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- All HBS Web (67)
- Faculty Publications (10)
Show Results For
- All HBS Web (67)
- Faculty Publications (10)
- 08 Feb 2010
- HBS Case
Looking Behind Google’s Stand in China
Google, the "do no evil" company, gained entry into the Chinese search engine market last decade by agreeing to ban search results on topics deemed sensitive by the Chinese government. To Google's... View Details
- 01 Jun 2004
- News
Working the Street
boxing center. It’s all part of the regular outreach he conducts with local businesses to garner backing for the “support” side of the El Monte PD’s mission. Timken’s search for gang activity one recent afternoon includes using a digital... View Details
- Web
Harvard Business School
culminated in his role as COO, where he directed the historic merger of Price Waterhouse and Coopers & Lybrand. After retiring from PwC, Brittain founded the executive search and consulting firm Professional Resources on Demand. A... View Details
- 15 Jul 2014
- First Look
First Look: July 15
"co-search" algorithm to Internet traffic at the SEC's EDGAR website, we develop a novel method for identifying economically-related peer firms and for measuring their relative importance. Our... View Details
Keywords: Carmen Nobel
- 01 Jun 2014
- News
Roads to Recovery
and increased fuel costs, according to a 2011 Texas Transportation Institute study. And that's not just rush-hour mobs. A 2006 study of New York City and Los Angeles estimated that up to one-third of the traffic in those cities consisted... View Details
- 17 Sep 2013
- First Look
First Look: September 17
transactions in the market for ideas. Download working paper: https://www.hbs.edu/faculty/Pages/download.aspx?name=14-019.pdf Crowdsourcing Peer Firms: Evidence from EDGAR Search View Details
Keywords: Sean Silverthorne
- 12 Aug 2008
- Op-Ed
Google-Yahoo Ad Deal is Bad for Online Advertising
sponsored search advertising. Industry estimates indicate that Google earns dramatically higher fees for each search.5 By assigning substantial traffic to Google, Yahoo can increase its short-run revenues.6... View Details
- 30 Apr 2013
- First Look
First Look: April 30
intermediary to divert consumers to its favored destinations. Applied to Internet search engines, we investigate a diversion mechanism based on Google's exclusive award of preferential placement to its own services. Using web View Details
Keywords: Sean Silverthorne
- 14 May 2013
- First Look
First Look: May 14
click-through rates for non-paid algorithmic links and an 85% increase in click-through rates for paid advertising listings of competing online travel agencies. Moreover, the exclusive integration of search engine services into View Details
Keywords: Sean Silverthorne
- 17 Sep 2007
- Research & Ideas
Broadband: Remaking the Advertising Industry
online ad budget is spent on search advertising, which is more effective than banner advertising at driving traffic. The ability to place your ad on the screen exactly where someone is searching for... View Details
- 19 Sep 2019
- News
Predicting Human Behaviors
partner, Honda) began in August 2014, when Misra started his year as a Blavatnik Fellow in Life Science Entrepreneurship, a program launched in 2013 at HBS. Among the numerous scientists Misra met with in his search for marketable life... View Details
Keywords: April White
- 08 Apr 2014
- First Look
First Look: April 8
Lee, Charles M.C., Paul Ma, and Charles C.Y. Wang Abstract—Applying a "co-search" algorithm to Internet traffic at the SEC's EDGAR website, we develop a novel method for identifying economically... View Details
Keywords: Sean Silverthorne
- 01 Dec 2020
- News
Finding The Right Patient-Provider Match
or a telemedicine appointment with a physician. “We were essential to their ability to direct traffic and get patients to the right services,” says Gardner. By mining the search data on the platform, Gardner... View Details
Keywords: Susan Young
- 30 Oct 2018
- First Look
New Research and Ideas, October 30, 2018
Google reviews (Google’s current tying strategy) or reviews from multiple platforms determined to be the best-performing by Google’s own organic search algorithm. We find that users prefer the version that does not exclude competitor... View Details
Keywords: Dina Gerdeman
- 07 Feb 2012
- First Look
First Look: February 7
making, and practice. We discuss important implications and offer suggestions for further research. Read the paper: http://dx.doi.org/10.1287/orsc.1100.0618 Equitable and Efficient Coordination in Traffic Flow Management Authors:Cynthia... View Details
Keywords: Sean Silverthorne
- 04 Dec 2012
- First Look
First Look: December 4
Evidence from EDGAR Search Traffic Authors:Charles M.C. Lee, Paul Ma, and Charles C.Y. Wang Abstract Using Internet traffic patterns from the... View Details
Keywords: Carmen Nobel
- 17 Jun 2014
- First Look
First Look: June 17
https://www.hbs.edu/faculty/Pages/download.aspx?name=14-070.pdf Search Based Peer Firms: Aggregating Investor Perceptions Through Internet Co-Searches By: Lee, Charles M.C., Paul Ma, and Charles C.Y. Wang Abstract—Applying a... View Details
Keywords: Sean Silverthorne
- 18 Nov 2014
- First Look
First Look: November 18
television advertising influences online shopping. We construct a massive dataset spanning $3.4 billion in spending by 20 brands, including measures of brands' website traffic and transactions as well as ad content measures for 1,224... View Details
Keywords: Sean Silverthorne
- 07 Nov 2005
- What Do You Think?
Is Less Becoming More?
Typical of comments regarding the issue of choice were those by Mehmet Genc, who said, "As choice increases, search costs increase . . . [and] it takes longer to make a decision. At the same time, due to social changes, we have even... View Details
- 18 Dec 2018
- First Look
New Research and Ideas, December 18, 2018
looking at observational data on user traffic to Yelp from search engines, we find that Google’s exclusion of downstream competitors may have been effective. The share of Yelp’s View Details
Keywords: Dina Gerdeman