Fresh Start - Publications - Faculty & Research

27 Aug 2008
Research & Ideas

Creating Leaders for Science-Based Businesses

some of the unusual, fresh thinking—such as IBM's radical collaboration model in semiconductor R&D—that business leaders are using to approach the challenges associated with science-based businesses. We also examined strategic... View Details

Keywords: by Garry Emmons; Biotechnology; Health

03 Oct 2023
HBS Case

Layoffs Can Be Bad Business: 5 Strategies to Consider Before Cutting Staff

downsizing philosophy. The company, Sucher says, offers five different options to help employees get a fresh start, including grants to help downsized employees start new businesses or pursue non-profit... View Details

Keywords: by Ben Rand; Telecommunications; Technology; Financial Services; Manufacturing

07 Jul 2022
HBS Case

How a Multimillion-Dollar Ice Cream Startup Melted Down (and Bounced Back)

Ice cream making started as a quirky hobby for Brian Smith, whose zeitgeisty flavors and fresh ingredients would become his trademark. For example, his “God Save the Cream,” inspired by the 2018 Royal... View Details

Keywords: by Pamela Reynolds

03 Oct 2023
Research Event

Build the Life You Want: Arthur Brooks and Oprah Winfrey Share Happiness Tips

Yeah. Yeah. The [INAUDIBLE] Oprah, why don't you start by talking about how this all came to pass? And why you grew interested in Arthur's work? Winfrey: Well, this all came to pass, and I'm not saying this just because you're here, this... View Details

Keywords: by HBS Staff

23 Feb 2010
First Look

First Look: Feb. 23

Actually, the CEO cannot make most decisions, or even review them. The CEO is powerful, but multiple constituencies can exercise power as well, starting with the board. The shortening CEO tenure reveals that many leaders misunderstand the... View Details

Keywords: Martha Lagace

24 Oct 2018
Sharpening Your Skills

Startup or Established Company? Which Is Best for You?

who have "seen this movie before." They likely had no issue raising money and were selective on who their investors were and who sits on their board. They will know how to get the flywheel moving incited by past mistakes or failures. “When I View Details

Keywords: by Julia B. Austin

16 Oct 2023
HBS Case

Advancing Black Talent: From the Flight Ramp to 'Family-Sustaining' Careers at Delta

“family-sustaining jobs” in 10 years. “I [don’t] know what this will turn into,” but “we have got to start somewhere,” Bastian said during a meeting with two Delta executives he worked closely with on diversity, equity, and inclusion... View Details

Keywords: by Lane Lambert; Air Transportation

28 Feb 2018
Sharpening Your Skills

Master the Team Meeting

doing this at the end versus the start of a meeting tends to give you a better read because no one is bringing the stress from a prior meeting into their pulse check. Meeting Engagement No one wants to listen to a monologue and no one... View Details

Keywords: by Julia Austin

13 Mar 2023
Op-Ed

How Leaders Should Leave

handle on what you’re going to do. If you stick with that timeframe, you won’t risk being out of sight and out of mind and can look forward to starting fresh in your new role. John Quelch is the Charles... View Details

Keywords: by John Quelch

10 Feb 2009
First Look

First Look: February 10, 2009

for fresh fruit and vegetables and a third-party certification system to monitor compliance. By 2008, the GLOBALGAP standard had expanded to cover coffee, tea, livestock, and aquaculture. Over 90,000 producers in 87 countries had been... View Details

Keywords: Martha Lagace

26 Jun 2020
Research & Ideas

Why Japanese Businesses Are So Good at Surviving Crises

to do what must be done for the common good, including those on the front lines.” Yamato donates to rebuilding devastated areas Makoto Kigawa, CEO of Yamato—a home delivery service of everything from fresh food to skis and golf clubs—sent... View Details

Keywords: by Dina Gerdeman

09 Jan 2012
Research & Ideas

Location, Location, Location: The Strategy of Place

consequences of what they are doing." Such snap decisions can result in geo-mistakes that sap energy out of an organization and cause it to lose focus on what it was doing well in the first place. Geographic expansion should provide access to a View Details

Keywords: by Dina Gerdeman

10 Apr 2018
First Look

First Look at New Research, April 10, 2018

benefit from mimicking the showroom concepts started by online-first retailers and why online-first retailers can benefit from opening more traditional stores. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54316 March... View Details

Keywords: Sean Silverthorne

16 Feb 2010
Research & Ideas

The Outside-In Approach to Customer Service

inside-out perspective become attached to what they produce and sell and to their own organizations. In contrast, the outside-in perspective starts with the marketplace and delves deeply into the problems and questions customers are... View Details

Keywords: by Sarah Jane Gilbert; Consumer Products

26 Jul 2022
Research & Ideas

Burgers with Bugs? What Happens When Restaurants Ignore Online Reviews

constituting a 1.8 to 3.2 percent reduction in sold-out probability. "I hope regulators will start seeing all these pieces of digital data as useful in helping them do a better job." They also compared hygiene compliance across... View Details

Keywords: by Kara Baskin; Entertainment & Recreation; Food & Beverage; Retail

28 Jan 2020
Book

Advanced Leadership Requires More Than Outside-The-Box Thinking

innovation, but you argue that just as important is “thinking outside the building.” What’s the difference between the two? Rosabeth Moss Kanter: One difference is in scope, and thus the power of the resulting innovation. Thinking outside the box is a good View Details

Keywords: by Sean Silverthorne

26 Jun 2017
Research & Ideas

How Cellophane Changed the Way We Shop for Food

like candy and cigarettes, it wasn’t effective for packaging fresh food. In 1927, DuPont developed moisture-proof cellophane, food manufacturers started using it to package items like cakes and cheeses, and... View Details

Keywords: by Carmen Nobel; Food & Beverage; Retail; Advertising

04 Feb 2002
Research & Ideas

How a Juicy Brand Came Back to Life

unfolds. An Endearing Artlessness Some brands just want to have fun, and from birth Snapple was one of them. Operating from the back of his parents' pickle store in Queens, Arnie Greenberg and his friends Leonard Marsh and Hyman Golden View Details

Keywords: by John Deighton; Food & Beverage

28 Nov 2005
Research & Ideas

Unilever: Transformation and Tradition

Unilever's market positions in detergents. The attempts to find more profitable growth opportunities through innovation, in products as diverse as fresh dairy and feminine hygiene, largely came to naught, as did attempts to buy into the... View Details

Keywords: by Geoffrey Jones; Consumer Products

10 Apr 2012
First Look

First Look: April 10

pressure paradox." Here's how it develops: as pressure mounts, team members start driving toward consensus in ways that shut out vital information. Without even realizing it, they give more weight to shared knowledge and dismiss... View Details

Keywords: Carmen Nobel

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