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      • March 2020
      • Technical Note

      Influencer Marketing

      By: Jill Avery and Ayelet Israeli
      Despite a heavy barrage of advertising, most consumers declare that their purchases are most influenced by the experiences, advice, and recommendations of others, and not by marketers. Interpersonal communication between and among consumers serves as a potent path for... View Details
      Keywords: Influencers; Marketing; Marketing Communications; Brands and Branding; Marketing Strategy; Media and Broadcasting Industry; Advertising Industry; Consumer Products Industry
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      Avery, Jill, and Ayelet Israeli. "Influencer Marketing." Harvard Business School Technical Note 520-075, March 2020.
      • 2020
      • Working Paper

      Topic Preference Detection: A Novel Approach to Understand Perspective Taking in Conversation

      By: Michael Yeomans and Alison Wood Brooks
      Although most humans engage in conversations constantly throughout their lives, conversational mistakes are commonplace— interacting with others is difficult, and conversation re-quires quick, relentless perspective-taking and decision making. For example: during every... View Details
      Keywords: Natural Language Processing; Interpersonal Communication; Perspective; Decision Making; Perception
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      Yeomans, Michael, and Alison Wood Brooks. "Topic Preference Detection: A Novel Approach to Understand Perspective Taking in Conversation." Harvard Business School Working Paper, No. 20-077, February 2020.
      • December 2019
      • Article

      It Helps to Ask: The Cumulative Benefits of Asking Follow-up Questions

      By: Michael Yeomans, Alison Wood Brooks, Karen Huang, Julia A. Minson and Francesca Gino
      In a recent article published in Journal of Personality and Social Psychology (JPSP; Huang, Yeomans, Brooks, Minson, & Gino, 2017), we reported the results of 2 experiments involving “getting acquainted” conversations among strangers and an observational field... View Details
      Keywords: Question-asking; Conversation; Communication; Relationships; Interpersonal Communication
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      Yeomans, Michael, Alison Wood Brooks, Karen Huang, Julia A. Minson, and Francesca Gino. "It Helps to Ask: The Cumulative Benefits of Asking Follow-up Questions." Journal of Personality and Social Psychology 117, no. 6 (December 2019): 1139–1144.
      • September 2019 (Revised February 2020)
      • Teaching Note

      Fishbowl: Scaling Up

      By: Leslie K. John
      Email mking@hbs.edu for a courtesy copy.

      Teaching Note for HBS No. 919-013. Fishbowl is a social media app that allows professionals to connect with other relevant professionals both within their company and... View Details
      Keywords: Communication Technologies; Customer Value; Value Chain; Interpersonal Communication; Talent and Talent Management; Customer Value and Value Chain; Entrepreneurship; Business Model; Growth and Development Strategy; Marketing Strategy; Advertising; Product Marketing; Digital Platforms; Consumer Behavior; Network Effects; Emotions; Motivation and Incentives; Trust; Applications and Software; Technology Adoption; Digital Platforms; Communications Industry; Employment Industry; Media and Broadcasting Industry; Technology Industry; Telecommunications Industry; United States
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      John, Leslie K. "Fishbowl: Scaling Up." Harvard Business School Teaching Note 920-022, September 2019. (Revised February 2020.) (Email mking@hbs.edu for a courtesy copy.)
      • Article

      Psychological Safety and Near Miss Events in Radiation Oncology

      By: Palak Kundu, Olivia Jung, Kathy Rose, Chonlawan Khaothiemsang, Nzhde Agazaryan, Amy C. Edmondson, Michael L. Steinberg and Ann C. Raldow
      Background: Near miss events, defined as harm averted due to chance, are learning opportunities in radiation oncology. Psychological safety is a feature of a learning environment characterized by interpersonal risk taking. We examine the effects of near miss type and... View Details
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      Kundu, Palak, Olivia Jung, Kathy Rose, Chonlawan Khaothiemsang, Nzhde Agazaryan, Amy C. Edmondson, Michael L. Steinberg, and Ann C. Raldow. "Psychological Safety and Near Miss Events in Radiation Oncology." Journal of Clinical Oncology 37, no. 27 suppl. (September 20, 2019): 231.
      • February 2019
      • Article

      Pettiness in Social Exchange

      By: Tami Kim, Ting Zhang and Michael I. Norton
      We identify and document a novel construct—pettiness, or intentional attentiveness to trivial details—and examine its (negative) implications in interpersonal relationships and social exchange. Seven studies show that pettiness manifests across different types of... View Details
      Keywords: Relationships; Personal Characteristics; Perception; Societal Protocols
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      Kim, Tami, Ting Zhang, and Michael I. Norton. "Pettiness in Social Exchange." Journal of Experimental Psychology: General 148, no. 2 (February 2019): 361–373.
      • Article

      From Orientation to Behavior: The Interplay Between Learning Orientation, Open-mindedness, and Psychological Safety in Team Learning

      By: Jean-François Harvey, Kevin J. Johnson, Kathryn S. Roloff and Amy C. Edmondson
      Do teams with motivation to learn actually engage in the behaviors that produce learning? Though team learning orientation has been found to be positively related to team learning, we know little about how and when it actually fosters team learning. It is obviously not... View Details
      Keywords: Emergent States; Goal Orientation; Open-mindedness; Psychological Safety; Team Learning; Teams; Groups and Teams; Learning; Goals and Objectives
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      Harvey, Jean-François, Kevin J. Johnson, Kathryn S. Roloff, and Amy C. Edmondson. "From Orientation to Behavior: The Interplay Between Learning Orientation, Open-mindedness, and Psychological Safety in Team Learning." Human Relations 72, no. 11 (November 2019): 1726–1751.
      • Article

      Seeker Beware: The Interpersonal Costs of Ignoring Advice

      By: Hayley Blunden, Jennifer M. Logg, Alison Wood Brooks, Leslie John and Francesca Gino
      Prior advice research has focused on why people rely on (or ignore) advice and its impact on judgment accuracy. We expand the consideration of advice-seeking outcomes by investigating the interpersonal consequences of advice seekers’ decisions. Across nine studies, we... View Details
      Keywords: Advice; Advice Seeking; Expertise; Impression Management; Wisdom Of Crowds; Interpersonal Communication; Relationships; Behavior; Experience and Expertise; Perception; Judgments; Outcome or Result
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      Blunden, Hayley, Jennifer M. Logg, Alison Wood Brooks, Leslie John, and Francesca Gino. "Seeker Beware: The Interpersonal Costs of Ignoring Advice." Organizational Behavior and Human Decision Processes 150 (January 2019): 83–100.
      • December 2018 (Revised February 2020)
      • Case

      Fishbowl: Scaling Up

      By: Leslie K. John
      Fishbowl is a social media app that allows professionals to connect with other relevant professionals both within their company and across industry. Unlike many other social media apps, on which users typically present idealized portraits of themselves, on Fishbowl,... View Details
      Keywords: Communication Technologies; Customer Value; Value Chain; Interpersonal Communication; Talent and Talent Management; Customer Value and Value Chain; Entrepreneurship; Business Model; Growth and Development Strategy; Marketing Strategy; Advertising; Product Marketing; Digital Platforms; Consumer Behavior; Network Effects; Emotions; Motivation and Incentives; Trust; Applications and Software; Technology Adoption; Social Media; Communications Industry; Employment Industry; Media and Broadcasting Industry; Technology Industry; Telecommunications Industry; United States
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      John, Leslie K. "Fishbowl: Scaling Up." Harvard Business School Case 919-013, December 2018. (Revised February 2020.) (Email mking@hbs.edu for a courtesy copy.)
      • 2018
      • Working Paper

      Status Inconsistency: Variance in One's Status Across Groups Harms Well-being but Improves Perspective-taking

      By: Catarina Fernandes and Alison Wood Brooks
      Most people belong to many different groups. While some people experience consistently high or low status across all of their groups, others experience wildly different levels of status in each group. In this research, we examine how status inconsistency – the degree... View Details
      Keywords: Status; Social Hierarchies; Well-being; Perspective Taking; Status and Position; Groups and Teams; Satisfaction; Perspective
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      Fernandes, Catarina, and Alison Wood Brooks. "Status Inconsistency: Variance in One's Status Across Groups Harms Well-being but Improves Perspective-taking." Working Paper, 2018. (Revise & resubmit, Organizational Behavior and Human Decision Processes.)
      • March 2018
      • Exercise

      Does It Hurt To Ask?

      By: Alison Wood Brooks
      Does It Hurt To Ask? (DIHTA) is an interactive exercise that pairs students (in groups of two) for a brief, spontaneous, open-ended conversation during class. Each student is given instructions to ask many questions (as many as possible) or few questions (ideally zero)... View Details
      Keywords: Interpersonal Communication; Communication Strategy; Perception; Information; Power and Influence
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      Brooks, Alison Wood. "Does It Hurt To Ask?" Harvard Business School Exercise 918-037, March 2018.
      • Article

      Beating the Odds: Leadership Lessons from Senior African-American Women

      By: Laura Morgan Roberts, Anthony Mayo, Robin Ely and David Thomas
      Any list of top CEOs reveals a stunning lack of diversity. Among the leaders of Fortune 500 companies, for example, just 32 are women, three are African-American, and not one is an African-American woman. What’s going on? The authors studied the careers of the roughly... View Details
      Keywords: Leadership; Diversity; Race; Gender; Personal Characteristics; Relationships; Success
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      Roberts, Laura Morgan, Anthony Mayo, Robin Ely, and David Thomas. "Beating the Odds: Leadership Lessons from Senior African-American Women." Harvard Business Review 96, no. 2 (March–April 2018): 126–131.
      • 2018
      • Working Paper

      Trust and Democracy: Leader Turnover during Economic Crises

      By: Nathan Nunn, Nancy Qian and Jaya Y. Wen
      We study the relationship between interpersonal trust and political stability in democratic countries. Using a six-decade-long annual country-level panel dataset, we find that recessions are more likely to cause political turnover in countries with lower levels of... View Details
      Keywords: Interpersonal Trust; Recessions; Leader Turnover; Political Instability; Culture; Economic Slowdown and Stagnation; Trust; Political Elections
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      Nunn, Nathan, Nancy Qian, and Jaya Y. Wen. "Trust and Democracy: Leader Turnover during Economic Crises." NBER Working Paper Series, No. 24187, January 2018. (Revised February 2023. Available also from VOX and in Kellogg Insight.)
      • December 2017
      • Article

      Discordant vs. Harmonious Selves: The Effects of Identity Conflict and Enhancement on Sales Performance in Employee-Customer Interactions

      By: Lakshmi Ramarajan, Nancy Rothbard and Steffanie Wilk
      Across multiple studies, we examine how identity conflict and enhancement within people affect performance in tasks that involve interactions between people through two mechanisms: role-immersion, operationalized as intrinsic motivation, and role-taking,... View Details
      Keywords: Identity; Interpersonal Communication; Sales; Performance
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      Ramarajan, Lakshmi, Nancy Rothbard, and Steffanie Wilk. "Discordant vs. Harmonious Selves: The Effects of Identity Conflict and Enhancement on Sales Performance in Employee-Customer Interactions." Academy of Management Journal 60, no. 6 (December 2017): 2208–2238.
      • September 2017
      • Article

      It Doesn't Hurt to Ask: Question-asking Increases Liking

      By: K. Huang, M. Yeomans, A.W. Brooks, J. Minson and F. Gino
      Conversation is a fundamental human experience, one that is necessary to pursue intrapersonal and interpersonal goals across myriad contexts, relationships, and modes of communication. In the current research, we isolate the role of an understudied conversational... View Details
      Keywords: Question-asking; Liking; Responsiveness; Conversation; Natural Language Processing; Interpersonal Communication; Behavior
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      Huang, K., M. Yeomans, A.W. Brooks, J. Minson, and F. Gino. "It Doesn't Hurt to Ask: Question-asking Increases Liking." Journal of Personality and Social Psychology 113, no. 3 (September 2017): 430–452.
      • March 2017
      • Article

      Risky Business: When Humor Increases and Decreases Status

      By: T. B. Bitterly, A.W. Brooks and M. E. Schweitzer
      Across eight experiments, we demonstrate that humor can influence status, but attempting to use humor is risky. The successful use of humor can increase status in both new and existing relationships, but unsuccessful humor attempts (e.g., inappropriate jokes) can harm... View Details
      Keywords: Status and Position; Behavior; Groups and Teams; Perception
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      Bitterly, T. B., A.W. Brooks, and M. E. Schweitzer. "Risky Business: When Humor Increases and Decreases Status." Journal of Personality and Social Psychology 112, no. 3 (March 2017): 431–455.
      • 2017
      • Simulation

      Global Collaboration Simulation: Tip of the Iceberg

      By: Tsedal Neeley
      This online simulation teaches students about the difficulties in cross-cultural communication and managing global teams. Communicating via chat, teams of 4 or 5 students race against the clock to prepare a VC presentation. Students are assigned the role of a native... View Details
      Keywords: Cross-Cultural and Cross-Border Issues; Interpersonal Communication; Groups and Teams; Social and Collaborative Networks
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      Neeley, Tsedal. "Global Collaboration Simulation: Tip of the Iceberg." Simulation and Teaching Note. Harvard Business Publishing, 2017. Electronic.
      • Article

      Team Scaffolds: How Mesolevel Structures Enable Role-based Coordination in Temporary Groups

      By: M. Valentine and A. C. Edmondson
      This paper shows how meso-level structures support effective coordination in temporary groups. Prior research on coordination in temporary groups describes how roles encode individual responsibilities so that coordination between relative strangers is possible. We... View Details
      Keywords: Fluid Personnel; Team Scaffolds; Team Effectiveness; Role-based Coordination; Multi-method; Service Delivery; Organizational Structure; Groups and Teams; Performance Efficiency
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      Valentine, M., and A. C. Edmondson. "Team Scaffolds: How Mesolevel Structures Enable Role-based Coordination in Temporary Groups." Organization Science 26, no. 2 (March–April 2015): 405–422.
      • March 2015
      • Case

      Tim Keller at Katzenbach Partners LLC (A) (Abridged)

      By: Boris Groysberg and James Weber
      Tracks the first six months of a recent MBA grad, Tim Keller, at Katzenbach Partners, a boutique consulting firm focused on organizational change and strategy. Covers how Keller initially struggles with his assignment and ends with a question of whether or not he... View Details
      Keywords: Interpersonal Relations; Organization Behavior; Superior & Subordinate; Managing Projects; Informal Organization; Consulting; Professional Services; Leadership; Work-Life Balance; Decision Choices and Conditions; Organizations; Rank and Position; Product Development; Service Industry; Consulting Industry
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      Groysberg, Boris, and James Weber. "Tim Keller at Katzenbach Partners LLC (A) (Abridged)." Harvard Business School Case 415-070, March 2015.
      • Article

      When Does Familiarity Promote Versus Undermine Interpersonal Attraction? A Proposed Integrative Model from Erstwhile Adversaries

      By: Eli J. Finkel, Michael I. Norton, Harry T. Reis, Dan Ariely, Peter A. Caprariello, Paul W. Eastwick, Jenna H. Frost and Michael R. Maniaci
      This article began as an adversarial collaboration between two groups of researchers with competing views on a longstanding question: Does familiarity promote or undermine interpersonal attraction? As we explored our respective positions, it became clear that the... View Details
      Keywords: Attraction; Relationship Stage Model; Adversarial Collaboration; Familiarity; Marketing
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      Finkel, Eli J., Michael I. Norton, Harry T. Reis, Dan Ariely, Peter A. Caprariello, Paul W. Eastwick, Jenna H. Frost, and Michael R. Maniaci. "When Does Familiarity Promote Versus Undermine Interpersonal Attraction? A Proposed Integrative Model from Erstwhile Adversaries." Perspectives on Psychological Science 10, no. 1 (January 2015): 3–19.
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