Publications

2018
Book

Unlocked: Keys to Improve Your Thinking

By: Gerald Zaltman

What’s the best way to change your life? Change how you think, says marketing guru Gerald Zaltman. While most of us are accustomed to self-improvement via physical exercise or dieting, we often overlook our most powerful tool for effecting change: our own thoughts.... View Details

Keywords: Cognition and Thinking; Performance Improvement

13 Dec 2006
Research & Ideas

Improving Public Health for the Poor

Microfinance—essentially small loans that help impoverished individuals create jobs, small businesses, and stronger communities—may offer a window on new methods for widening access to healthcare for the poor. Led by Harvard Business... View Details

Keywords: by Martha Lagace; Health

December 2013 (Revised September 2017)
Case

Atlanta Schools: Measures to Improve Performance

By: Robert Simons and Natalie Kindred

The widespread cheating scandal that rocked the Atlanta public school system in 2010 and 2011 illustrates how high-stakes performance pressure, without sufficient risk controls, can drive dangerous behavior. After becoming superintendent of the low-income and... View Details

30 Sep 2010
Working Paper Summaries

Does Mandatory IFRS Adoption Improve the Information Environment?

Keywords: by Joanne Horton, George Serafeim & Ioanna Serafeim

April 1992
Article

Does Corporate Performance Improve after Mergers?

By: Paul M. Healy, Krishna G. Palepu and Richard S. Ruback

Keywords: Mergers and Acquisitions; Performance; Business Ventures

May 2024 (Revised February 2025)
Case

Lowe's: Improving the Total Home Strategy

By: Elie Ofek, K. Shelette Stewart and Alicia Dadlani

In 2023, Marvin Ellison, CEO of Lowe’s, contemplated enhancements to the company’s Total Home Strategy to accelerate performance and grow market share. In the last five years since becoming CEO, Ellison had championed a turnaround of the company, completing a... View Details

Keywords: Growth and Development Strategy; E-commerce; Competition; Brands and Branding; Business Strategy; Retail Industry; United States; North Carolina

March–April 2024
Article

Retailers and Health Systems Can Improve Care Together

By: Robert S. Huckman, Vivian S. Lee and Bradley R Staats

Health systems are struggling to address the many shortcomings of health care delivery: rapidly growing costs, inconsistent quality, and inadequate and unequal access to primary and other types of care. However, if retailers and health systems were to form strong... View Details

Keywords: Health Care; Retail; Retailers; Consumer; Health Care and Treatment; Value; Consumer Behavior; Business Model; Partners and Partnerships; Health Industry; Retail Industry; United States

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April 2017
Case

Luminopia: Improving Treatment for Visual Disorders

By: Doug J. Chung and Sarah Mehta

Luminopia—a start-up founded in January 2016 by three Harvard College freshmen—uses virtual reality technology to treat amblyopia (more commonly called “lazy eye”), the single biggest cause of visual disorders among children. By February 2017, the three founders had... View Details

Keywords: Pricing; Virtual Reality; Startup; Marketing; Marketing Channels; Product Marketing; Product Launch; Product Positioning; Business Startups; Price; Medical Devices and Supplies Industry; Cambridge; Massachusetts; United States

21 Aug 2019
Working Paper Summaries

Improving Customer Compatibility with Operational Transparency

Keywords: by Ryan W. Buell and MoonSoo Choi; Banking

07 Jun 2010
Research & Ideas

Improving Brand Recognition in TV Ads

"ideas started popping up," he recalls. "The eye tracker measures attention, and due to its scarcity, attention has become more and more important to understand." No one feels that need more urgently, however, than View Details

Keywords: by Julia Hanna; Media & Broadcasting; Entertainment & Recreation

04 Nov 2015
What Do You Think?

Why Does Gender Diversity Improve Financial Performance?

Does Gender Diversity in Management Enhance Performance? Why? A variety of explanations for the positive correlation between gender diversity and better business performance found in a recent McKinsey study were advanced in responses to... View Details

Keywords: by James Heskett

Spring 2013
Article

Does Mandatory IFRS Adoption Improve the Information Environment?

By: Joanne Horton, George Serafeim and Ioanna Serafeim

We examine the effect of mandatory International Financial Reporting Standards (IFRS) adoption on firms' information environment. We find that after mandatory IFRS adoption, consensus forecast errors decrease for firms that mandatorily adopt IFRS relative to forecast... View Details

Keywords: International Accounting; Financial Reporting; Standards; Information; Quality; Earnings Management

SSRN

Article

An Integrated Decision-Making Approach for Improving European Air Traffic Management

By: Yael Grushka-Cockayne, Bert De Reyck and Zeger Degraeve

We develop a multistakeholder, multicriteria decision-making framework for Eurocontrol, the European air traffic management organization, for evaluating and selecting operational improvements to the air traffic management system. The selected set of improvements will... View Details

Keywords: Decision Making; Framework; Operations; Performance Improvement; Government Administration; Air Transportation Industry; Europe

27 May 2015
Research & Ideas

Build 'Scaffolds' to Improve Performance of Temporary Teams

"Four minutes," a triumphant Amy C. Edmondson exclaims as she arrives at her Harvard Business School office, clutching a bike helmet and explaining that her commute is 10 minutes faster by bicycle than by car. Edmondson, the... View Details

Keywords: by Roberta Holland; Health

1989
Chapter

Obstacles to Improving the Defense Acquisition Process

By: J. Ronald Fox

Keywords: National Security; Contracts; Acquisition; Performance Improvement

October 1988 (Revised March 1989)
Case

Florida Power Light Quality Improvement (QI) Story Exercise (A)

Florida Power and Light (FPL) has developed a widely acclaimed quality improvement program (QIP). This exercise leads the students through the process that a division of FPL utilized in an attempt to "improve service." Specifically, the process requires students to... View Details

Keywords: Quality; Service Delivery; Performance Improvement; Business Processes; Utilities Industry; Florida