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Show Results For
- All HBS Web
(1,336)
- People (7)
- News (288)
- Research (607)
- Events (1)
- Multimedia (14)
- Faculty Publications (234)
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- 12 Feb 2021
- News
How Dunkin’ Donuts Took Over the World
with the management team at the time, to scale back all of those businesses, focus on the diamond in the rough that we had within our midst, the Dunkin’ Donuts business, polish that up, standardize the format, standardize the menu, the configuration, pricing, focus on... View Details
Keywords: brands; leadership; management; strategy; operations; career; Food and Beverage Stores; Retail Trade
- 25 Aug 2022
- News
Action Plan: Fired Up
friends and family in backyards all over the world. “We’re growing a global company, neighbor by neighbor,” says Andrus. How to: Build a big brand while staying close to your customers Look beyond the... View Details
- 15 Nov 2012
- News
Vanguard Takes Aim at U.K. as Fees Replace Commissions
- 28 Oct 2015
- News
A Dedication to Creation: India's Ad Man Ranjan Kapur
- 17 Jun 2015
- News
How Maria Sharapova Became the World’s Wealthiest Female Athlete
- 25 Jul 2011
- News
Under Armour's rookie strategy for endorsement deals
- 04 Jan 2016
- News
What Podcasts Do Professors Listen To?
- 22 Sep 2016
- News
Innovation Under Constraint: Constructing a Turnaround at Lego
- 29 Nov 2005
- News
It's the Purpose Brand, Stupid
- 18 Jul 2023
- News
The First Five Years: Brooke Biederman (MBA 2019)
between culture and commerce. I loved studying how other industries and art forms strive to address the needs of both “creatives” and “suits.” Brand Strategy was eye-opening, as I watched many of the same storytelling techniques the... View Details
Keywords: Robert Bochnak
- 01 Dec 1997
- News
Multimedia Martha: Sharon Patrick Cooks Up A Winner
partnerships with others, like Time Warner. Martha had lots of ideas and a great sense of the possibilities of the businesses and the potential for brand building, but what was missing was a real game plan for getting there. Conversely, I... View Details
- 12 May 2023
- News
Alabama's Yella Fella
transformed Great Southern Wood Preserving into a $2 billion company with a recognizable brand in one of the most commodified industries. The story is told in a recent Forbes article, "How a Crime Fighting Cowboy Became Alabama's Only... View Details
- 01 Mar 2024
- News
Unlocking the Power of Community
When Tara Fung (MBA 2016) explains Co:Create, the company she cofounded in 2022 and now leads as CEO, she doesn’t mention Web3 first. “We help innovative brands and creators unlock the power of community,” she explains. Co:Create does... View Details
Keywords: April White
- 01 Mar 2024
- News
Case Study: Testing the Waters
Illustration by Christina Spano Endurance training was nothing new to Lauren Picasso (MBA 2014), who’d raced through her younger years as a cross-country runner and swimmer. In 2017, when she was director of marketing at Jet.com and looking for a physical challenge,... View Details
- 25 Apr 2024
- News
Origin Stories
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Dan Morrell: Hi, this is Dan Morrell, host of Skydeck. Where we come from and how we were raised has a profound effect on who we become. The recipients of this year’s Alumni Achievement Award grew up... View Details
- 01 Sep 2023
- News
Global Outposts Expand HBS’s Intellectual Footprint
Pacific Last fall, the center and the HBS Club of Shanghai hosted the 15th Annual HBS Entrepreneurship Forum. Titled “Convergency in New Dynamics,” it included both an online webinar and an in-person fireside chat that explored branding... View Details
Keywords: Jennifer Gillespie
- 25 Feb 2020
- News
Task Force
world following China’s path. “It was an incredibly powerful wave that I wanted to ride—to build a digital business that would help people in emerging markets use their smartphones to connect to markets and improve their quality of life,”... View Details
- 05 Feb 2019
- News
The First Five Years: Karan Shah (MBA 2016)
I cherish and enjoy! My job involves bringing in new customers, retaining and growing business with current customers, leading new projects, developing new products, spearheading new technology drives, meeting investors and stakeholders, View Details
- 26 Jan 2022
- News
Making Peace with Anger
negatively or poorly on Sheila and me. And my wife, Sheila, never, ever, ever would even think of uttering those words, but that was me. So it wasn’t like Sheila was building into that, that was all me. And as someone who is quite... View Details