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    • News  (24)
    • Research  (53)
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  • Faculty Publications  (24)

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  • All HBS Web  (94)
    • News  (24)
    • Research  (53)
    • Events  (1)
  • Faculty Publications  (24)
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  • December 2018 (Revised June 2021)
  • Supplement

Bulb 2018: Hypergrowth

By: John R. Wells and Benjamin Weinstock
After a wild and volatile year, Bulb, a new entrant in the UK residential energy market, ended March 2018 with 329,171 properties, 1.2% of the total residential energy market). This was 150% ahead of a plan for 130,000 properties and almost ten times the size the... View Details
Keywords: Rapid Growth Stage; Green Energy; Start-up; Customer Acquisition; Customer Churn; Customer Engagement; Electricity; Resources; Growth Strategy; B-Corp; Entrepreneurial Finance; Entrepreneurial Journey; Entrepreneurial Financing; Renewable Energy; Business Startups; Growth and Development Strategy; Business Model; Working Capital; Customers; Growth Management; Finance; Decision Making; United Kingdom
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Wells, John R., and Benjamin Weinstock. "Bulb 2018: Hypergrowth." Harvard Business School Supplement 719-442, December 2018. (Revised June 2021.)
  • 17 Sep 2013
  • First Look

First Look: September 17

ratios. Our results highlight the usefulness of EDGAR data, as well as the latent intelligence in search traffic patterns. Download working paper: http://ssrn.com/abstract=2171497 Managing Churn to Maximize... View Details
Keywords: Sean Silverthorne
  • August 2006
  • Case

Dreyer's Slow Churned(TM) Ice Cream

By: Noel H. Watson, Steven C. Wheelwright and Brian DeLacey
Examines capacity forecasting and planning in a complex new product introduction scenario. The introduction at Dreyer's, a large dairy snack manufacturer, involves not only a new product but a new manufacturing process and product package, thus implying a significant... View Details
Keywords: Advertising; Forecasting and Prediction; Growth and Development Strategy; Brands and Branding; Product Launch; Product Development; Planning; Food and Beverage Industry; United States
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Watson, Noel H., Steven C. Wheelwright, and Brian DeLacey. "Dreyer's Slow Churned(TM) Ice Cream." Harvard Business School Case 607-018, August 2006.
  • January 2021
  • Article

Turbulence, Firm Decentralization and Growth in Bad Times

By: Philippe Aghion, Nicholas Bloom, Brian Lucking, Raffaella Sadun and John Van Reenen
What is the optimal form of firm organization during “bad times”? We present a model of delegation within the firm to show that the effect is ambiguous. The greater turbulence following macro shocks may benefit decentralized firms because the value of local information... View Details
Keywords: Decentralization; Growth; Turbulence; Great Recession; Organizational Design; System Shocks; Economic Growth; Performance
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Aghion, Philippe, Nicholas Bloom, Brian Lucking, Raffaella Sadun, and John Van Reenen. "Turbulence, Firm Decentralization and Growth in Bad Times." American Economic Journal: Applied Economics 13, no. 1 (January 2021): 133–169.
  • 18 Mar 2013
  • HBS Case

HBS Cases: LEGO

Out of work for a year following a serious illness in 1993, Kjeld appointed a five-person management team to help him run the company when he returned. The group focused mainly on driving growth. When a benchmarking study revealed LEGO's... View Details
Keywords: by Maggie Starvish; Entertainment & Recreation
  • 30 Jun 2022
  • HBS Case

Peloton Changed the Exercise Game. Can the Company Push Through the Pain?

incredible user base,” he says, with 3 million subscribers—four times the number in 2019, despite the problems of 2021. The monthly customer churn rate of lost customers is less than 1 percent, and the videos the company produces are more... View Details
Keywords: by Lane Lambert; Media & Broadcasting; Health; Bicycle
  • 21 Jul 2003
  • Research & Ideas

Don’t Get Buried in Customer Data—Use It

With the advent of customer relationship management (CRM) in the late 1990s, companies came to believe that by using technology to tailor their offerings to individual consumers' needs, customer loyalty—and company profits—would... View Details
Keywords: by Jean Ayers
  • 05 May 2022
  • HBS Case

College Degrees: The Job Requirement Companies Seek, but Don't Really Need

college degree, so qualified people are often shut out of the candidate pool before hiring managers can get a closer look at them. But especially now, when employers need workers—and workers need jobs—it just makes sense for human... View Details
Keywords: by Jay Fitzgerald
  • 15 Nov 2022
  • Book

Stop Ignoring Bad Behavior: 6 Tips for Better Ethics at Work

earning billions, kept churning out its pills. By now, this story is a familiar one. But what is less well known is that the company had help not only from management consultant McKinsey & Company, which... View Details
Keywords: by Pamela Reynolds
  • 06 Jul 2016
  • What Do You Think?

How Do We Pay for the Costs of Globalization?

government policies, short-term corporate management thinking, the World Trade Organization (Paul saying, “Personally, I’m a long-time supporter of globalization, but the WTO decision-making process needs to be more transparent and... View Details
Keywords: by James L. Heskett; Manufacturing
  • 22 Oct 2019
  • Research & Ideas

Use Artificial Intelligence to Set Sales Targets That Motivate

data, the algorithm learns to predict the outcome from the input data. Unsupervised learning. In this case, using unlabeled data, the algorithm learns the inherent structure from the input data. Either machine learning approach is only as good as the humans who are... View Details
Keywords: by Michael Blanding
  • 07 Jan 2019
  • Research & Ideas

The Better Way to Forecast the Future

for prediction and for forecasting something that is unknown.” The rise of big data and machine learning offers infinitely more fuel to churn out probability forecasts, which can serve as an entry point for businesses looking to harness... View Details
Keywords: by Roberta Holland; Air Transportation; Transportation
  • 12 Sep 2006
  • First Look

First Look: September 12, 2006

it could replace the electrode in the millions of lithium-ion batteries currently in production. The management team needed to decide whether to pursue the breakthrough self-assembly technology or move resources to commercialize the new... View Details
Keywords: Sean Silverthorne
  • 28 Oct 2008
  • First Look

First Look: October 28, 2008

story of creative destruction, the most pronounced impact was a massive increase in churning among new entrants. We argue that creative destruction requires many business failures along with the few great successes. The successes are very... View Details
Keywords: Martha Lagace
  • 29 Sep 2021
  • Research & Ideas

For Entrepreneurs, Blown Deadlines Can Crush Big Ideas

One might expect first-time entrepreneurs to pick up speed as they churn out more products, but new research finds that nascent firms typically launch second products six weeks later than originally planned. What’s more, with each... View Details
Keywords: by Rachel Layne
  • 24 Jul 2007
  • First Look

First Look: July 24, 2007

and waste" mentality to a "product and product" mentality, and thereby actively manage the quantities of both products to maximize profit. We find that it is almost never profit-maximizing for the firm to continue... View Details
Keywords: Martha Lagace
  • 06 Oct 2015
  • First Look

October 6, 2015

unavoidably exert influence over politics through power that is generated by both structure and process. While both political economy and management scholars address international firms, neither field has an adequate understanding of the... View Details
Keywords: Sean Silverthorne
  • 07 Mar 2017
  • First Look

First Look at New Research, March 7

in press Academy of Management Annals Scaling: Organizing and Growth in Entrepreneurial Ventures By: DeSantola, Alicia, and Ranjay Gulati Abstract—Entrepreneurial ventures face unique challenges related to growth, particularly in the... View Details
Keywords: Sean Silverthorne
  • 19 Dec 2006
  • First Look

First Look: December 19, 2006

on two validation databases. The results suggest several important findings. First, methods do matter. The differences observed in predictive accuracy across submissions could change the profitability of a churn View Details
Keywords: Sean Silverthorne
  • 29 May 2013
  • Research & Ideas

Faculty Symposium Showcases Breadth of Research

buyout. Others maintain that PE fund managers are better at managing firms and making them more efficient than many corporate executives. Josh Lerner, the Jacob H. Schiff professor of investment banking at... View Details
Keywords: by Carmen Nobel; Financial Services
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