Filter Results:
(174)
Show Results For
- All HBS Web
(829)
- People (4)
- News (174)
- Research (468)
- Multimedia (2)
- Faculty Publications (150)
Show Results For
- All HBS Web
(829)
- People (4)
- News (174)
- Research (468)
- Multimedia (2)
- Faculty Publications (150)
Sort by
- 12 Mar 2021
- News
My Favorite Case
four to one. When another premium brand lowers its wholesale price in an attempt to stimulate sales, Heublein’s president decides to increase the price of Smirnoff and put the additional revenue into advertising. This case taught me that... View Details
- 23 Mar 2023
- News
Winners Crowned in 2023 Alumni New Venture Competition
home the top cash prize of $75,000. Runner Up winner Hue earned a $25,000 prize. Led by cofounders Janvi Shah, Nicole Clay, and Sylvan Guo (all MBA 2022), Hue helps brands and retailers embed TikTok-style shoppable videos on its... View Details
- 01 Aug 1998
- News
High Honors
business. An eight-year veteran with the prominent New York venture capital firm of J.H. Whitney & Company, he launched his own shop backed by $8 million from the Bass brothers. Seven Honeywell engineers in Boston had come up with a View Details
- 22 Feb 2022
- News
Breaking News
24 papers in Colorado was structured to keep control in local hands? We set up the Colorado News Conservancy as a public benefit corporation. We earmarked a majority of shares to be eventually fully locally owned. The Conservancy is View Details
- 25 Feb 2020
- News
Task Force
Monroy can make that claim. Based in Mexico City, Zubale crowdsources the expensive and inefficient task of merchandising, using its app to connect independent contractors with major brands looking for the on-the-ground help needed to get... View Details
- 29 Aug 2023
- News
Helping Consumers Decarbonize their Purchases
This episode of Climate Rising features a conversation between Professor and host Mike Toffel and Sanchali Pal (MBA 2018), founder and CEO of Commons, an app designed to help consumers make more climate-friendly purchasing decisions by... View Details
- 05 Feb 2019
- News
The First Five Years: Karan Shah (MBA 2016)
the fact that it is sustainable and eco-friendly, immediately struck a chord with her, and the idea to create a luxury brand was born! After two years of research and hard work, we officially launched MAYU in November 2018. “Fashion and... View Details
- 20 Jan 2023
- News
Free Spirits
attention-begging designs give away its second disruptive innovation, which is to fully embrace its NA-ness, according to Annie Wilson (PhDBA 2020). A behavioral scientist and lecturer of marketing at the Wharton School who wrote a case... View Details
- 04 Sep 2019
- News
Clicks and Mortar
has to create a branded experience that goes beyond the purely transactional—one that aims to build a relationship with the customer and communicate the brand in an experiential way. There’s still a purpose... View Details
- 10 Nov 2022
- News
Peloton Founder Starts His Next Trek
equipment category ten years ago, people were scratching their heads,” he told Forbes. “We believe that ten years from now, people will say, ‘Well, of course, this is one of the great design brands in the... View Details
- 01 Jun 2015
- News
3-Minute Briefing: Rehito “Ray” Hatoyama (MBA 2008)
For Hello Kitty, we like to say, “Small gift, big smile.” We have a 10-cent lollipop at some mass retailers. But we also have $500,000 jewelry. Sanrio has more than 3,000 licensing partners in over 130 countries. The happiness of bringing a smile to someone is very... View Details
- 19 Sep 2012
- News
On a Sound Track
headquarters, where Skullcandy creates and markets high-quality, boldly designed headphones, earbuds, speaker docks, iPhone/iPod accessories, and clothing. What’s this first year as CEO been like? We went public in July 2011, a few months... View Details
- 01 Dec 2022
- News
Case Study: Your Call Is Important to Us
Honeycomb, is designed to be a space where families can capture and curate priceless moments within a private circle. Engagement and retention went through the roof as a result, Lin says, with many parents using the app every day. Half of... View Details
- 01 Oct 1999
- News
Q & A: Jeanne P. Jackson: A New Regime at Banana Republic
President and CEO of Banana Republic since 1995, Jeanne Jackson (MBA '78) has been credited with transforming the faltering safari clothing brand into one of the nation's leaders in - and definers of - casual attire. In 1998, Business... View Details
- 01 Dec 2013
- News
Plugged In
have a notion of what an electric car should be, and they are open to new technologies." And even if the youth market isn't ready for high-end wheels, changing the perception of the Cadillac brand among that crowd, he notes, can pay... View Details
- 01 Jun 2024
- News
Case Study: Ready for an Upgrade
Illustration by Alvaro Dominguez The Los Angeles–based startup Stell was borne of a pain point almost as old as recorded history itself: paperwork. One of Stell’s cofounders, Malory McLemore (MBA 2022), had landed a job as an engineer at Airbus after earning a... View Details
- 01 Jun 2018
- News
Disrupting India’s Dental Market
incentives for better care along the way. “If one person is looking for a cardiologist, the question is always, ‘Who is the best cardiologist?’” he says. “When it comes to a dentist, the question is, ‘Who is convenient? Who is good?’ It was a business where a View Details
Keywords: Sasha Issenberg
- 01 Mar 2023
- News
Case Study: Power Nappy
Illustration by Alvaro Dominguez Before she had a baby of her own, Amrita Saigal (MBA 2014) kept hearing from friends that the “natural” diapers on the market didn’t hold up as well as the old standards, like Pampers. Trained as a mechanical engineer, Saigal knew her... View Details
- 01 Jun 2004
- News
Luxe Redux
Cashing in on the $60 billion global luxury goods market has never been tougher — or more rewarding. Competition is keen. And consumer preferences are constantly shifting, causing the concept of luxury itself to change over time. As a result, the market’s most... View Details
- 01 Sep 2012
- News
On a Sound Track
headquarters, where Skullcandy creates and markets high-quality, boldly designed headphones, earbuds, speaker docks, iPhone/iPod accessories, and clothing. What’s this first year as CEO been like? We went public in July 2011, a few months... View Details