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  • April 2017
  • Supplement

Imprimis (C)

By: Ramon Casadesus-Masanell, Karen Elterman and Marc Appel
This case is a supplement to Imprimis (A & B). Set in 2015, it first describes Imprimis’s decision to introduce its own line of compounded eye drop medication called LessDrops. The case then examines the moral dilemma faced by CEO Mark Baum, who was struck by the... View Details
Keywords: Health Care and Treatment; Cost; Moral Sensibility; Competitive Strategy; Decision Choices and Conditions; Pharmaceutical Industry; United States
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  • 29 Sep 2015
  • First Look

September 29, 2015

bank moves more gradually. The same desire to mitigate bond-market volatility can lead the central bank to lower short rates sharply when publicly observed term premiums rise. In both cases, there is a time-consistency problem, and society would be better off... View Details
Keywords: Sean Silverthorne
  • 20 Oct 2009
  • First Look

First Look: October 20

investing" by creating a new asset class for investors who care about social impact. Doing so will require working with competitors in the field in order to establish benchmarks and standards of measurement. How can Acumen build... View Details
Keywords: Martha Lagace
  • 25 Jan 2011
  • First Look

First Look: Jan. 25

Living Kidney Donation Authors:Ruthanne L. Hanto, Alvin E. Roth, M. Utku Ünver, and Francis L. Delmonico Publication:Chap. 8 in Kidney Transplantation: A Guide to the Care of Transplant Recipients, edited by D. McKay and S. Steinberg,... View Details
Keywords: Sean Silverthorne
  • September 2024 (Revised March 2025)
  • Case

Epic: The Future of Health Information Technology

By: Regina E. Herzlinger and Brian L. Walker
How should the founder and leadership team of a health IT company with more than 45 years of market leadership prepare for the future, while navigating founder transitions and industry changes? Founded by Judy Faulkner in the late 1970s, Epic pioneered electronic... View Details
Keywords: Technological Innovation; Entrepreneurship; Health Care and Treatment; Private Ownership; Customer Focus and Relationships; Information Management; Organizational Change and Adaptation; Business Strategy; Competition; Health Industry; Electronics Industry; Information Technology Industry
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  • 02 Jan 2024
  • Research & Ideas

10 Trends to Watch in 2024

The lightning-fast ascent of generative AI isn’t the only sea change on the horizon for businesses in the new year. The global economy is in flux as war, climate change, trade issues, and infrastructure problems demand attention. Many companies continue to struggle to... View Details
Keywords: by Rachel Layne
  • 09 Oct 2012
  • First Look

First Look: October 9

this time. Read the article: http://hbr.org/2012/10/great-leaders-dont-need-experience/ar/1   Working PapersTeam Scaffolds: How Minimal In-Group Structures Support Fast-Paced Teaming Authors:Melissa Valentine and Amy C. Edmondson Abstract Across many industries,... View Details
Keywords: Sean Silverthorne
  • 24 Oct 2023
  • HBS Case

From P.T. Barnum to Mary Kay: Lessons From 5 Leaders Who Changed the World

circus, was in fact the father of modern advertising, Simons’ case shows. As a child working in his father’s general store, Barnum learned to hustle, promote, and barter. He didn’t care if his tactics earned him jail time as long as they... View Details
Keywords: by Avery Forman
  • 09 Apr 2024
  • Book

Why Work Rituals Bring Teams Together and Create More Meaning

them to change our emotional states in many different ways.” With a 2023 Gallup survey showing that US employees are less satisfied with their jobs and less likely to feel that someone at work cares about them than four years ago, Norton... View Details
Keywords: by Michael Blanding
  • 04 Jun 2013
  • First Look

First Look: June 4

around the world who want to study its practices. The Clinic's journey also holds lessons for organizations outside health care that must suddenly compete by creating a superior customer experience. The authors, one of whom was critical... View Details
Keywords: Sean Silverthorne
  • 01 Oct 2013
  • First Look

First Look: October 1

champions that the government hoped to create, SPH was also considering an acquisition in the U.S. or Europe. This case allows students to consider the broad trends sweeping China's pharmaceutical industry and health care sector and... View Details
Keywords: Sean Silverthorne
  • 30 Aug 2011
  • First Look

First Look: August 30

video ads. In a controlled experiment, joy and surprise were assessed through automated facial expression detection for a sample of ads. Concentration of attention was assessed through eye tracking and retention of viewers by recording... View Details
Keywords: Sean Silverthorne
  • 03 Oct 2023
  • Research Event

Build the Life You Want: Arthur Brooks and Oprah Winfrey Share Happiness Tips

“The formula for enduring satisfaction recognizes that mother nature wants you to run but she doesn't care if you're happy.” Brooks: OK. This is the satisfaction part. This is the part that Oprah was talking about a minute ago. And we... View Details
Keywords: by HBS Staff
  • 2023
  • Article

Evidence from the First Shared Medical Appointments (SMAs) Randomised Controlled Trial in India: SMAs Increase the Satisfaction, Knowledge, and Medication Compliance of Patients with Glaucoma

By: Nazlı Sönmez, Kavitha Srinivasan, Rengaraj Venkatesh, Ryan W. Buell and Kamalini Ramdas
In Shared Medical Appointments (SMAs), patients with similar conditions meet the physician together and each receives one-on-one attention. SMAs can improve outcomes and physician productivity. Yet privacy concerns have stymied adoption. In physician-deprived nations,... View Details
Keywords: Health Care and Treatment; Customer Satisfaction; Outcome or Result; India
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  • 29 Nov 2022
  • Research & Ideas

Is There a Method to Musk’s Madness on Twitter?

traffic for the World Cup and stay operational when the most eyes are on it. On that front, it’s a very dangerous situation because Twitter has lost a lot of people, both through the layoffs as well as a significant amount of people... View Details
Keywords: by Christina Pazzanese, Harvard Gazette; Technology
  • 30 Mar 2021
  • Research & Ideas

Commuting Hurts Productivity and Your Best Talent Suffers Most

where they locate their offices and where their employees live, with an eye on keeping commutes as short as possible. “There should be serious consideration of: Should you plan around where your best people live?” he says. Some tech firms... View Details
Keywords: by Lane Lambert
  • 19 Apr 2010
  • Research & Ideas

The History of Beauty

the consumer products giant Unilever, published some years ago. This company had a long-established business in soap and other toiletries, but spent decades after World War II striving without great success to expand its business into other categories of the beauty... View Details
Keywords: by Sean Silverthorne; Beauty & Cosmetics
  • 20 Dec 2022
  • Op-Ed

Employee Feedback: The Key to Retention During the Great Resignation

“Great Resignation” and other challenges from a constantly changing competitive landscape? First, these companies have CEOs—indeed, leaders at all levels—who care equally about profits and employee well-being and don’t see them as... View Details
Keywords: by Michael Beer
  • 23 Mar 2023
  • Research & Ideas

As Climate Fears Mount, More Investors Turn to 'ESG' Funds Despite Few Rules

Investor interest in social responsibility has skyrocketed in the past three years, even as US regulations to hold companies accountable remain in flux and the environmental, social, and governance (ESG) label itself draws backlash. Investors are willing to pay a... View Details
Keywords: by Rachel Layne; Financial Services
  • 09 Mar 2003
  • Research & Ideas

Six Keys to Building New Markets by Unleashing Disruptive Innovation

pushed digital cameras based on the value proposition that they made it easy to edit out the red eyes from all your images and create an online album of your best photos. Research shows, however, that 98 percent of all photos get looked... View Details
Keywords: by Clayton M. Christensen, Michael E. Raynor & Scott D. Anthony

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