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    • All HBS Web  (184)
      • Faculty Publications  (48)

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      • March 2008 (Revised April 2008)
      • Case

      Corning: 156 Years of Innovation

      By: H. Kent Bowen and Courtney Purrington
      The executive team at Corning has committed to double the rate of new business creation per decade, while at the same time growing the company's current businesses, including glass substrates for LCD displays. Their strategy, built on more than 150 years of successful... View Details
      Keywords: Innovation Leadership; Resource Allocation; Product Development; Research and Development; Science-Based Business; Industrial Products Industry
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      Bowen, H. Kent, and Courtney Purrington. "Corning: 156 Years of Innovation." Harvard Business School Case 608-108, March 2008. (Revised April 2008.)
      • October 2005 (Revised January 2006)
      • Case

      Augusta National Golf Club Controversy, The (A)

      By: Herman B. Leonard, Marc J. Epstein and Melissa Tritter
      The prestigious Augusta National Golf Club's secret membership is widely believed to exclude women. When feminist advocate Martha Burk receives a mysterious list of "members," she must decide how best to use this information in her efforts to crack the glass ceiling.... View Details
      Keywords: Partners and Partnerships; Attitudes; Decision Making; Problems and Challenges; Business and Stakeholder Relations; Gender; Non-Governmental Organizations; Communication Strategy; Sports Industry
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      Leonard, Herman B., Marc J. Epstein, and Melissa Tritter. "Augusta National Golf Club Controversy, The (A)." Harvard Business School Case 306-029, October 2005. (Revised January 2006.)
      • July 2004 (Revised July 2020)
      • Case

      Hines Goes to Rio

      By: Arthur I Segel and Ricardo Reisen De Pinho
      The Torre Almirante office tower, Hines' newest project in Rio de Janeiro, was a 36-story, Class AA office tower with an adjoining 420-stall parking structure and a preserved 14-story historic facade. It was completely different from anything that had previously been... View Details
      Keywords: Property; Design; Construction; Buildings and Facilities; Risk Management; Problems and Challenges; Real Estate Industry; Brazil; New York (city, NY)
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      Segel, Arthur I., and Ricardo Reisen De Pinho. "Hines Goes to Rio." Harvard Business School Case 805-001, July 2004. (Revised July 2020.)
      • December 2003
      • Case

      Manville Corporation Fiber Glass Group (C) (Abridged)

      By: Lynn S. Paine
      Manville Corp.'s senior managers are surprised when Japanese government officials advise them not to go forward with their plan to add a cancer warning label to diatomaceous earth (DE) products sold in Japan. The International Agency for Research on Cancer has ruled... View Details
      Keywords: Risk and Uncertainty; Moral Sensibility; Safety; Government Administration; Cross-Cultural and Cross-Border Issues; Decision Choices and Conditions; Ethics; Announcements; Industrial Products Industry; Japan
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      Paine, Lynn S. "Manville Corporation Fiber Glass Group (C) (Abridged)." Harvard Business School Case 304-078, December 2003.
      • November 2002 (Revised June 2003)
      • Case

      Corning, Inc.: Technology Strategy in 2003

      By: Rebecca Henderson
      Corning, Inc. has a 150-year history of building a strategy around innovation. Founded as a glass manufacturer in 1851, the company quickly established itself as a maker of specialty glass products and over the next 100 years diversified into light bulbs, television,... View Details
      Keywords: Information Technology; Strategy; Innovation Strategy; Situation or Environment; Research and Development; Consumer Products Industry; United States
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      Henderson, Rebecca. "Corning, Inc.: Technology Strategy in 2003." Harvard Business School Case 703-440, November 2002. (Revised June 2003.)
      • June 2000 (Revised December 2001)
      • Case

      Performance Pay at Safelite Auto Glass (B)

      By: Brian J. Hall, Edward Lazear and Carleen Madigan
      Supplements the (A) case. View Details
      Keywords: Motivation and Incentives; Performance Productivity; Change; Compensation and Benefits; Service Industry; Service Industry
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      Hall, Brian J., Edward Lazear, and Carleen Madigan. "Performance Pay at Safelite Auto Glass (B)." Harvard Business School Case 800-292, June 2000. (Revised December 2001.)
      • June 2000 (Revised December 2001)
      • Case

      Performance Pay at Safelite Auto Glass (A)

      By: Brian J. Hall, Edward Lazear and Carleen Madigan
      Describes a company's changing of its compensation and incentive plan. In particular, it shows how a change from hourly pay to piece rate pay (for windshield installers) affected productivity, pay, and turnover. View Details
      Keywords: Motivation and Incentives; Performance Productivity; Change; Compensation and Benefits; Service Industry; Service Industry
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      Hall, Brian J., Edward Lazear, and Carleen Madigan. "Performance Pay at Safelite Auto Glass (A)." Harvard Business School Case 800-291, June 2000. (Revised December 2001.)
      • October 1995
      • Background Note

      Coordination: An Overview

      By: Ananth Raman
      Designed to accompany Module II of the first-year required course on Technology and Operations Management. Particularly useful in conjunction with Corning Glass Works: Erwin Automotive Plant, Toyota Motor Manufacturing, U.S.A., Inc., Johnson Controls, Automotive... View Details
      Keywords: Management; Operations; Technology; Auto Industry; Auto Industry; United States
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      Raman, Ananth. "Coordination: An Overview." Harvard Business School Background Note 696-001, October 1995.
      • April 1995 (Revised January 1996)
      • Teaching Note

      Asahi Glass Company: Diversification Strategy TN

      By: David J. Collis
      Teaching Note for (9-794-113). View Details
      Keywords: Manufacturing Industry; Japan
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      Collis, David J. "Asahi Glass Company: Diversification Strategy TN." Harvard Business School Teaching Note 795-150, April 1995. (Revised January 1996.)
      • February 1994 (Revised April 1995)
      • Case

      Asahi Glass Co.: Diversification Strategy

      By: David J. Collis
      Describes the history and diversification strategy of the Japanese manufacturer Asahi Glass Co. The company has diversified through internal growth, acquisition, and joint ventures from its origin in flat glass to a broad glass-materials, chemical, and electronics... View Details
      Keywords: Acquisition; Joint Ventures; Diversification; Expansion; Vertical Integration; Manufacturing Industry; Japan
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      Collis, David J. "Asahi Glass Co.: Diversification Strategy." Harvard Business School Case 794-113, February 1994. (Revised April 1995.)
      • December 1993 (Revised November 2009)
      • Case

      Manville Corporation Fiber Glass Group (A)

      By: Lynn S. Paine and Sarah Gant
      Manville Corp.'s senior managers must decide how to respond to a new scientific study suggesting that fiberglass, the source of 75% of the company's profits, may be another asbestos and must act under conditions of great uncertainty. In particular, when should a... View Details
      Keywords: Communication Strategy; Decision Choices and Conditions; Ethics; Health Disorders; Risk Management; Marketing Communications; Product; Corporate Social Responsibility and Impact; Safety; Consumer Products Industry; Consumer Products Industry
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      Paine, Lynn S., and Sarah Gant. "Manville Corporation Fiber Glass Group (A)." Harvard Business School Case 394-117, December 1993. (Revised November 2009.)
      • February 1986
      • Supplement

      Kedaung Industrial Ltd., Video

      By: Louis T. Wells Jr.
      Presents an interview with the Indonesian partner of Corning Glass Works' investment in Indonesia. The first part of the interview sets out the original decisions made by the partners. It serves to introduce the partners to the class and to help them decide whether to... View Details
      Keywords: Partners and Partnerships; Decisions; Investment; Consumer Products Industry; Indonesia
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      Wells, Louis T., Jr. "Kedaung Industrial Ltd., Video." Harvard Business School Video Supplement 886-532, February 1986.
      • March 1983 (Revised January 1999)
      • Teaching Note

      Corning Glass Works International (A), (B1), (B2), (C1), and (C2), Teaching Note

      By: Christopher A. Bartlett
      Teaching Note for (9-381-160--164). View Details
      Keywords: Manufacturing Industry
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      Bartlett, Christopher A. "Corning Glass Works International (A), (B1), (B2), (C1), and (C2), Teaching Note." Harvard Business School Teaching Note 383-150, March 1983. (Revised January 1999.)
      • November 1981
      • Supplement

      Corning Glass Works International, Part I, Interviews with Division Managers, Video

      By: Christopher A. Bartlett and Michael Y. Yoshino
      Presents tapes of interviews with Forrest Behm (previously president of Corning International), Bill Hudson (ex-country manager, international business manager, world board chairman, and current product division manager), and Van Campbell (corporate treasurer).... View Details
      Keywords: Globalized Firms and Management; Global Strategy; Consumer Products Industry
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      Bartlett, Christopher A., and Michael Y. Yoshino. "Corning Glass Works International, Part I, Interviews with Division Managers, Video." Harvard Business School Video Supplement 882-512, November 1981.
      • November 1981
      • Supplement

      Corning Glass Works International, Part II, Interviews with Top Management, Video

      By: Christopher A. Bartlett and Michael Y. Yoshino
      Presents tapes of interviews with Tom MacAvoy (Corning Glass president) and James Houghton (Corning Glass vice-chairman). View Details
      Keywords: Management Teams; Manufacturing Industry
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      Bartlett, Christopher A., and Michael Y. Yoshino. "Corning Glass Works International, Part II, Interviews with Top Management, Video." Harvard Business School Video Supplement 882-513, November 1981.
      • April 1981 (Revised January 1997)
      • Case

      Corning Glass Works: The Z-Glass Project

      By: Kim B. Clark
      Considers decisions facing the leader of a manufacturing staff project team assigned to a plant where yields have deteriorated sharply. The process is complex: the plant organization is not cooperative and there are deep disagreements about what is wrong and how to fix... View Details
      Keywords: Decisions; Production; Problems and Challenges; Conflict Management; Performance Productivity; Factories, Labs, and Plants; Groups and Teams; Consumer Products Industry; Consumer Products Industry; United States
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      Clark, Kim B. "Corning Glass Works: The Z-Glass Project." Harvard Business School Case 681-091, April 1981. (Revised January 1997.)
      • March 1981 (Revised October 1998)
      • Supplement

      Corning Glass Works International (B1)

      By: Christopher A. Bartlett and Michael Y. Yoshino
      Supplements the (A) case. View Details
      Keywords: Manufacturing Industry
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      Bartlett, Christopher A., and Michael Y. Yoshino. "Corning Glass Works International (B1)." Harvard Business School Supplement 381-161, March 1981. (Revised October 1998.)
      • March 1981 (Revised October 1998)
      • Supplement

      Corning Glass Works International (B2)

      By: Christopher A. Bartlett and Michael Y. Yoshino
      Supplements the (A) case. View Details
      Keywords: Manufacturing Industry
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      Bartlett, Christopher A., and Michael Y. Yoshino. "Corning Glass Works International (B2)." Harvard Business School Supplement 381-162, March 1981. (Revised October 1998.)
      • March 1981 (Revised November 1998)
      • Supplement

      Corning Glass Works International (C1)

      By: Christopher A. Bartlett and Michael Y. Yoshino
      Supplements the (A) case. View Details
      Keywords: Manufacturing Industry
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      Bartlett, Christopher A., and Michael Y. Yoshino. "Corning Glass Works International (C1)." Harvard Business School Supplement 381-163, March 1981. (Revised November 1998.)
      • March 1981 (Revised November 1998)
      • Supplement

      Corning Glass Works International (C2)

      By: Christopher A. Bartlett and Michael Y. Yoshino
      Follows the impact of a change in global strategy on a diversified company's global organization structure. Reviews the company's subsequent performance internationally. Also presents reflections by top management on future possible change in the organization... View Details
      Keywords: Global Strategy; Change; Performance; Globalized Firms and Management; Management Teams; Manufacturing Industry
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      Bartlett, Christopher A., and Michael Y. Yoshino. "Corning Glass Works International (C2)." Harvard Business School Supplement 381-164, March 1981. (Revised November 1998.)
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