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Publications

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  • All HBS Web  (465)
    • News  (171)
    • Research  (232)
    • Events  (1)
    • Multimedia  (23)
  • Faculty Publications  (130)

Show Results For

  • All HBS Web  (465)
    • News  (171)
    • Research  (232)
    • Events  (1)
    • Multimedia  (23)
  • Faculty Publications  (130)
← Page 2 of 465 Results →
  • 09 Nov 2016
  • Op-Ed

6 Lessons from Donald Trump's Winning Marketing Manual

Donald Trump's victory may be a surprise—but not to astute marketers. Here are six important lessons from Trump's brand marketing playbook: Give consumers a job. The best marketing campaigns always call on consumers to do something. For... View Details
Keywords: by John A. Quelch
  • 17 Mar 2016
  • News

What Created Donald Trump? A Leadership Vacuum

  • 21 Jul 2016
  • News

What Donald Trump Can Learn About Negotiations

  • 08 Apr 2016
  • News

What Donald Trump Doesn't Understand about Negotiation

Keywords: negotiation; leadership; politics; Executive, Legislative, and Other General Government Support; Government
  • 30 Nov 2016
  • News

Donald Trump Is An Elite Populist

  • 18 Aug 2017
  • News

American business leaders break with Donald Trump

  • March 1995
  • Case

Donald Salter Communications, Inc.

By: Stuart C. Gilson and Jeremy Cott
A new CEO is hired to manage the turnaround of a family-owned newspaper publisher. In a departure from previous management, he implements a new compensation scheme that explicitly ties executive pay to market-value-based measures of firm performance. Because the... View Details
Keywords: Family Business; Transformation; Asset Management; Wages; Balanced Scorecard; Family Ownership; Motivation and Incentives; Valuation; Journalism and News Industry
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Gilson, Stuart C., and Jeremy Cott. "Donald Salter Communications, Inc." Harvard Business School Case 295-114, March 1995.
  • 20 Jul 2015
  • News

The Phoniness of Donald Trump

  • 24 Sep 2012
  • HBS Seminar

Donald MacKenzie, University of Edinburgh

  • 14 Nov 2016
  • Op-Ed

5 Lessons I Hope Marketers Don’t Learn from Donald Trump

of the rest at 3. Its summary was, “There’s never been a presidential candidate like Donald Trump--someone so cavalier about the facts and so unwilling to ever admit error, even in the face of overwhelming evidence.” This then is the... View Details
Keywords: by John A. Deighton
  • 01 Jan 2004
  • News

Donald P. Nielsen, MBA 1963

Former Chairman, President & Chief Executive Officer, Hazleton Laboratories Corporation Former President, Seattle School Board Return to Alumni Achievement Awards main page EARLIER EDUCATION University of Washington, 1960 B.A., Business LIFELONG LESSON FROM HBS "HBS... View Details
  • December 1997
  • Teaching Note

Donald Salter Communications, Inc. (TN)

By: Stuart C. Gilson
Teaching Note for (9-295-114). View Details
Keywords: Journalism and News Industry
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Gilson, Stuart C. "Donald Salter Communications, Inc. (TN)." Harvard Business School Teaching Note 298-089, December 1997.
  • Video

Donald Reidy - Making A Difference

  • 19 Sep 2016
  • News

Why Hillary Clinton Gets Interrupted More than Donald Trump

  • December 2001 (Revised March 2002)
  • Compilation

"Doer's Profile" Donald John Trump (1946-)

By: Howard H. Stevenson and Laura L. Nash
Designed to facilitate a discussion of the nature of enduring success. Includes both biographical data and excerpts from autobiographical material. View Details
Keywords: Success
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Stevenson, Howard H., and Laura L. Nash. "Doer's Profile" Donald John Trump (1946-). Harvard Business School Compilation 802-137, December 2001. (Revised March 2002.)
  • January 26, 2018
  • Editorial

Can Donald Trump Teach us Anything?

By: Peter Tufano
Keywords: Nationality; Diversity; Leadership; Power and Influence
Citation
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Tufano, Peter. "Can Donald Trump Teach us Anything?" International Business Times (January 26, 2018).
  • 29 Nov 2016
  • News

Donald Trump’s ‘truths’ often fail the test

  • 12 Feb 2018
  • News

On infrastructure, Donald Trump has a math problem

  • 21 Apr 2016
  • News

What both Bernie Sanders and Donald Trump get wrong about finance

  • July 2018 (Revised September 2018)
  • Case

Donald Trump and the Tax Cuts and Jobs Act

By: Matthew Weinzierl and Robert Scherf
In January 2018, President Donald Trump was full of optimism. He had just signed the most substantial legislation of his young presidency, the Tax Cuts and Jobs Act (TCJA), making major changes to the tax code. Echoing his campaign slogan—Make America Great Again—Trump... View Details
Keywords: Taxation; Jobs and Positions; Government and Politics; Public Opinion; United States
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Weinzierl, Matthew, and Robert Scherf. "Donald Trump and the Tax Cuts and Jobs Act." Harvard Business School Case 719-002, July 2018. (Revised September 2018.)
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