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Show Results For
- All HBS Web
(2,243)
- News (366)
- Research (1,453)
- Events (1)
- Multimedia (6)
- Faculty Publications (630)
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- 01 Dec 2003
- News
Alumni Luminaries Discuss Careers, Values with HBS Students
Internal Revenue Service. Senior advisor, The Carlyle Group. He upgraded technology and information systems and stressed customer service in a dramatic turnaround of the IRS. Daniel L. Vasella, M.D. (PMD 57, 1989), chairman and CEO of... View Details
- 08 May 2015
- News
Prestige brands can expand their reach—and make their core customers proud
types of new customers: brand immigrants and brand tourists. Her findings show that while brand immigrants can dilute a brand’s image, brand tourists increase the pride of established customers by demonstrating admiration and proof of... View Details
- 01 Oct 1999
- News
The Same the World Over: Focusing on Customers and Innovation Brings Success
climate, customer orientation, and innovation. "Corporate culture was perceived as the prevailing set of shared values held by a firm's managers," Deshpandé explains, "qualities such as loyalty and... View Details
Keywords: Peter K. Jacobs
- 01 Dec 2011
- News
At Your Service
Frei and Morriss: No heroics, please—partner with customers to make strategic service choices instead of trying to be the best at everything. In their new book, Uncommon Service: How to Win by Putting View Details
- 01 Jan 2007
- News
Berry-AMA Book Prize, American Marketing Association
- 22 Feb 2019
- News
7 Lessons On Winning New Markets Without Technology
- 19 Feb 2019
- News
How startups are disrupting the retail industry
- 28 Feb 2019
- News
Conscious decoupling
- 01 Jun 2012
- News
Leadership Is a Conversation
- 17 Dec 2018
- News
Off the Shelf
- 15 Apr 2011
- News
Something for the weekend
- 28 Mar 2019
- News
What’s Really Driving Disruption (It’s Not Technology)
- 06 Dec 2019
- News
Why Progress Bars Can Make You Feel Better
- 03 Jun 2015
- News
Developing Employees Who Think for Themselves
- 17 May 2022
- News
Delivering a Personalized Shopping Experience with AI
- 08 Nov 2018
- News
Bookshelf: November / December 2018
- 13 Oct 2010
- News
Turning Business Owners Into Stars of Their Own Stories
- 10 Dec 2020
- News
How Long Can a Company Thrive Doing Just One Thing?
- 01 Oct 2020
- News
Are You Really Innovating Around Your Customers’ Needs?
- 30 Nov 2018
- News