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- 01 Apr 2000
- News
Getting the Message
different ads -- yours relevant to your areas of interest and mine targeted to my areas of interest." Beyond helping advertisers precisely target Web users, the technology is also able to report -- in real time -- how the ads performed.... View Details
Keywords: Susan Young
- 01 Dec 2017
- News
Alumni and Faculty Books for December 2017
fiftysomething flatlander with urban sensibilities, and his wife move to a ratty weekend cabin in the heart of the Ozark Mountains. It is crudely built and lacks running water and electricity. Another problem is the local land baron, who aspires to build a giant sand... View Details
- 01 Dec 2013
- News
Faster, Bigger, Stronger: Supersizing the NFL
together before the season," O'Reilly says. Guided by its extensive customer research, fan polling, and tracking of fan-engagement data across all its platforms, the NFL "gets smarter every day in terms of what our different fan segments... View Details