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  • Video

Brinda Somaya

Brinda Somaya, founder and principal architect of Somaya and Kalappa Consultants, discusses redesigning shops for the flower sellers of the Ganeshpuri temple, emphasizing the importance of understanding the needs of the client and end users. View Details
  • 07 Jun 2011
  • First Look

First Look: June 7

case:http://cb.hbsp.harvard.edu/cb/product/811059-PDF-ENG The Dutch Flower Cluster Michael E. Porter, Jorge Ramirez-Vallejo, and Fred van EenennaamHarvard Business School Case 711-507 Describes the Dutch View Details
Keywords: Sean Silverthorne
  • November 2010 (Revised July 2011)
  • Case

FreshTec: Revolutionizing Fresh Produce

By: Jose B. Alvarez and Ryan Johnson
Entrepreneurial produce packaging firm, which has developed a disruptive technology that keeps fresh produce and flowers fresh for significantly longer, faces strategic growth decisions. CEO Bob Wright must decide how best to bring his company's unique packaging... View Details
Keywords: Decision Making; Disruptive Innovation; Leadership; Growth and Development Strategy; Product Launch; Supply Chain; Value Creation; Service Industry
Related
  • December 2014 (Revised August 2015)
  • Case

Muñoz Group: Sustaining Global Vertical Integration Through Innovation

By: Jose B. Alvarez and Annelena Lobb
Muñoz Group, which supplied supermarket chains and food distribution chains around the world with fruit, flowers, juice and ice cream, was at a strategic crossroads in 2014. CEO Alvaro Muñoz had to choose the best way to achieve profit goals and provide his company... View Details
Keywords: Innovation; Supply Chain; Retail; Agribusiness Industry; Globalized Firms and Management; Supply Chain Management; Competitive Advantage; Vertical Integration; Profit; Innovation and Invention; Retail Industry; Agriculture and Agribusiness Industry; North and Central America
Related
  • 25 Apr 2012
  • News

What Doesn't Motivate Creativity Can Kill It

  • 26 Oct 2009
  • News

There is enough room for optimism

  • August 2022 (Revised October 2022)
  • Case

Sian Flowers: Fresher by Sea?

By: Willy C. Shih, Michael W. Toffel and Pippa Tubman Armerding
The setting for this case is the Sian Flowers, a company headquartered in Kitengela, Kenya that exports roses to predominantly Europe. Because cut flowers have a limited shelf life and consumers want them to retain their appearance for as long as possible, Sian or its... View Details
Keywords: Supply Chain; Supply Chains; Sustainability; Sustainable Agriculture; Sustainability Reporting; Carbon Emissions; Supply Chain Management; Quality; Ship Transportation; Cost Management; Agriculture and Agribusiness Industry; Africa; Kenya; Netherlands; Europe
Related
  • December 2007 (Revised February 2017)
  • Case

Vegpro Group: Growing in Harmony

By: David E. Bell, Brian Milder and Mary Shelman
Vegpro, a horticulture company, is Kenya's largest exporter of fresh vegetables and flowers to top supermarkets in the U.K. and Europe. In 2007, Vegpro's business is threatened by growing consumer concern about the environmental impact of food production and transport,... View Details
Keywords: Customer Satisfaction; Developing Countries and Economies; Ethics; Food; Growth and Development Strategy; Operations; Environmental Sustainability; Agriculture and Agribusiness Industry; Kenya; Europe; United Kingdom
Related
  • May 2023
  • Supplement

Sian Flowers: Fresher by Sea - Video Supplement

By: Willy C. Shih
The setting for this case is the Sian Flowers, a company headquartered in Kitengela, Kenya that exports roses to predominantly Europe. Because cut flowers have a limited shelf life and consumers want them to retain their appearance for as long as possible, Sian or its... View Details
Keywords: Supply Chain; Supply Chains; Sustainability; Sustainable Agriculture; Sustainability Reporting; Carbon Emissions; Supply Chain Management; Quality; Ship Transportation; Cost Management; Agriculture and Agribusiness Industry; Africa; Kenya; Netherlands; Europe
Related
  • December 2007
  • Article

Adoption of Information Technology under Network Effects

By: Deishin Lee and Haim Mendelson
Because information technologies are often characterized by network effects, compatibility is an important issue. Although total network value is maximized when everyone operates in one compatible network, we find that the technology benefits of the users depend on... View Details
Keywords: Network Effects; Standards; Competitive Strategy; Customization and Personalization; Information Technology; Technology Adoption
Related
  • Winter 2020
  • Article

The Sky above and the Mud below: Two Books about Steve Jobs

By: Richard S. Tedlow
Steve Jobs was the most charismatic businessperson in the modern era. When he died, on October 5, 2011, Apple was inundated with condolence messages from all over the United States and from around the world. These notes were sent not only to Apple headquarters in... View Details
Keywords: Steve Jobs; Impact
Related
  • 08 Aug 2022
  • HBS Case

Building an 'ARMY' of Fans: Marketing Lessons from K-Pop Sensation BTS

What would it take to attract customers who are so loyal that they would not only buy your products, but would also lavish your distributors with flowers and purchase advertising to elevate your brand? Ask the minds behind K-pop sensation... View Details
Keywords: by Shalene Gupta; Media & Broadcasting; Music
  • Web

Podcast - Business & Environment

Deputy CEO and Board Member, Einride. How Sian Flowers Aims to Create a Low-Carbon Rose 25 OCT 2023 | Climate Rising This bonus episode of Climate Rising features Harvard Business Review’s Cold Cast podcast with Brian Kenny interviewing... View Details
  • 12 Jan 2022
  • Blog Post

How I Spent My HBS 2+2 Deferral: Cecil Alfaro-Mora

responsibilities at work kept evolving into more influential and impactful ones. I tried to get the most out of that opportunity. What job(s) did you have during your deferral? I spent all four years working at P&F Flower Farms, an... View Details
  • Web

Alumni - Global

Baker Professor of Administration Dean of the Faculty) 08 Jun 2023 HBS Clubs Three Alumni Clubs Celebrate Leadership, Community, and History over Dinner By: Margie Kelley 01 Jun 2023 HBS Alumni Bulletin In Full Flower Re: Aron Gelbard... View Details
  • Web

Partners - Case Method Project

Murfreesboro, TN TN 3 of 12 Scott Field Blyth-Templeton Academy Nashville, TN TN 4 of 12 Zach Flowers Chattanooga High Center for Creative Arts Chattanooga, TN TN 5 of 12 Mike Goodwin Centennial High School Franklin, TN Subjects: U.S.... View Details
  • 16 Jun 2020
  • Research & Ideas

Your Customers Have Changed. Here's How to Engage Them Again.

of their risk level, creating more loyal customers for the longer term. The Knot Worldwide is providing financial assistance to its vendors (like caterers, flower companies, and apparel brands) to help them get through hard times. Netflix... View Details
Keywords: by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim; Retail; Service
  • 16 Nov 2015
  • Research & Ideas

Does Competition Make Us More Creative?

a professor of mine once put it, you want to scatter your seeds widely to see what sprouts,” says Gross. “But you ought not try to make a thousand flowers bloom, or else they will all turn out weak. To get a few beautiful blossoms, you... View Details
Keywords: by Michael Blanding; Advertising
  • 19 Apr 2010
  • Research & Ideas

The History of Beauty

small batches, rarely applied to the skin, and drunk for health reasons. There was a narrow range of available scents. A hundred years later, the application of new technologies to extract essences from flowers and plants, and to create... View Details
Keywords: by Sean Silverthorne; Beauty & Cosmetics
  • Web

Curriculum - Business & Environment

that exports roses to predominantly Europe. Because cut flowers have a limited shelf life and consumers want them to retain their appearance for as long as possible, Sian or its distributors used international air cargo to transport them... View Details