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  • All HBS Web  (3,373)
    • People  (5)
    • News  (597)
    • Research  (2,125)
    • Events  (13)
    • Multimedia  (10)
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Show Results For

  • All HBS Web  (3,373)
    • People  (5)
    • News  (597)
    • Research  (2,125)
    • Events  (13)
    • Multimedia  (10)
  • Faculty Publications  (1,237)
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  • 03 Oct 2014
  • News

The Revival of a Salesman: The Importance of Sales and Strategy to Business

  • 25 Aug 2014
  • News

You Can’t Do Strategy Without Input from Sales

  • 22 Mar 2017
  • News

What's the Ideal Frequency for a Sales Quota?

  • 17 Sep 2013
  • News

How sales and coupons persuade consumers to spend more money

  • 08 Sep 2014
  • News

The Strategic Way To Hire a Sales Team

  • 16 Mar 2018
  • News

Enabling The Pursuit of Entrepreneurial Dreams

AwesomenessTV was sold to NBCUniversal, the timing was right. “I was wearing many hats at the studio — from business development to finance to marketing and operations. I learned a lot on the job, but... View Details
  • 18 Feb 2015
  • News

Reinvent Your Sales Process While Still Hitting Your Numbers

  • 05 Dec 2019
  • News

How Artificial Intelligence Can Set Meaningful Sales Goals

  • 22 Sep 2014
  • News

How to Focus Your Sales Team on the Right Effectiveness Metrics

  • 15 Dec 2015
  • News

Don’t Turn Your Sales Team Loose Without a Strategy

  • 04 Dec 2017
  • News

How a Fast-Growing Startup Built Its Sales Team for Long-Term Success

  • 01 Dec 2000
  • News

Taiwan Club President Thrives on Region's Entrepreneurial Energy

high-tech-driven economy and his role as president of the Harvard Business School Club of Taiwan. "If you have a good idea, there is venture money available," he continued. "You don't have to come from a rich family or have an extensive... View Details
  • 19 Apr 2018
  • News

4 Ways to Improve Your Content Marketing

  • 13 Apr 2017
  • News

Hiding Products From Customers May Ultimately Boost Sales

  • 01 Jun 1996
  • News

Reinventing Marketing

featuring Professor Gerald Zaltman's pioneering marketing research method, ZMET, which uses visual images to tap into consumer feelings; Entrepreneurial Marketing, taught by Thomas J. Kosnik, a visiting... View Details
Keywords: Mary Jane Higgins; Illustration by Peter Hoey
  • 02 Sep 2019
  • News

The A.I. of the Deal: These Data-Rich Startups Want to Automate Sales

  • 01 Apr 2000
  • News

Marketing Muscle

On her first foray into Silicon Valley, Karen Edwards (MBA '90) didn't have much success finding the job she wanted: head of marketing at an Internet company. Told she didn't know enough about technology, Edwards persevered View Details
  • 12 Sep 2017
  • News

What’s the Right Kind of Bonus to Motivate Your Sales Force?

  • 21 Dec 2018
  • News

Indie bookstores sales increase by 5% in 2018

  • 05 Jul 2010
  • News

Marketing strategies for growth in China

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