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December 2015
Case

IDEO: Human-Centered Service Design

By: Ryan W. Buell and Andrew Otazo

The case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and processes. It is an example of what managers can do to make their own organizations more innovative. In reaction to a rapidly changing competitive landscape,... View Details

Keywords: Design Thinking; Innovation; Service Management; Service; Design; Service Delivery; Innovation and Management; Entertainment and Recreation Industry; Peru

November 2015 (Revised February 2020)
Teaching Note

IDEO: Human-Centered Service Design

By: Ryan W. Buell

The case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and processes. It is an example of what managers can do to make their own organizations more innovative. In reaction to a rapidly changing competitive landscape,... View Details

Keywords: Design Thinking; Innovation; Service Management; Service; Design; Service Delivery; Innovation and Management; Entertainment and Recreation Industry; Peru

May 2017 (Revised April 2020)
Case

Raj Kapoor: The Socialist Showman

By: Geoffrey Jones and Snigdha Sur

This case examines the career of Raj Kapoor, the legendary Bollywood filmmaker of the postwar decades. It explores how Kapoor built RK studios after 1948 by releasing a series of movies that combined romance with social messages focused on the fate of the common man in... View Details

Keywords: Film Entertainment; History; Personal Development and Career; Social Issues; Gender; Problems and Challenges; Values and Beliefs; Motion Pictures and Video Industry; India; Soviet Union

August 2005 (Revised July 2014)
Case

Can Bollywood Go Global?

By: Geoffrey Jones, Namrata Arora, Surachita Mishra and Alexis Lefort

Considers the opportunities and challenges facing Indian film producers in accessing the global film market. Provides a historical context by describing the history of the cinema and the rise of Hollywood to global dominance by the 1920s. Although film industries... View Details

Keywords: History; Competition; Film Entertainment; Globalized Markets and Industries; Product Development; Motion Pictures and Video Industry; India

January 2016 (Revised February 2016)
Case

Citizens United and Corporate Speech

By: David Moss and Marc Campasano

The story of Citizens United began in late 2007, as leading members of the Republican and Democratic parties were preparing for the 2008 presidential primaries. Democrats expected a three-way contest in their party between Senator Barack Obama of Illinois, Senator (and... View Details

Keywords: Rights; Internet and the Web; Political Elections; Lawsuits and Litigation; Business and Government Relations

March 2019
Case

HOPI: Turkey's Shopping Companion

By: Sunil Gupta, Donald Ngwe and Gamze Yucaoglu

The case opens in 2017 as Onur Erbay, CEO of HOPI, a multi-vendor loyalty platform, is contemplating a critical decision. The case chronicles the origins of Boyner Group, the parent company of HOPI and a major retailer in Turkey, and development of retail and customer... View Details

Keywords: Loyalty Programs; Multi-vendor Platform; Retail; Big Data; Customer Relationship Management; Mobile and Wireless Technology; Business Model; Analytics and Data Science; Competitive Strategy; Decision Making; Applications and Software; Digital Platforms; Technology Industry; Retail Industry; Turkey

19 Apr 2010
Research & Ideas

The History of Beauty

of the French firms which initially dominated the cinema industry. By the 1920s the industry, now concentrated in Southern California, was able to benefit from the size of its home market and its control of distribution markets to... View Details

Keywords: by Sean Silverthorne; Beauty & Cosmetics

22 Jul 2002
Research & Ideas

Is Performance-Based Pricing the Right Price for You?

cinema matinee pricing) does not fit into the performance-based pricing model. Neither does stratified service pricing such as first class and economy in air travel. This is similar to product line pricing, and can be considered service... View Details

Keywords: by Benson Shapiro; Manufacturing

16 Mar 2020
Research & Ideas

How the Coronavirus Is Already Rewriting the Future of Business

ways to overcome all three barriers. For example, cinemas have identified a concrete, helpful customer behavior—silencing phones before the movie begins. A simple reminder that demonstrates why it matters to everyone in the theater is all... View Details

Keywords: by Dina Gerdeman

05 Sep 2017
First Look

First Look at New Research and Ideas, September 5, 2017

cinema chain in Peru, to reinvent the movie-going experience for Peruvians. Cineplanet wishes to better align their operating model with the needs and behaviors of its customers. Please note: This case study includes mandatory video... View Details

Keywords: Sean Silverthorne

21 Sep 2016
Research & Ideas

Shabana Azmi: Leveraging Bollywood Fame into Social Good

and Latin America. Why Azmi? “India has the world’s largest cinema industry, and it exercises an enormous cultural impact within the country,” says Geoffrey Jones, the Isidor Straus Professor of Business History. “Shabana Azmi has long... View Details

Keywords: by Sean Silverthorne; Motion Pictures & Video

10 Jul 2018
First Look

New Research and Ideas, July 10, 2018

Litigation Strategy in EMC Corporation v. Donatelli (B) Supplements the (A) case. Purchase this case:https://hbsp.harvard.edu/product/318027-PDF-ENG Harvard Business School Case 218-020 Actera Group: Investing in Mars Cinema Group (A) In... View Details

Keywords: Dina Gerdeman

22 Dec 2015
First Look

December 22, 2015

competitive landscape, Cineplanet, the leading movie cinema chain in Peru, hired a team of IDEO designers to reinvent the movie-going experience for Peruvians. Cineplanet’s management team wishes to better align the company’s operating... View Details

Keywords: Carmen Nobel

22 Apr 2008
First Look

First Look: April 22, 2008

cinema who worked to privatize Odra. There is potential in reinvigorating the former state-owned and operated Odra theater chain and also redeveloping portions of the associated real estate to retail, office, or residential. Purchase this... View Details

Keywords: Martha Lagace

30 Jan 2018
First Look

January 30, 2018

social messages focused on the fate of the common man in a world of social injustice. The case discusses how women were depicted in Kapoor’s films and enables a discussion of the role of cinema in propagating gender stereotypes and... View Details

Keywords: Sean Silverthorne

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