Publications

September 2013 (Revised June 2014)
Case

Rana Plaza: Workplace Safety In Bangladesh (A)

By: John A. Quelch and Margaret L. Rodriguez

On April 24, 2013 the Rana Plaza factory building collapsed in Dhaka, the capital of Bangladesh. Over 1,100 people were killed in the worst industrial accident since the Union Carbide plant gas leak in Bhopal, India. Most of the victims worked for garment factories,... View Details

Keywords: Marketing; Public Health; Safety; Workplace; Human Rights; Apparel and Accessories Industry; Bangladesh

05 Sep 2019
Sharpening Your Skills

Making the Right Technical Hire

and hire the right people right away, and each time you add a new person to the team, there will likely be a J-curve impact on productivity. Therefore, when you prioritize hiring, factor in how long some... View Details

Keywords: by Julia Austin; Technology

March 2025
Case

Metaphysic AI: Rethinking the Value of Human Expertise

By: Zoë B. Cullen, Shikhar Ghosh and Shweta Bagai

In early 2025, Thomas Graham, CEO of Metaphysic, a leading AI generative video company confronted fundamental questions about who should control digital identity in a world where AI could perfectly recreate human likeness. Founded in 2021, Metaphysic first rose to fame... View Details

Keywords: Business Model; Ethics; AI and Machine Learning; Intellectual Property; Rights; Negotiation; Value; Motion Pictures and Video Industry; Technology Industry

September 1993
Supplement

Manufacturing at ALZA: The Right Prescription? (B)

By: Dorothy A. Leonard

ALZA, a drug delivery company, must decide what and for whom to manufacture. In the past, it has licensed to pharmaceutical companies its patented system for the slow release of drugs into the human system. Therefore the company has little experience in choice of drug... View Details

Keywords: Experience and Expertise; Decision Choices and Conditions; Patents; Production; Pharmaceutical Industry; Medical Devices and Supplies Industry

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October 2015 (Revised September 2016)
Technical Note

Flight: Now without Humans Aboard

By: Mitchell Weiss, Karim Lakhani, HT Kung and Kerry Herman

This note provides an overview of the unmanned aerial vehicles (UAVs, or drones) industry in September 2015. UAVs offered many potential applications in industries as diverse as aerial imaging and photography, agriculture, construction, infrastructure inspection and... View Details

Keywords: Public Entrepreneurship; Drones; Entrepreneurship; Business Startups; Product Design; Research and Development; Technological Innovation; Rights; Ethics; Strategy; Transportation Networks; Market Entry and Exit; Innovation and Management; European Union; Asia; United States

26 Aug 2024
Research & Ideas

Can AI Match Human Ingenuity in Creative Problem-Solving?

When ChatGPT and other large language models began entering the mainstream two years ago, it quickly became apparent the technology could excel at certain business functions, yet it was less clear how well artificial intelligence could handle more creative tasks. Sure,... View Details

Keywords: by Michael Blanding; Information Technology; Information; Technology

2023
Book

Right Kind of Wrong: The Science of Failing Well

By: Amy Edmondson

A revolutionary guide that will transform your relationship with failure, from the pioneering researcher of psychological safety and award-winning Harvard Business School professor Amy Edmondson.

We used to think of failure as the opposite of success. Now,... View Details

Keywords: Failure; Success

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Article

How Beliefs about Self-creation Inflate Value in the Human Brain

By: Raphael Koster, Tali Sharot, Rachel Yuan, Benedetto De Martino, Michael I. Norton and Raymond J. Dolan

Humans have a tendency to overvalue their own ideas and creations. Understanding how these errors in judgement emerge is important for explaining suboptimal decisions, as when individuals and groups choose self-created alternatives over superior or equal ones. We show... View Details

Keywords: fMRI; Amygdala; Hippocampus; Medial Temporal Lobe; Caudate Nucleus; Values and Beliefs

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27 Feb 2006
Research & Ideas

When Rights of First Refusal Are a Bad Deal

Rights of first refusal are contract clauses common in such industries as entertainment. In 2001, Paramount Studios and the National Broadcasting Company negotiated the broadcasting rights for the hit show... View Details

Keywords: by Sean Silverthorne; Construction; Real Estate; Entertainment & Recreation

19 Oct 2022
Op-Ed

Cofounder Courtship: How to Find the Right Mate—for Your Startup

Recently, I was listening to the Huberman Lab podcast where Dr. Andrew Huberman interviewed Dr. David Buss, a founding member in the field of evolutionary psychology and professor of psychology at the University of Texas at Austin, whose research centers on How View Details

Keywords: by Julia Austin

June 2022 (Revised November 2023)
Case

Platinum Capital

By: Jo Tango and Alys Ferragamo

How should a venture capital firm divide compensation and decision rights between its founders and its next-generation partners? Platinum Capital faced this decision in July 2020. Platinum’s younger partners had just requested a piece of the firm’s highly lucrative... View Details

Keywords: Decision Rights; Business and Stakeholder Relations; Compensation and Benefits; Governance; Retention; Negotiation; Partners and Partnerships

04 May 2021
Book

Best Buy: How Human Connection Saved a Failing Retailer

and new offerings like the Geek Squad, the company’s stock tripled in 2013. The same human connection Joly cultivated at Best Buy can be found in the pages of his new book, The Heart of Business: Leadership Principles for the Next Era of... View Details

Keywords: by Michael Blanding; Retail

September 2017 (Revised August 2018)
Supplement

The Ready-Made Garment Industry: A Bangladeshi Perspective (D)

By: Nien-hê Hsieh and Saloni Chaturvedi

This supplements the (A) case by summarizing key developments in the Bangladesh ready-made garment industry after the fire at Tazreen Fashions factory, including formation of the Bangladesh Fire and Building Safety Accord (“Accord”) and the Alliance for Bangladesh... View Details

Keywords: Apparel; Bangladesh; Corporate Responsibility; Human Rights; Supply Chains; Labor; Working Conditions; Supply Chain; Safety; Rights; Corporate Social Responsibility and Impact; Apparel and Accessories Industry; Bangladesh

March 2017 (Revised December 2017)
Case

The Ready-Made Garment Industry: A Bangladeshi Perspective (A)

By: Nien-hê Hsieh and Saloni Chaturvedi

Responsibility for working conditions in contract factories within the supply chain presents an ongoing challenge for managers and an area of debate. Much of the debate approaches the challenge from the perspective of large global apparel brands. This case helps... View Details

Keywords: Apparel; Bangladesh; Corporate Responsibility; Human Rights; Supply Chains; Labor; Working Conditions; Supply Chain; Safety; Rights; Corporate Social Responsibility and Impact; Apparel and Accessories Industry; Bangladesh

14 Apr 2008
Research & Ideas

The Surprising Right Fit for Software Testing

consultants, and the work they might do for Specialisterne." A Winning Model The case also brings to the fore the potential of like-minded companies to build a business model around qualities in employees that at least in the past were considered handicaps. Given... View Details

Keywords: by Martha Lagace; Video Game; Web Services; Computer

November 2022
Case

Para: Pay Transparency and Gig Drivers' Rights

By: Christopher Stanton and George Gonzalez

The case presents the founding vision and early days of a young startup that seeks to empower delivery drivers with tools and transparency. The company's flagship mobile app has been taken up by tens of thousands of delivery drivers across major U.S. cities who use it... View Details

Keywords: Gig Workers; Corporate Entrepreneurship; Entrepreneurship; Business Startups; Applications and Software; Disruptive Innovation; Compensation and Benefits; Technology Industry; San Francisco

May 2018
Article

Was kostet die Zeit?

By: Stefan Thomke, Daniela Beyersdorfer and Christina Kestel

A German luxury watch manufacturer wants to offer a new collection, including a special model in a limited quantity. The competition has no comparable model. Which price should the company choose? View Details

Keywords: Pricing Strategy; Innovation Management; Watches; Marketing Of Innovations; Price; Strategy; Innovation and Management; Marketing; Luxury