; Italy

2006
Article

Blaming the Medici: Footnotes, Falsification, and the Fate of the English Model in Eighteenth-Century Italy

By: Sophus A. Reinert

Article

Summaries of Doctoral Dissertations: Economic Recovery and the Determinants of Productivity and Innovation: Evidence from Post-WWII Italy

By: Michela Giorcelli

2010
Article

Lessons on the Rise and Fall of Great Powers: Conquest, Commerce, and Decline in Enlightenment Italy

By: Sophus A. Reinert

June 2016
Case

The Redevelopment of Palazzo Tornabuoni (B)

By: Sid Yog, Arthur I Segel and Ricardo Andrade

On December 16, 2010, Byrne Murphy received a call from his Italian partner at Fingen Group. The recently renovated Palazzo Tornabuoni, an iconic 15th century palace in the heart of Florence, Italy, had been seized by the local police. While Murphy tries to understand... View Details

Keywords: Palazzo Tornabuoni; Private Residence Club; Florence; Italy; Timeshare; Fractional Ownership; Property; Real Estate Industry; Italy; Europe

June 2016
Case

The Redevelopment of Palazzo Tornabuoni (A)

By: Sid Yog, Arthur I Segel and Ricardo Andrade

In the spring of 2004, Byrne Murphy and his partners at Fingen Group discussed options to redevelop Palazzo Tornabuoni, an iconic 15th century palace in the heart of Florence, Italy. The possibilities included turning the upper floors into office space, hotel rooms,... View Details

Keywords: Palazzo Tornabuoni; Private Residence Club; Florence; Italy; Timeshare; Fractional Ownership; Property; Real Estate Industry; Italy; Europe

October 2000
Case

Procter & Gamble Italy: The Pringles Launch (A)

By: Roy D. Shapiro

Procter & Gamble's (P&G) Pringles potato chips have been a very successful brand. This case reviews the development and first launch in the United States, then in markets around the world. Italy is one of the last countries where Pringles will be launched. Should P&G... View Details

Keywords: Globalized Markets and Industries; Brands and Branding; Marketing Strategy; Product Launch; Emerging Markets; Product Development; Adoption; Value Creation; Pharmaceutical Industry; United States

February 2011
Case

ABICI

By: Mukti Khaire, Elena Corsi and Elisa Farri

The co-founder of an Italian, design based bicycle manufacturer evaluates if reducing costs by outsourcing would impact its brand. The company was founded in 2005 in Italy by three friends and in its first five years, it had enjoyed steady growth and built a strong... View Details

Keywords: Trade; Entrepreneurship; Profit; Job Cuts and Outsourcing; Brands and Branding; Product Design; Product Development; Production; Bicycle Industry; Manufacturing Industry; Italy

August 2002 (Revised December 2003)
Case

Italy: A New Commitment to Growth

By: Richard H.K. Vietor and Rebecca Evans

Examines Italy's efforts to comply with the Maastricht Treaty and become integrated with Europe in the European Union. By 2002, Italy has achieved macroeconomic stability, but slow growth threatens the country's future competitiveness. Prime Minister Silvio Berlusconi... View Details

Keywords: Macroeconomics; Economic Growth; Competitive Strategy; Integration; Governing Rules, Regulations, and Reforms; Policy; Government and Politics; Globalized Economies and Regions; International Relations; Alliances; Italy; European Union

September 2001 (Revised June 2003)
Case

Henkel KGaA: Detergents Division

Henkel has to decide whether to replace its strong local detergent brands in Italy and Spain with its leading international brand, Persil. It faces pressure from retailers for international brand standardization. Its competitors, including P&G and Unilever, are... View Details

Keywords: Globalized Markets and Industries; Brands and Branding; Consumer Products Industry; Italy; Spain

January 1997
Case

Dr. Sergio Ceccuzzi and SMI: Negotiating Cross-Border Acquisitions in Europe (B)

By: James K. Sebenius

Since the 1960s, SMI has quietly executed a series of brilliantly negotiated takeovers throughout Europe, often acquiring companies much larger than itself. Despite formidable obstacles, SMI has managed to acquire state-owned competitors in Italy and France, as well as... View Details

Keywords: Acquisition; Corporate Governance; International Relations; Negotiation Tactics; Consolidation; Mining Industry; Europe

January 2021 (Revised June 2021)
Case

Hester Pharmaceuticals (A): A Pricing Dilemma

By: Dante Roscini and John Masko

In August 2019, the leadership of Hester Pharmaceuticals (Hester) had a problem. Italy promised to be a key market for their new breakthrough oncology drug Akrozumab, but for almost two years, its single-payer healthcare system had been unable to agree with Hester on a... View Details

Keywords: Macroeconomics; Trade; Price; Global Range; Global Strategy; Globalized Markets and Industries; Health Care and Treatment; Patents; Monopoly; Negotiation; Business and Government Relations; Risk and Uncertainty; Human Needs; Business Strategy; Commercialization; Pharmaceutical Industry; Italy

August 2005 (Revised March 2007)
Case

Politics and Prudential Supervision: ABN Amro's Bid for Antonveneta (A)

By: Rawi E. Abdelal and Christopher Bruner

Involves the March 2005 takeover bid launched by ABN Amro, the Dutch bank, for Padua-based Banca Antoniana Popolare Veneta S.p.A. (Antonveneta)--a bid that many would view as a test of Italy's commitment to the creation of a single European market for financial... View Details

Keywords: History; Transformation; Business and Government Relations; Integration; Competitive Strategy; Mergers and Acquisitions; Emerging Markets; Financial Markets; Banks and Banking; Financial Services Industry; European Union; Italy

August 2000 (Revised September 2005)
Case

Omnitel Pronto Italia

By: Rajiv Lal, Carin-Isabel Knoop and Suma Raju

Describes the situation faced by Omnitel soon after launching its mobile telecommunication services in Italy in December 1995. Competing against the Italian monopoly, TIM, Omnitel had positioned its services to be better on the quality dimension. However, sales were... View Details

Keywords: Customer Satisfaction; Marketing Channels; Marketing Strategy; Product Positioning; Market Entry and Exit; Product Development; Sales; Competition; Segmentation; Value Creation; Telecommunications Industry; Italy

2024
Working Paper

Cephalosporins—Fighting Hospital Infections: Case Histories of Transformational Advances

By: Amar Bhidé, Srikant Datar and Katherine Stebbins

This case history describes the development of three generations of cephalosporins – antibiotics that have significantly reduced hospital infections. Specifically, we chronicle how: 1) Early (pre-cephalosporin) antibiotics were developed in the first half of the 20th... View Details

Keywords: Health Care and Treatment; Technological Innovation; Innovation Strategy; Technology Adoption; Collaborative Innovation and Invention; Innovation and Invention; Governing Rules, Regulations, and Reforms

SSRN

January 2013 (Revised April 2013)
Case

Mutti S.p.a.

By: Jose B. Alvarez, Carin-Isabel Knoop and Mary Shelman

Francesco Mutti, owner, CEO, and great-grandson of the founder of Mutti Spa, ran the 113-year old Parma, Italy-based tomato-processing company. Mutti sales grew from €11 million in 1995 to €185 million in 2011, without producing for store brands in a market in which... View Details

Keywords: Agribusiness; Strategy; Plant-Based Agribusiness; Family Business; Competitive Strategy; Global Strategy; Retail Industry; Agriculture and Agribusiness Industry; Italy