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March 2025
Case

GiveDirectly: Can Direct Cash Transfers End Extreme Poverty?

By: Natalia Rigol, Benjamin N. Roth, Sarah Mehta and John Schultz

Founded in 2008, GiveDirectly was a nonprofit organization that used direct cash transfers—giving people cash via mobile money—to combat poverty worldwide. By August 2024, the organization had transferred over $800 million to poor people in targeted communities and... View Details

Keywords: Economics; Ethics; Growth and Development; Philanthropy and Charitable Giving; Research; Social Enterprise; Society; Africa; Asia; Latin America; North and Central America; United States

March 2025
Article

Boomerasking: Answering Your Own Questions

By: Alison Wood Brooks and Michael Yeomans

Humans spend much of their lives in conversation, where they tend to hold many simultaneous motives. We examine two fundamental desires: to be responsive to a partner and to disclose about oneself. We introduce one pervasive way people attempt to reconcile these... View Details

Keywords: Interpersonal Communication; Motivation and Incentives; Perception; Behavior

March 2025
Article

Does Communicating Measurable Diversity Goals Attract or Repel Historically Marginalized Job Applicants? Evidence from the Lab and Field

By: Erika L. Kirgios, Ike Silver and Edward H. Chang

Many organizations struggle to attract a demographically diverse workforce. How does adding a measurable goal to a public diversity commitment—for example, “We care about diversity” versus “We care about diversity and plan to hire at least one woman or racial minority... View Details

Keywords: Selection and Staffing; Recruitment; Diversity; Goals and Objectives; Communication Intention and Meaning; Behavior

March 2025
Article

Novice Risk Work: How Juniors Coaching Seniors on Emerging Technologies Such as Generative AI Can Lead to Learning Failures

By: Katherine C. Kellogg, Hila Lifshitz-Assaf, Steven Randazzo, Ethan Mollick, Fabrizio Dell'Acqua, Edward McFowland III, François Candelon and Karim R. Lakhani

The literature on communities of practice demonstrates that a proven way for senior professionals to upskill themselves in the use of new technologies that undermine existing expertise is to learn from junior professionals. It notes that juniors may be better able... View Details

Keywords: Rank and Position; Competency and Skills; Technology Adoption; Experience and Expertise; AI and Machine Learning

February 2025
Teaching Note

Influencer-Led Brand Building: Hairitage and the McKnights

By: William R. Kerr and James Palano

Teaching Note for HBS Case No. 825-066. Mindy McKnight started in 2009 as an early influencer on social media whose videos of creative hairstyles for girls launched her family on an entrepreneurship journey. The McKnights transitioned from YouTube ad revenue to brand... View Details

Keywords: Family Business; Social Media; Entrepreneurship; Brands and Branding; Product Launch; Power and Influence; Expansion; Beauty and Cosmetics Industry

2025
White Paper

Data & Technology in Action: Community Colleges Advancing Economic Mobility

By: Joseph B. Fuller, Kerry McKittrick and Amanda Holloway

Keywords: Higher Education; Demographics; Economic Growth; Competency and Skills; Employment

February 2025
Case

Luca de Meo at Renault Group (A)

By: Emily Truelove, Linda A. Hill and Lydia Begag

When Luca de Meo became CEO of Renault Group in 2020, the 122-year-old French automaker faced financial challenges and the double technological disruption of the automotive industry: the shift to electric vehicles (EVs) and the rise of software-defined vehicles (SDVs).... View Details

February 2025
Case

Luca de Meo at Renault Group (A) (Abridged)

By: Emily Truelove, Linda A. Hill and Lydia Begag

When Luca de Meo became CEO of Renault Group in 2020, the 122-year-old French automaker faced financial challenges and the double technological disruption of the automotive industry: the shift to electric vehicles (EVs) and the rise of software-defined vehicles (SDVs).... View Details

February 2025 (Revised April 2025)
Case

Institutional Neutrality, Restraint or Convenience?

By: Clayton S. Rose, Nicole Zelazko and Alexis Lefort

In the fall of 2023 and winter of 2024, college campuses across the U.S. experienced protests and encampments in the aftermath of the October 7, 2023 terrorist attack on Israel by the Islamist militant group Hamas, and Israel’s subsequent invasion of Gaza. These... View Details

Keywords: Distribution; Cost vs Benefits; Ethics; Governance; Leadership; Crisis Management; Risk Management; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Civil Society or Community; Social Issues; Adaptation; Disruption; Communication Strategy; Higher Education; United States

February 2025
Article

Improving Customer Compatibility with Tradeoff Transparency

By: Ryan W. Buell and MoonSoo Choi

Through a large-scale field experiment with 393,036 customers considering opening a credit card account with a nationwide retail bank, we investigate how providing transparency into an offering’s tradeoffs affects subsequent rates of customer acquisition and long-run... View Details

Keywords: Transparency; Customer Selection; Customer Compatibility; Retention; Service Operations; Service Delivery; Marketing Strategy; Marketing Communications; Customer Focus and Relationships; Customer Satisfaction; Banking Industry; Australia

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February 2025
Article

Seeing the Whole: Configurational Cognition and New Venture Resource Mobilization

By: Goran Calic, François Neville, Santi Furnari and C. S. Richard Chan

Research is scant on how multiple venture attributes combine as “whole packages” of signals (or cognitive configurations) in resource holders’ eyes, shaping a venture’s ability to mobilize resources. Drawing on a Qualitative Comparative Analysis of 1,395 crowdfunding... View Details

Keywords: Crowdfunding; Mission and Purpose; Entrepreneurship; Communication; Perception

January 2025
Technical Note

Note on Estate Planning

By: Christina R. Wing, Maryann G Bell and Kara A Perusse

Crafting a comprehensive estate plan is not just about ensuring the smooth transfer of assets; it is about leaving a lasting legacy and protecting your loved ones from unnecessary stress and complications after you are gone. Estate planning is a particularly important... View Details

Keywords: Family Business; Transition; Management Succession; Family Ownership; Planning

January 2025 (Revised February 2025)
Technical Note

Skills-First Talent Management Onboarding, Development, and Performance Management

By: Boris Groysberg, James Barnett, Robin Abrahams and Katherine Connolly Baden

The second in a series of notes on how organizations manage skills-first talent-management chains, covering onboarding, development, and performance management. Onboarding included the practices, programs, and policies used by an organization to facilitate new employee... View Details

Keywords: Talent and Talent Management; Employee Relationship Management; Management Systems; Performance; Personal Development and Career

January 2025
Case

Netflix: Takedown Troubles

By: Clayton S. Rose, Tom Quinn and Maxim Pike Harrell

In October 2021, Netflix Co-CEO Ted Sarandos sent an all-staff email addressing backlash to comedian Dave Chappelle’s new stand-up special, The Closer. Released on October 5, the comedian’s depiction of the transgender community and other LGBTQ+ groups prompted... View Details

January 2025
Supplement

Martin Luther King, Jr.: A Young Minister Confronts the Challenges of Montgomery (B)

By: Nien-hê Hsieh and Derek C. M. van Bever

Recounts a pivotal moment in Martin Luther King Jr.'s life during the Montgomery Bus Boycott, where a profound prayer amidst threats to his life renewed his faith and resolve to lead the movement. This transformative experience marked the beginning of his lifelong... View Details

Keywords: Spirituality; Civil Rights; Manging Uncertainty; Leadership; Decision Making; Values and Beliefs; Civil Society or Community; Social Issues; Power and Influence; Alabama

January 2025
Case

A Tiger in the Tank: Exxon Sues Investors

By: Clayton S. Rose, Sarah Sasso and James Weber

In June 2024, investors were trying to make sense of ExxonMobil’s (Exxon) lawsuit against two impact investors, Arjuna Capital (Arjuna) and Follow This, that had just been dismissed by the U.S. District Court of Northern Texas. Exxon’s suit challenged the rights of two... View Details

January 2025
Case

Shifting Winds: DEI in Corporate America

By: Clayton S. Rose, Maisie Wiltshire-Gordon and David Lane

In the 2020s, intense and conflicting social and political pressures challenged organizational leaders around the world. Prominent among these were powerful competing views on workplace diversity, equity, and inclusion programs (DEI) in the United States. Public... View Details

January 2025
Article

Communication Within Firms: Evidence from CEO Turnovers

By: Stephen Michael Impink, Andrea Prat and Raffaella Sadun

This paper uses novel, firm-level communication measures derived from communications metadata several months before and after a CEO transition for 102 firms to study whether and how this organizational event is reflected in employees’ communication flows. We find that... View Details

Keywords: Information; Communication; Management Succession; Organizational Change and Adaptation; Alignment

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January–February 2025
Article

Location-Specificity and Relocation Incentive Programs for Remote Workers

By: Thomaz Teodorovicz, Prithwiraj Choudhury and Evan Starr

The precipitous growth of remote work has given rise to a new phenomenon: the emergence of relocation incentive programs that localities use to compete for the physical presence of remote workers. Remote workers with high general human capital may create value for... View Details

Keywords: Remote Work; Motivation and Incentives; Geographic Location; Talent and Talent Management; Human Capital; Tulsa

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January 2025
Article

Reducing Prejudice with Counter-stereotypical AI

By: Erik Hermann, Julian De Freitas and Stefano Puntoni

Based on a review of relevant literature, we propose that the proliferation of AI with human-like and social features presents an unprecedented opportunity to address the underlying cognitive and affective drivers of prejudice. An approach informed by the psychology of... View Details

Keywords: Prejudice and Bias; AI and Machine Learning; Interpersonal Communication; Social and Collaborative Networks

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