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  • All HBS Web  (1,222)
    • People  (3)
    • News  (247)
    • Research  (713)
    • Multimedia  (14)
  • Faculty Publications  (364)

Show Results For

  • All HBS Web  (1,222)
    • People  (3)
    • News  (247)
    • Research  (713)
    • Multimedia  (14)
  • Faculty Publications  (364)
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  • 23 Oct 2019
  • News

Understanding Business Firsthand in South Korea

MBA students interview consumers in Seoul, Korea, to help inform the marketing strategies they developed for Orion Snack International. The project was the culmination of a required first-year course designed to develop students’ global... View Details
Keywords: Global Understanding; Internationalization; Educational Innovation
  • 07 Nov 2013
  • News

Taking the Helm

Keywords: tourism; cruise industry; brand management; Scenic and Sightseeing Transportation; Transportation
  • 25 Aug 2022
  • News

Action Plan: Fired Up

friends and family in backyards all over the world. “We’re growing a global company, neighbor by neighbor,” says Andrus. How to: Build a big brand while staying close to your customers Look beyond the... View Details
Keywords: Deborah Blagg; company culture; barbecue; entertaining; food; marketing; brand
  • 20 Nov 2010
  • News

Why are Asian women aspiring to Western ideals of beauty?

  • 23 Aug 2010
  • News

Skin of Color in the United States

  • 13 May 2021
  • News

Investment Management for the Carbon Potential Of Forests: David Brand, New Forests

  • 16 Jul 2010
  • News

Harvard Scholar Writes Beauty History Book

  • 24 Aug 2017
  • News

Does Le Pliage Help or Hurt the Longchamp Luxury Brand?

  • 23 Aug 2018
  • News

Is “Gender-Neutral” Just A Beauty Buzzword — Or Something Greater?

  • 14 Feb 2013
  • News

Heinz CEO Who Turned Food Maker Around Hints He Might Stay

  • 15 Jun 2016
  • News

How China Won the Keys to Disney’s Magic Kingdom

  • 14 Dec 2022
  • News

Santa Claus Debates Whether to Outsource Toy Production

  • 14 Dec 2021
  • News

Red Light, Green Light

  • 24 Jun 2010
  • News

Interview with Professor Geoffrey Jones, author of Beauty Imagined

  • 28 Oct 2015
  • News

A Dedication to Creation: India's Ad Man Ranjan Kapur

  • 04 Jun 2019
  • News

Israel Turns 70: Does It Need a Rebrand?

  • 22 Sep 2016
  • News

Innovation Under Constraint: Constructing a Turnaround at Lego

  • 01 Sep 2023
  • News

Action Plan: In Context

into an enormous market opportunity for multinational corporations. “There were a lot of Chinese who felt like they needed to improve their knowledge and confidence of how to behave in these different scenarios,” Ho recalls. Ho developed her fluency in View Details
Keywords: April White; communication; manners; business; entrepreneurship; China; human behavior
  • 18 Jul 2023
  • News

The First Five Years: Brooke Biederman (MBA 2019)

challenging part? It’s been a joy to chart the direction of a new commercial venture. Starting from the business equivalent of tabula rasa has been extremely invigorating. Some would say launching an entertainment production company months before a View Details
Keywords: Robert Bochnak
  • 01 Dec 2023
  • News

Rounding the Bend

which collects used garments in Europe. “And as long as that’s the case, we have a problem.” It’s one of several, perhaps. The World Economic Forum estimates that the $1.5 trillion apparel industry is responsible for a 2 percent share of View Details
Keywords: Jen McFarland Flint; Miscellaneous Store Retailers; Retail Trade; Apparel Manufacturing; Manufacturing
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