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  • July 2016
  • Case

Spotify

By: Anita Elberse and Alexandre de Pfyffer
In November 2014, Spotify's chief content officer Ken Parks learns that record label Big Machine Records has requested the immediate removal of superstar artist Taylor Swift's entire catalogue from Spotify's music streaming service. Is it time for Spotify to reconsider... View Details
Keywords: Entertainment; Marketing; Superstar; Music; Entertainment Marketing; Media; Digital Technology; Creative Industries; Product Portfolio Management; General Management; Management; Strategy; Internet and the Web; Open Source Distribution; Creativity; Music Entertainment; Product Marketing; Music Industry
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  • 11 Apr 2023
  • News

Harvard Business Review Announces 2022 HBR Prize Winner

  • 01 Dec 2020
  • News

New News

Edited by Julia Hanna Courtesy Michael Aft Courtesy Snigdha Sur Courtesy Michael Aft Courtesy Snigdha Sur Michael Aft (MBA 2019) and Snigdha Sur (MBA 2017) would be the first to acknowledge that launching a digital media startup out of... View Details
Keywords: entrepreneuship; digital media; startups; news; business models; young alumni; News, Library, Internet, and Other Services; Information
  • May 29, 2019
  • Article

A Study of More Than 250 Platforms Reveals Why Most Fail

By: David B. Yoffie, Annabelle Gawer and Michael A. Cusumano
This piece explores why digital platforms fail. We collected data on 250 failures over the last 20 years, analyzed the most common causes for a platform to disappear or morph into an alternative business. View Details
Keywords: Platform; Digital Platforms; Strategy; Failure; Analysis
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  • 2021
  • Working Paper

Assessing the Strength of Network Effects in Social Network Platforms

By: Marco Iansiti
Network effects have risen to the forefront of platform competition discussions (e.g. the House Judiciary investigation of competition in digital markets, claiming that Facebook, for example, is entrenched due to strong network effects and high switching costs). While... View Details
Keywords: Social Networks; Platform Competition; Network Effects; Competition; Social Media; Digital Platforms
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  • August 2024 (Revised August 2024)
  • Background Note

Note on Adherence in Healthcare

By: Regina E. Herzlinger, Zachery Page and Ben Creo
This note provides an overview of adherence in healthcare. It discusses systemwide costs of non-adherence, common barriers to adherence, relevant stakeholders, novel compliance tactics, and the impact on digital therapeutic adoption. It is recommended as a companion to... View Details
Keywords: Health Care and Treatment; Behavior; Health Industry
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  • 06 May 2024
  • Research & Ideas

The Critical Minutes After a Virtual Meeting That Can Build Up or Tear Down Teams

understand what makes high-performing global teams tick. Working with a high-tech company headquartered in the US, the researchers studied two pairs of teams considered stars within the company. Both global teams had a lot in common in... View Details
Keywords: by Michael Blanding
  • April 12, 2023
  • Article

Using AI to Adjust Your Marketing and Sales in a Volatile World

By: Das Narayandas and Arijit Sengupta
Why are some firms better and faster than others at adapting their use of customer data to respond to changing or uncertain marketing conditions? A common thread across faster-acting firms is the use of AI models to predict outcomes at various stages of the customer... View Details
Keywords: Forecasting and Prediction; AI and Machine Learning; Consumer Behavior; Technology Adoption; Competitive Advantage
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  • Article

The Impact of the 'Open' Workspace on Human Collaboration

By: Ethan Bernstein and Stephen Turban
Organizations’ pursuit of increased workplace collaboration has led managers to transform traditional office spaces into “open,” transparency-enhancing architectures with fewer walls, doors, and other spatial boundaries, yet there is scant direct empirical research on... View Details
Keywords: Open Office; Transparency; Collaboration; Collective Intelligence; Workspace; Workspace Design; Architecture; Cubicles; Boundaries; Spatial Boundaries; Human Behavior; Propinquity; Co-location; Interaction; Sociometers; People Analytics; Buildings and Facilities; Communication; Design; Human Resources; Leadership; Management; Organizational Design; Organizational Structure; Networks; Social and Collaborative Networks; Information Technology; United States
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  • 21 Dec 2018
  • News

Indie bookstores sales increase by 5% in 2018

    Brian L. Trelstad

     

    Brian Trelstad is a Senior Lecturer at Harvard Business School in the General Management Unit and the Faculty Chair of the Advanced Leadership Initiative. He teaches elective courses on Social Entrepreneurship and Systems... View Details

    Keywords: education industry; health care; service industry; emerging market private equity; private equity (other); venture capital industry
    • 19 Dec 2018
    • News

    Instagram is helping save the indie bookstore

    • 02 Aug 2020
    • What Do You Think?

    Is the 'Experimentation Organization' Becoming the Competitive Gold Standard?

    Korrawin SUMMING UP Will Digital Experimentation Take Hold in Industies Outside High Tech? The several responses to this month’s column generally were favorable to the notion that experimentation is gaining momentum as an everyday habit... View Details
    Keywords: by James Heskett; Technology

      Tsedal Neeley

      Tsedal Neeley is the Senior Associate Dean and Chair of the MBA program at Harvard Business School, where she is the Naylor Fitzhugh Professor of Business Administration, Faculty Chair of the... View Details

      • November 2023 (Revised March 2024)
      • Technical Note

      Customer Data Privacy

      By: Eva Ascarza and Ta-Wei Huang
      This note provides an overview of the evolving landscape of customer data privacy in 2023. It highlights two pivotal aspects that make privacy a central concern for businesses: building and maintaining customer trust and navigating the intricate regulatory... View Details
      Keywords: Customer Relationship Management; Governance Compliance; Governing Rules, Regulations, and Reforms; Risk and Uncertainty; Reputation; Trust; Information Management; Retail Industry; Technology Industry; Financial Services Industry; Telecommunications Industry; Europe; United States
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      • 18 Feb 2010
      • Working Paper Summaries

      The Mirroring Hypothesis: Theory, Evidence and Exceptions

      Keywords: by Lyra Colfer & Carliss Y. Baldwin
      • 11 Feb 2015
      • HBS Seminar

      EVENT POSTPONED - Ohad Barzilay, Tel Aviv University

      • January 2015 (Revised January 2017)
      • Case

      Curriculum Associates: Turning the Page from Tradition to Innovation

      By: John J-H Kim and Christine S. An
      Set in Fall 2014, the traditional textbook publishing industry is being transformed by technological innovations and new student achievement standards. This case chronicles how Rob Waldron, CEO, and his team bring Curriculum Associates (CA), a traditional supplemental... View Details
      Keywords: Education Technology; SaaS; Turnaround; Textbook Publishing; Innovation; Sales Cycle; HR Strategy; Privately-funded Businesses; Sustainable Growth; Product Development Strategy; Organizational Change and Adaptation; Technological Innovation; Competitive Advantage; Publishing Industry
      Related
      • 12 Dec 2014
      • Working Paper Summaries

      Bottlenecks, Modules and Dynamic Architectural Capabilities

      Keywords: by Carliss Y. Baldwin
      • 25 Mar 2021
      • Research & Ideas

      Steer Clear of the Blind Spots That Derail Experiments

      more questions about the outcome. Alibaba, for example, set out a few years ago to test whether coupons nudged shoppers to buy items they had left in their digital carts. Executives found that these incentives didn’t boost sales, but... View Details
      Keywords: by Danielle Kost