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Show Results For
- All HBS Web
(2,550)
- People (1)
- News (387)
- Research (1,680)
- Events (2)
- Multimedia (7)
- Faculty Publications (788)
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- 01 Oct 1999
- News
The Same the World Over: Focusing on Customers and Innovation Brings Success
climate, customer orientation, and innovation. "Corporate culture was perceived as the prevailing set of shared values held by a firm's managers," Deshpandé explains,... View Details
Keywords: Peter K. Jacobs
- 01 Jun 1998
- News
Long-Term Interest: Bill Crozier, a Banker Pegged to the Customer
about how the current business scene is heavily skewed toward the shareholder. "Certainly the shareholder is important," he notes. "However, the shareholder role has gotten out of balance with the other important players - customers View Details
Keywords: Eileen K. McCluskey
- 08 May 2015
- News
Prestige brands can expand their reach—and make their core customers proud
types of new customers: brand immigrants and brand tourists. Her findings show that while brand immigrants can dilute a brand’s image, brand tourists increase the pride of established customers by... View Details
- 21 Jan 2020
- News
The Convergence of Digital and Commercial Transformations
- 01 Dec 2011
- News
At Your Service
Frei and Morriss: No heroics, please—partner with customers to make strategic service choices instead of trying to be the best at everything. In their new book, Uncommon Service: How to Win by Putting View Details
Keywords: Deborah Blagg; customer service; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing
- 28 Mar 2019
- News
What’s Really Driving Disruption (It’s Not Technology)
- 01 Mar 2024
- News
Alumni and Faculty Books and Podcasts
Edited by Margie Kelley Alumni Books You Got This! A Straightforward, No-Nonsense Playbook for Crushing 130+ Workplace Challenges By Heidi Abelli (MBA 1993) Palmetto Publishing Stepping into the corporate world can feel like navigating a labyrinth, especially when... View Details
- 01 Jan 2007
- News
Berry-AMA Book Prize, American Marketing Association
- 01 Jun 2024
- News
Alumni and Faculty Books
Edited by Margie Kelley Alumni Books Debunking Teenagers: 200 Research-Based Parenting Strategies to Help Your Adolescent Successfully Navigate the “Tempteen” Years By Daphne Adler (MBA 2004) Independently Published Why are teenagers constantly tempted to behave... View Details
- 01 Jun 2009
- News
Crisis and Creativity
fundamental decisions for any business: where to play, how to deliver, and how to win. Where to Play. Entrepreneurs must target downturn needs such as superior value relative to existing players or provide... View Details
Keywords: Bhaskar Chakravorti
- 04 Sep 2019
- News
Clicks and Mortar
you about coffee growing regions in Africa in order to create an intimacy. Stores were designed as a place for lingering and relaxing. For customers who were looking for an in-and-out buying experience, that... View Details
- 22 Feb 2022
- News
Savings and Loam
distributes grass-fed beef and other sustainably produced meats to customers across New York and New England. “And by that, I mean companies that have anything interesting to... View Details
- 01 Jun 1998
- News
Diversity and Community
imperative. (photograph by Jamie Tanaka) "At IBM," Gerstner said at the ceremony, "we're diverse by design, not mandate. With customers in more than 160 countries, our workforce has to reflect the rich array of cultures, perspectives,... View Details
Keywords: Garry Emmons
- 19 Feb 2019
- News
How startups are disrupting the retail industry
- 01 Jun 2012
- News
Leadership Is a Conversation
- 17 Dec 2018
- News
Off the Shelf
- 19 Jun 2019
- News
Connecting Patients and Providers
make global specialized healthcare accessible to anyone, anywhere. Trustedoctor “focuses on the first half mile of the patient and provider journey, before customers become in-patients of a provider”... View Details
Keywords: April White
- 01 Jun 2025
- News
Alumni and Faculty Books
Edited by Margie Kelley Unlocking Innovation: A Leader's Guide to Turning Bold Ideas Into Tangible Results By Robyn Bolton (MBA 2005) Page Two Press Only 1 in every 50,000 incubated ideas reaches $1 million in sales. If you ask most corporate executives why their... View Details
- 01 Sep 2014
- News
Afghanistan’s Hope and Light
employer (1,100 workers) and biggest taxpayer ($500 million and counting). “If we treated the Afghans with respect, it would create a brand loyalty and empathy they’d never had... View Details
Keywords: Julia Hanna