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- All HBS Web (551)
- Faculty Publications (71)
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- 12 Apr 2011
- News
Twelve Global Finalists Compete at HBS
Arab Emirates Rohit Dev Thakwani, OPM 37 2008 SpendWisor.com consumer electronics marketplace Midwest/Central U.S. HBS Club of Chicago Marc Hoecker, MBA '08 vinsnap mobile automotive marketing New England HBS Association of Boston Marco... View Details
Keywords: Multiple alumni
- 01 Jun 2015
- News
Faculty Q&A: Reemerging Technologies
online digital world, consumers are searching for ways to reclaim these values in many of the industries I’ve studied. What advice would you offer to an endangered industry? If you foresee your core... View Details
- 05 Jul 2011
- News
Driving Innovation
joining Google in 2006, the former head of digital marketing at DaimlerChrysler has been helping Google get its approach to consumer marketers up to speed by drawing on her auto industry experience and a previous ten-year stint at IBM. As... View Details
- 01 Sep 2013
- News
The Joy of Spending
more money," says Norton, now an associate professor in the Marketing Unit at HBS. That search for answers led to their new book, Happy Money: The Science of Smarter Spending, which offers peer-reviewed guidance for the purse strings—much... View Details
- 01 Jun 2017
- News
Case Study: Something New
launching Anomalie in 2016, she was a supply-chain manager for Apple Watch—and a bride-to-be in search of a wedding gown. In the process, the self-described TOM nerd discovered that one city in China produces 75 percent of the world’s... View Details
Keywords: April White
- 26 Apr 2011
- News
BioMine Strikes Gold
Rohit Dev Thakwani, OPM 37 2008 SpendWisor.com consumer electronics marketplace Watch their pitch. Midwest/Central U.S. Marc Hoecker, MBA '08 vinsnap mobile automotive marketing Watch their pitch. New England Marco Bitran, MBA '03 AI... View Details
- 21 Oct 2013
- News
Moving the Needle
for-profit. She began to make her mark as vice president of business development at Novica, in Los Angeles, an e-commerce company that connects artisans in developing countries to businesses and consumers in the US. "It's an innovative... View Details
- 21 Nov 2013
- News
Case Study: BlackBerry and Thorsten Heins
status quo, at the expense of searching for (and investing in) the kinds of novel breakthrough ideas that originally propelled them to the top. Atari, Wang, Polaroid, DEC, the examples are so numerous it is actually harder to point to... View Details
- 01 Dec 2007
- News
Lighten Up
improve stability on trails. The company now holds patents on the technology. It was an innovative product in search of a brand. “Is this really a Timberland idea, we asked ourselves,” Smith recalls. “Timberland is all about leather and... View Details
- 01 Dec 2009
- News
Faculty Books
Leadership by Anthony J. Mayo, Nitin Nohria, and Mark Rennella (Palgrave Macmillan) This book examines the evolution of leadership through the story of the American airline industry. Early airline entrepreneurs searched for a viable... View Details
- 01 Apr 2000
- News
Getting the Message
In 1994, the World Wide Web was not yet a household name. A new company called Yahoo! had just developed a way to look for sites on the Internet -- the search engine. HotWired debuted as the first online magazine to carry advertisements.... View Details
Keywords: Susan Young
- 01 Dec 1999
- News
HBS Alumni Association Board of Directors: President's Report
career and networking information, and access to many search engines and databases. For more information, check out the article on page 6 of this issue. This is a valuable resource for all HBS alumni, and I urge you to explore it the next... View Details
- 01 Jun 2017
- News
Better Hiring Through Brain Science
Frida Polli (MBA 2012) came to HBS as a neuroscientist in search of a business problem to solve, and she found it during the recruitment season. All of these companies and job-seekers searching for hints of... View Details
Keywords: Dan Morrell
- 01 Jun 2020
- News
Lesson Plans
consuming stories, whether it be Netflix or a video game. So you associate sitting down and looking at a screen with entertainment. That said, it can be a slippery slope; we want to make sure we’re not making “edutainment.” But humans... View Details
Keywords: Jen Mele
- 01 Apr 2000
- News
Help in the Vicinity
Emerick Woods (MBA '81) is CEO of Vicinity Corp., a provider of Internet-based marketing infrastructure services, headquartered in Palo Alto, California. Vicinity's "clicks-and-mortar" solutions enable its clients to direct consumers... View Details
- 01 Jan 2007
- News
Sir Martin S. Sorrell, MBA 1968
change the face of the consumer marketplace. Effortlessly rattling off a string of statistics, he notes that while China and India now represent more than one-third of the world's population, that figure will climb to two-thirds for Asia... View Details
- 04 Sep 2019
- News
Case Study: Up in the Air
on IT services in 2018, and the direction of global tech trends, the shortage isn’t going away quickly. Berendt cofounded Talent Alpha in 2018 to fill that gap. The Kraków-based startup is building a marketplace to link central and eastern Europe’s software houses with... View Details
- 01 Feb 2000
- News
Financial Services 24/7
Professor of Business Administration. "There are many challenges for firms in figuring out how to position themselves," notes Crane, who has taught finance and banking at HBS for many years. As consumers get more accustomed to using their... View Details
Keywords: Susan Young
- 01 Dec 2020
- News
Finding The Right Patient-Provider Match
Kyruus’s search engine enables consumers to find the best providers for their health care needs. Since he was eight years old, Graham Gardner, MD (MBA 2007) knew he wanted to be a doctor. Once he completed... View Details
Keywords: Susan Young
- 22 Feb 2022
- News
March 2022 Alumni and Faculty Books
Edited by Margie Kelley Alumni Books The Metail Economy: 6 Strategies for Transforming Your Business to Thrive in the Me-Centric Consumer Revolution By Joel Bines (MBA 1999) McGraw-Hill Armed with computers, tablets, smartphones, and... View Details