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- Faculty Publications (209)
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- 01 Jun 2000
- News
Flexibility Is Key to Product Development in Internet Time
When the number of Internet-based businesses took off in the mid-1990s, many long-standing rules for product innovation were blown away. Previous models of development based on a sequential process of planning and execution are not workable in the Internet age, where... View Details
Keywords: Judith A. Ross
- 01 Jun 2010
- News
Green Dreams: Eco-Friendly Countertops
company’s product throughout its Seattle headquarters. Other customers include NASA, the Ritz-Carlton, Starbucks, Whole Foods, Amazon, Disney’s Epcot theme park, and Google. IceStone has come a long way since Magagnini’s dark day, and not... View Details
- 01 Sep 2003
- News
Incentives and Operational Excellence
Operational problems can be the cause of an organization’s demise. Often they can be traced to poor controls in interorganizational settings, according to HBS associate professor V.G. Narayanan, a specialist in measurement systems and... View Details
- 01 Jun 2022
- News
Eyes in the Skies
Beijing—simply by dropping a pin onto a map. Because the company’s satellites fly over the same sites multiple times a day, customers can monitor evolving situations over time, such as tracking tug boats as they haul barges laden with... View Details
Keywords: Alexander Gelfand
- 01 Jun 2017
- News
Inbox: From Das’s Desk
research has focused on various aspects of customer management in B2B contexts, including customer selection and portfolio management; managing a spectrum of customer... View Details
Keywords: Das Narayandas
- 04 Sep 2019
- News
Case Study: Up in the Air
process and convince companies to consider the human cloud? The Answers: Seems like a good mix of broad PR and market education, together with high-value customer selling, will be required. The incubators and startup competitions are... View Details
- 01 Dec 1998
- News
Short Takes
comparisons of performance among industry competitors and to measure whether owners could actually affect performance over time." Kang's data reveal that there were 81 publicly held U.S. textile firms in 1983 whereas by 1992 only 47 such... View Details
Keywords: Judith A. Ross
- 01 Feb 1997
- News
OPM Celebrates 21st Anniversary at Gala Florida Reunion
H. Schiff Professor of Investment Banking. Drawing on his extensive research on a subject he calls his "passion" - customer loyalty - Sasser led a lively discussion on the topic of customer retention that... View Details
- 01 Sep 2024
- News
Reduce, Reuse, Recycle
Thirteen years ago, Marcelo Claure, founder of wireless services company Brightstar, discussed with a reluctant Steve Jobs the idea of launching a trade-in and recycling program for iPhones. It was a business move that expanded the market and created a new profit... View Details
Keywords: Jennifer Meyers
- 10 Oct 2018
- News
Working with a Giver’s Spirit
percent. Give low- and middle-income customers access to low-interest-rate loans by using a predictive algorithm that uses nontraditional data to measures creditworthiness. “There’s a spectrum of behavior,”... View Details
- 01 Sep 2013
- News
A Start-Up with Giddyup
equity until I'd built something." Online sales "That's our focus, and it's made possible by our 'Fit Kit' at-home measuring system. We're now shifting to more ready-to-wear sizes, too." Best-seller "The Honcho, for about $900–$1,200.... View Details
- 01 Jun 1997
- News
New Releases
demand, and on pleasing the best customers - can ultimately weaken a strong firm. In The Innovator's Dilemma, Christensen shows how significant breakthroughs in products and services are often initially rejected by mainstream View Details
- 01 Oct 2013
- News
Banking on Africa's Future
particularly pro-development." Founded in 2004, Helios has a number of prominent investors, including George Soros, Madeleine Albright, Jacob Rothschild, and David Bonderman. That's due in no small measure to Helios's success and to... View Details
- 01 Apr 2000
- News
Getting the Message
state-of-the-art graphics, to target the right audience, and to measure responses instantly. But many experts contend that Internet advertising is still in its infancy. There is a widely held belief that in the future we will compare... View Details
Keywords: Susan Young
- 01 Mar 2008
- News
Alumni Books
sweet spot; designing the offer to create customer value and secure differential advantage; integrating to serve the customer; and measuring what matters. Science Lessons: What the Business of Biotech Taught... View Details
- 01 Dec 2010
- News
The Transformers
Tom Tierney and Jeff Bradach Photographs by Webb Chappell Related Links Read about one graduate’s work at Harlem Children’s Zone View a recent case on Youth Villages A decade ago, Jeff Bradach (PhDOB 1992) and Tom Tierney (MBA 1980) cofounded a risky Boston-based... View Details
- 01 Apr 1999
- News
Q & A: Confronting New Technologies: When Doing Right Is Wrong
technologies seldom make sense to managers, given their corporate perspective. There are two reasons for this. First, customers exert tremendous influence over managers' decisions and the directions they pursue. Since View Details
- 01 Jan 2005
- News
Rahul Bajaj, MBA 1964
Once they placed their order, customers had to wait ten years to receive it. Finally, Bajaj, whose grandfather had been known as the "fifth son" of Mahatma Gandhi and whose parents and grandparents had spent time in British prisons for... View Details
- 01 Apr 1997
- News
The Businesslike Gourmet: Karen Page on America's Foodservice Industry
when they leave; the restaurant will do whatever's necessary to ensure that. A qualitative experience measured quantitatively - it's a case study in successful customer service and service management. What's... View Details
- 01 Oct 1996
- News
New Releases
vision has resulted in many financially driven companies becoming more mission-oriented. In this changing climate, HBS professor Robert Kaplan and David Norton (DBA '73), president of Renaissance Solutions, offer a performance measurement... View Details