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  • August 2011
  • Teaching Note

Jesse Holman Jones and the Reconstruction Finance Corporation (TN)

By: Anthony J. Mayo and Johnathan Cromwell
Teaching Note for 406029. View Details
Keywords: Transformation; Economic Slowdown and Stagnation; Finance; System; Leadership; Power and Influence; Houston
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  • March 2002
  • Case

Akamai's Underwater Options (B): The Decision

By: Brian J. Hall, Houston Lane and Jonathan Lim
Supplements the (A) case. View Details
Keywords: Decisions; Motivation and Incentives; Stock Options; Attitudes; Compensation and Benefits
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  • March 2002 (Revised October 2002)
  • Case

Akamai's Underwater Options (A)

By: Brian J. Hall, Houston Lane and Jonathan Lim
Akamai's stock price declines dramatically with the NASDAQ in 2000, causing virtually all employee options to go underwater. Ownership and retention incentives are largely destroyed, and employee morale falls sharply. Management weighs the pros and cons of various... View Details
Keywords: Motivation and Incentives; Stock Options; Attitudes; Compensation and Benefits
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  • 28 Apr 2014
  • Research & Ideas

Football Stars Debate ‘The Social Capital of the Savvy Athlete’

in front of a standing-room-only audience at the Harvard Innovation Lab at Harvard Business School. Other participants included Arizona Cardinals receiver Larry Fitzgerald, Houston Texans running back Arian Foster, and Domonique Foxworth,... View Details
Keywords: by Carmen Nobel; Sports
  • November 2023
  • Case

Nourishing Communities: Brighter Bites Approach to Childhood Nutrition

By: David E. Bell, Forest Reinhardt and Ai-Ling Jamila Malone
In September 2023, Brighter Bites, a Houston-based non-profit that distributed fresh produce and nutrition education in underserved communities across 11 cities and 5 states, grappled with identifying the best path forward for continued growth. Brighter Bites proved... View Details
Keywords: Nutrition; Growth and Development Strategy; Logistics; Nonprofit Organizations; Human Needs; Poverty; Houston
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  • September 1998
  • Teaching Note

Gordon Cain and the Sterling Group Series TN

By: Michael C. Jensen and Brian Barry
Teaching Note for (9-492-021) and (9-492-022). View Details
Keywords: Banking Industry; Chemical Industry; Houston
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  • June 2014
  • Article

Building Brand Knowledge Structures: Elaboration and Interference Effects on the Processing of Sequentially Advertised Brand Benefit Claims

By: Susan E. Heckler, Kevin L. Keller, Michael J. Houston and Jill Avery
Two experiments are reported that examine the effects of an ad campaign designed to link two different benefit claims to a brand. The findings indicated that recall for a subsequently advertised claim depended on the strength of existing brand-benefit links in memory.... View Details
Keywords: Marketing Communication; Brand Building; Brand Management; Brands; Advertising; Consumer Psychology; Advertising Campaigns; Brands and Branding; Marketing Communications; Consumer Behavior; Marketing Strategy; Advertising Industry; Consumer Products Industry
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  • 21 Jul 2006
  • Op-Ed

Enron Jury Sent the Right Message

that shadowy area between the clear light of right-doing and the clear light of wrong-doing. What the jurors in Houston in effect told us is to forget about pushing the limits of legal compliance. They told us that what we need is a more... View Details
Keywords: by Malcolm S. Salter
  • August 2021
  • Teaching Note

IBM Watson at MD Anderson Cancer Center

By: Shane Greenstein and Mel Martin
Teaching Note for HBS Case No. 621-022. View Details
Keywords: Decision Making; Technological Innovation; Innovation Strategy; Knowledge Management; Knowledge Use and Leverage; Operations; Failure; Information Technology; Applications and Software; Health Care and Treatment; Product Development; Health Industry; Information Technology Industry; Technology Industry; United States; Houston; Texas
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  • April 2011 (Revised April 2011)
  • Supplement

Fleet Oil Company: An Exercise

The exercise, which adapts a famous experiment by experimental psychologist Thomas Gilovich, is designed to show both the ubiquity of analogy or associative thinking more generally and its potential perils. Students are presented with a scenario in which an oil company... View Details
Keywords: Business Headquarters; Crime and Corruption; Decisions; Non-Renewable Energy; Cost; Production; Performance Productivity; Research and Development; Energy Industry; Atlanta; Houston
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  • May 2006
  • Teaching Note

KIPP National (A) (Abridged) (TN)

Teaching Note to (805-068). View Details
Keywords: Expansion; Social Enterprise; Education Industry; New York (state, US); Houston
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  • 13 Oct 2010
  • First Look

First Look: October 13, 2010

Shane Battier, and the Houston Rockets (A). Frances X. Frei and Matthew PerlbergHarvard Business School Case 610-038 As NBA Commissioner David Stern approached the podium, silent anticipation gripped the 4,000 View Details
Keywords: Sean Silverthorne
  • 05 Aug 2014
  • First Look

First Look: August 5

available. Purchase this case: http://hbr.org/product/Oceanbulk-Maritime-S-A---/an/914416-PDF-ENG Harvard Business School Case 414-044 Houston We Have A Problem: NASA and Open Innovation (A) Jeff Davis, director of Space Life Sciences... View Details
Keywords: Sean Silverthorne
  • 07 Oct 2013
  • Research & Ideas

The Case for Combating Climate Change with Nuclear Power and Fracking

If you ask any given environmentalist to identify the biggest threat to the planet, you may expect to hear about man-made climate change, consumerism, or overpopulation. But if you ask Harvard Business School's Joseph B. Lassiter, he'll toss in another: single-issue... View Details
Keywords: by Carmen Nobel; Energy; Utilities
  • 01 Apr 2015
  • Research & Ideas

The Slow, Steady Battle to Fix Cancer Care

value-based care agenda to life at MD Anderson, with hopes that it eventually will be standard operating procedure in American health care. Since joining the HBS faculty part-time, Feeley has commuted between Boston and Houston every... View Details
Keywords: by Carmen Nobel; Health
  • 28 Jun 2011
  • First Look

First Look: June 28

recounts Dropbox's history from conception through mid-2010, when founder/CEO Drew Houston must make strategic decisions about new product features, how to target enterprise customers, and whether to pursue distribution deals with... View Details
Keywords: Sean Silverthorne
  • 27 Jan 2003
  • Research & Ideas

New Cluster Mapping Project Helps Companies Locate Facilities

company can operate. At the core of the business environment is the cluster, or the group of interconnected firms, industries, and institutions present in a particular field. Examples of clusters include Silicon Valley, Boston in asset management, and View Details
Keywords: by Sean Silverthorne
  • 10 Feb 2003
  • Research & Ideas

Women at Work

former Bain associate Persistency Pays Kelly Cook had wanted to work at Continental Airlines for as long as she could remember. As a young, recently divorced mother of one, she began temping in the Houston area while applying for every... View Details
Keywords: by Wendy Guild
  • 21 Jun 2011
  • First Look

First Look: June 21

Halliburton Energy Services). The case examines BP's safety record and prior accidents at a refinery in Houston in 2005 and along a pipeline in Alaska in 2006 and describes managerial changes imposed by the Board of Directors and safety... View Details
Keywords: Sean Silverthorne

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