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(1,152)
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Show Results For
- All HBS Web
(1,152)
- News (164)
- Research (842)
- Events (17)
- Multimedia (13)
- Faculty Publications (565)
Building a Culture of Experimentation
Why don’t organizations test more? After examining this question for several years, I can tell you that a central reason is culture. As companies try to scale up their experimentation capacity, they often find that the obstacles are not tools and technology but... View Details
- March 2024
- Teaching Note
Experimentation at Yelp
By: Iavor Bojinov and Jessie Li
Teaching Note for HBS Case No. 621-064. View Details
- 2016
- Chapter
Financing Entrepreneurial Experimentation
By: Ramana Nanda and Matthew Rhodes-Kropf
Keywords: Innovation; Investing; Abandonment Option; Failure Tolerance; Risk and Uncertainty; Technological Innovation; Venture Capital; Entrepreneurship
Nanda, Ramana, and Matthew Rhodes-Kropf. "Financing Entrepreneurial Experimentation." Chap. 1 in Innovation Policy and the Economy, Volume 16, edited by William R. Kerr, Josh Lerner, and Scott Stern, 1–23. National Bureau of Economic Research, and University of Chicago Press, 2016.
- 06 Sep 2019
- Working Paper Summaries
Experimentation and Startup Performance: Evidence from A/B Testing
- 20 May 2020
- News
Experimentation and Its Discontents
- 1997
- Book
Handbook of Experimental Economics
By: J. H. Kagel and A. E. Roth
Keywords: Economics
Kagel, J. H. and A. E. Roth, eds. Handbook of Experimental Economics. Princeton University Press, 1997.
- 1987
- Chapter
Laboratory Experimentation in Economics
By: A. E. Roth
Roth, A. E. "Laboratory Experimentation in Economics." In Advances in Economic Theory, Fifth World Congress, edited by Truman Bewley, 269–299. Cambridge University Press, 1987.
- Research Summary
Organizational and Business Experimentation
By: Stefan H. Thomke
Please contact Professor Thomke for the most current description of his research on managing automotive development and/or copies of research articles (published and working papers). View Details
- 1995
- Chapter
Introduction to Experimental Economics
By: A. E. Roth
Keywords: Economics
Roth, A. E. "Introduction to Experimental Economics." In Handbook of Experimental Economics, edited by John Kagel and Alvin E. Roth, 3–109. Princeton University Press, 1995.
Experimentation Works: The Surprising Power of Business Experiments
* Top 10 Technology Books of 2020 (Forbes)
* 10 Best Business Books of 2020 (Inc. Magazine)
* Top Shelf Pick of Best Business Books 2020: Technology & Innovation (Strategy + Business)
* 9 Best Business Books for 2020... View Details
- Research Summary
Moral Reasoning & Experimental Political Philosophy
In this work, we demonstrate a new and morally significant effect on judgment and decision-making. This research is inspired by the work of John Rawls, widely regarded as the most important political philosopher of the 20th Century. Here we apply the central... View Details
- 04 Jan 2016
- Working Paper Summaries
Understanding Conformity: An Experimental Investigation
Keywords: by B. Douglas Bernheim & Christine Exley
- 13 Jul 2011
- News
Experimental Ideas with Impact
- 05 Dec 2011
- Research & Ideas
It’s Alive! Business Scholars Turn to Experimental Research
you may not be able to learn anywhere else," says Alvin E. Roth, a professor in the Negotiation, Organizations & Markets (NOM) Unit at HBS and a longtime champion of experimental economics. For example, to track how viewers watch... View Details
Keywords: by Carmen Nobel
- 2023
- Article
Experimental Evaluation of Individualized Treatment Rules
By: Kosuke Imai and Michael Lingzhi Li
The increasing availability of individual-level data has led to numerous applications of individualized (or personalized) treatment rules (ITRs). Policy makers often wish to empirically evaluate ITRs and compare their relative performance before implementing them in a... View Details
Keywords: Causal Inference; Heterogeneous Treatment Effects; Precision Medicine; Uplift Modeling; Analytics and Data Science; AI and Machine Learning
Imai, Kosuke, and Michael Lingzhi Li. "Experimental Evaluation of Individualized Treatment Rules." Journal of the American Statistical Association 118, no. 541 (2023): 242–256.
- November 2011
- Article
Competing Matchmakers: An Experimental Analysis
By: Tanjim Hossain, Dylan B. Minor and John Morgan
Platform competition is ubiquitous, yet platform market structure is little understood. Theory models typically suffer from equilibrium multiplicity—platforms might coexist or the market might tip to either platform. We use laboratory experiments to study the outcomes... View Details
Keywords: Platform Competition; Two-Sided Markets; E-commerce; Competition; Two-Sided Platforms; Monopoly
Hossain, Tanjim, Dylan B. Minor, and John Morgan. "Competing Matchmakers: An Experimental Analysis." Management Science 57, no. 11 (November 2011): 1913–1925.
- December 2014
- Article
The Discipline of Business Experimentation
By: Stefan Thomke and Jim Manzi
The data you already have can't tell you how customers will react to innovations. To discover if a truly novel concept will succeed, you must subject it to a rigorous experiment. In most companies, tests do not adhere to scientific and statistical principles. As a... View Details
Thomke, Stefan, and Jim Manzi. "The Discipline of Business Experimentation." Harvard Business Review 92, no. 12 (December 2014): 70–79.
- 2005
- Chapter
Experimentation Strategies and Technological Change
By: Stefan Thomke
Thomke, Stefan. "Experimentation Strategies and Technological Change." In Handbuch Technologie- und Innovationsmanagement, edited by S. Albers and O. Gassmann, 341–358. Wiesbaden: Gabler Verlag, 2005, German ed.
- 2015
- Working Paper
Understanding Conformity: An Experimental Investigation
By: B. Douglas Bernheim and Christine L Exley
Some theories of conformity hold that social equilibrium either standardizes inferences or promotes a shared understanding of conventions and norms among individuals with fixed heterogeneous preferences (belief mechanisms). Others depict tastes as fluid and hence... View Details
Keywords: Conformity; Norms; Image Motivation; Prosocial Behavior; Motivation and Incentives; Behavior; Standards
Bernheim, B. Douglas, and Christine L Exley. "Understanding Conformity: An Experimental Investigation." Harvard Business School Working Paper, No. 16-070, December 2015.
- 2015
- Book
Handbook of Experimental Economic Methodology
By: Guillaume R. Frechette and Andrew Schotter
Frechette, Guillaume R. and Andrew Schotter, eds. Handbook of Experimental Economic Methodology. Oxford University Press, 2015.