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Publications

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  • 1980
  • Working Paper

Components of Manufacturing Inventories: A Structural Model of the Production Process

By: Alan J. Auerbach and Jerry R. Green
This paper presents a structural model of production and inventory accumulation based on the hypothesis of cost minimization. It differs from previous attempts in several respects. First, it integrates the analysis of input inventories with output inventories, treating... View Details
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  • 2012
  • Working Paper

The First Deal: The Division of Founder Equity in New Ventures

By: Thomas F. Hellmann and Noam Wasserman
This paper examines the division of founder shares in entrepreneurial ventures, focusing on the decision of whether or not to divide the shares equally among all founders. To motivate the empirical analysis we develop a simple theory of costly bargaining, where... View Details
Keywords: Entrepreneurship; Equity
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  • 2008
  • Working Paper

Allocating Marketing Resources

By: Sunil Gupta and Thomas J. Steenburgh
Marketing is essential for the organic growth of a company. Not surprisingly, firms spend billions of dollars on marketing. Given these large investments, marketing managers have the responsibility to optimally allocate these resources and demonstrate that these... View Details
Keywords: Investment Return; Resource Allocation; Marketing; Demand and Consumers; Mathematical Methods
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  • 2008
  • Chapter

Allocating Marketing Resources

By: Sunil Gupta and Thomas J. Steenburgh

Companies spend billions of dollars on marketing every year because it is essential to organic growth. Given these large investments, marketing managers have the responsibility to optimally allocate resources and to demonstrate that their investments generate... View Details

Keywords: Investment Return; Resource Allocation; Marketing; Demand and Consumers; Mathematical Methods
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    Eva Ascarza

    Eva Ascarza is the Jakurski Family Associate Professor of Business Administration in the Marketing Unit.  She is the co-founder of the Customer Intelligence Lab at the D^3 institute at Harvard Business School. She teaches the Marketing core in the MBA required... View Details

    Keywords: telecommunications; e-commerce industry; entertainment; financial services; retailing
    • Summer 2012
    • Article

    Epistemic Contests and the Legitimacy of the World Trade Organization: The Brazil–USA Cotton Dispute and the Incremental Balancing of Interests

    By: Arthur A. Daemmrich
    The World Trade Organization (WTO) features prominently in studies of international institutions, often cast either as a tool of rich-world domination over the poorer South or as a neutral mediator facilitating a tariff-free world of economic prosperity. This article... View Details
    Keywords: Organizations; Trade; Conflict and Resolution; Consumer Products Industry; Brazil; United States
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    • 21 Jul 2008
    • Research & Ideas

    Solving the Marketing Resources Allocation Puzzle

    against a control group of customers. Econometric analysis of historical data: Historical data are analyzed to determine how customers have responded to different marketing actions in the past. Predictions... View Details
    Keywords: by Sean Silverthorne

      Jerry R. Green

      Jerry R. Green

      David A. Wells Professor of Political Economy

      John Leverett Professor in the University

      Harvard University

       

      Jerry Green is the John Leverett Professor in the University and the David A. Wells... View Details

      Keywords: aerospace; education industry; insurance industry; professional services
      • Web

      PhD Programs - Doctoral

      behavior of shareholders, regulators, customers, and suppliers, and the process by which information is disclosed. Accounting research uses statistical and econometric methods and theoretical economic modeling, and often draws from... View Details
      • Web

      Program Requirements - Doctoral

      Applied Econometrics (Econ 2120); (Econ 2110. Introductory Probability and Statistics for Economists may be a required prerequisite) Econometric Methods (Econ 2140) Time Series View Details
      • Web

      Program Requirements - Doctoral

      this requirement include, but are not limited to: Quantitative Research Methods Research Methods Courses Introduction to Econometrics (Economics 1123) Introduction to Applied Econometrics (Economics 2120);... View Details
      • Web

      Program Requirements - Doctoral

      then an equivalent course will be required in the first term of the student's doctoral program. Courses meeting this requirement include: Introduction to Econometrics (Econ 1123) Students must take four research methods courses, including... View Details
      • Web

      Business Economics - Doctoral

      lens of business. Jointly administered by HBS and the Department of Economics in the Faculty of Arts and Sciences, the program combines theoretical analysis with in-depth, interdisciplinary research rooted in real-world applications.... View Details
      • Web

      Program Requirements - Doctoral

      a more advanced course in econometrics are required. One additional one-term graduate level economics course is required. This course should be chosen to help prepare for advanced course work in the second year. Econ 2010d is one... View Details
      • Web

      Business, Government & the International Economy - Faculty & Research

      importance of developing understanding of the marginal abatement cost functions for methane emissions reductions. Scholars have employed a diverse set of methodologies to estimate abatement costs, including engineering cost models, View Details
      • Web

      Business & Environment - Faculty & Research

      engineering cost models, econometric analysis of natural gas markets, and statistical retrospective analysis of state-level regulation. We critically summarize these approaches... View Details

        Robert C. Merton

        Robert C. Merton is the School of Management Distinguished Professor of Finance at the MIT Sloan School of Management.

        Merton is University Professor Emeritus at Harvard University and was the George Fisher Baker Professor of... View Details

        Keywords: banking; brokerage; financial services; insurance industry; investment banking industry; retail financial services
        • Web

        Industry Information - Alumni

        entertainment news and analysis on everything from film to television to music and gaming. Sign up to receive one or more of their free, topical newsletters. + – Entrepreneurship Breakout List Stanford Graduate School of Business... View Details
        • 20 Oct 2010
        • Op-Ed

        Export Competitiveness: Reversing the Logic

        specific data and econometric approach used (Rodriguez/Rodrik, 2000; Median-Smith, 2001). There are also questions as to whether the relationship between specific trade policy instruments such as tariffs and growth has not been stable... View Details
        Keywords: by Christian Ketels
        • 19 Sep 2016
        • Research & Ideas

        Why Isn't Business Research More Relevant to Business Practitioners?

        Like many business leaders, Donovan Neale-May routinely seeks out information on business innovation and management trends. He reads reports from market analysis firms, white papers from companies in his field, and articles in online... View Details
        Keywords: by Carmen Nobel; Education