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  • All HBS Web  (6,175)
    • People  (15)
    • News  (1,413)
    • Research  (3,609)
    • Events  (57)
    • Multimedia  (40)
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Show Results For

  • All HBS Web  (6,175)
    • People  (15)
    • News  (1,413)
    • Research  (3,609)
    • Events  (57)
    • Multimedia  (40)
  • Faculty Publications  (2,043)
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  • March 2015
  • Case

Pearson Affordable Learning Fund

By: Michael Chu, Vincent Dessain and Kristina Maslauskaite
An in-house venture capital fund for affordable private schools at the base of the pyramid established by Pearson, the world's largest education company, PALF sought to invest in business models providing superior educational outcomes in emerging markets on a... View Details
Keywords: Impact Investment; Low Cost Private Schools; Investment Fund; Business At The Base Of The Pyramid; Transition; Investment; Development Economics; Business Growth and Maturation; Social Entrepreneurship; Emerging Markets; Private Sector; Education; Education Industry; Asia; Africa
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Chu, Michael, Vincent Dessain, and Kristina Maslauskaite. "Pearson Affordable Learning Fund." Harvard Business School Case 315-109, March 2015.
  • March 2021 (Revised March 2024)
  • Case

M-KOPA: Empowering Lives

By: V. Kasturi Rangan, Wale Lawal and Pippa Tubman Armerding
The Pay As You Go solar power company in East Africa had sales of $71 million in 2019. It wished to grow to $300 million by 2025. M-KOPA, founded by three entrepreneurs in 2011, had grown nicely in Kenya and Uganda to reach nearly 750,000 households with an innovative... View Details
Keywords: Mobile Payment; Go-to-market Strategy; Business At The Base Of The Pyramid; Business Growth; Social Entrepreneurship; Renewable Energy; Business Model; Growth and Development Strategy; Expansion; Marketing Strategy; Developing Countries and Economies; Kenya; Uganda; Nigeria
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Rangan, V. Kasturi, Wale Lawal, and Pippa Tubman Armerding. "M-KOPA: Empowering Lives." Harvard Business School Case 521-085, March 2021. (Revised March 2024.)
  • January 2018
  • Technical Note

The Scope of Business at the Base of the Pyramid: Middle and Lower Income Countries

By: V. Kasturi Rangan and Tricia Gregg
Using World Bank data, the note defines the Base of the Pyramid population as the 4.76 billion people living on less than $10/day. It briefly reviews the perspectives of key business articles that address this market, notably C.K. Prahalad’s work on Bottom of the... View Details
Keywords: Developing Countries and Economies; Poverty; Social Issues; Human Needs; Segmentation
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Rangan, V. Kasturi, and Tricia Gregg. "The Scope of Business at the Base of the Pyramid: Middle and Lower Income Countries." Harvard Business School Technical Note 518-032, January 2018.
  • Teaching Interest

Overview

Chu's teaching focuses on businesses providing goods and services to the emerging middle class and low-income sectors that constitute the market below the well-served top of the socio-economic pyramid. In developed countries such as the USA, this may be 40-50% of the... View Details
Keywords: Business At The Base Of The Pyramid; Emerging Markets; Low-income; Social Impact; Microfinance; Inclusive Finance; Impact Investing
  • June 2022
  • Teaching Plan

Lifebank Nigeria

By: Brian Trelstad, Pippa Tubman Armerding and Wale Lawal
The aspiration of addressing maternal deaths in Nigeria, which were mostly caused by blood shortages, led Temie Giwa-Tubosun to found LifeBank in 2015. LifeBank developed an online platform that enabled hospitals to connect and purchase blood from local blood banks and... View Details
Keywords: Systems Design; Social Business; Business At The Base Of The Pyramid; Health Care; Blood; Social Enterprise; Health Care and Treatment; Growth and Development Strategy; Finance; Health Industry; Transportation Industry; Africa; Nigeria
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Trelstad, Brian, Pippa Tubman Armerding, and Wale Lawal. "Lifebank Nigeria." Harvard Business School Teaching Plan 322-090, June 2022.
  • January 2018
  • Technical Note

Business at the Base of the Pyramid: Understanding Impact and Impact Evaluations

By: V. Kasturi Rangan and Tricia Gregg
Unlike financial success, there is no clear consensus regarding how best to define and measure social impact. This HBS Technical Note written for students of the HBS MBA course Business at the Base of the Pyramid (BBOP), offers readers pragmatic perspectives on how the... View Details
Keywords: Developing Countries and Economies; Social Issues; Value Creation; Human Needs; Performance Evaluation
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Rangan, V. Kasturi, and Tricia Gregg. "Business at the Base of the Pyramid: Understanding Impact and Impact Evaluations." Harvard Business School Technical Note 518-057, January 2018.
  • October 2020
  • Case

LifeBank Nigeria

By: Brian Trelstad, Pippa Tubman Armerding and Wale Lawal
The aspiration of addressing maternal deaths in Nigeria, which were mostly caused by blood shortages, led Temie Giwa-Tubosun to found LifeBank in 2015. LifeBank developed an online platform that enabled hospitals to connect and purchase blood from local blood banks and... View Details
Keywords: Systems Design; Social Business; Business At The Base Of The Pyramid; Health Care; Blood; Social Enterprise; Health Care and Treatment; Growth and Development Strategy; Finance; Health Industry; Transportation Industry; Africa; Nigeria
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Trelstad, Brian, Pippa Tubman Armerding, and Wale Lawal. "LifeBank Nigeria." Harvard Business School Case 321-082, October 2020.
  • 23 May 2014
  • Video

Business a the Base of the Pyramid: Shawn Cole

  • 23 May 2014
  • Video

Business at the Base of the Pyramid: Michael Chu

  • September 2020 (Revised June 2021)
  • Case

Algramo

By: Michael Chu, Monica Silva and Mariana Cal
Founded in 2013 by José Manuel Moller in Chile, Algramo first became known for addressing the “poverty tax” (the surcharge paid by lower income families for staples sold in smaller sizes) through specially-designed dispensers in low-income neighborhood grocery stores... View Details
Keywords: Packaging-as-a-wallet; Plastic Waste; Business At The Base Of The Pyramid; Reusable Packaging; Alliances With FMCGs To Meet ESG Goals; Social Entrepreneurship; Environmental Sustainability; Strategy; Value Creation; Goals and Objectives; Business Model; Consumer Products Industry; Latin America; South America; Chile
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Chu, Michael, Monica Silva, and Mariana Cal. "Algramo." Harvard Business School Case 321-079, September 2020. (Revised June 2021.)
  • 01 Mar 2025
  • News

On The Case: The Base Factor

In her research as a marketing modeler, Professor Eva Ascarza focuses on understanding customers—and predicting, in particular, who will be a good one and how best to retain them. Without customers, obviously, there is no business. That could also be the tagline for... View Details
Keywords: Jen McFarland Flint
  • 23 May 2014
  • Video

Business at the Base of the Pyramid: Kasturi "Kash" Ragan

  • 2015
  • Article

Beliefs About the True Self Explain Asymmetries Based on Moral Judgment

By: George E. Newman, Julian De Freitas and Joshua Knobe
Past research has identified a number of asymmetries based on moral judgments. Beliefs about (a) what a person values, (b) whether a person is happy, (c) whether a person has shown weakness of will, and (d) whether a person deserves praise or blame seem to depend... View Details
Keywords: Concepts; Social Cognition; Moral Reasoning; True Self; Values; Weakness Of Will; Blame; Values and Beliefs; Identity; Moral Sensibility; Happiness
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Newman, George E., Julian De Freitas, and Joshua Knobe. "Beliefs About the True Self Explain Asymmetries Based on Moral Judgment." Cognitive Science 39, no. 1 (2015): 96–125.
  • 28 May 2019
  • News

Case Study: Building the Base

needs to grow to around 50,000 subscribers to show traction. Of course, his current subscribers would like a more premium offering, which might draw in more users. But this is the classic entrepreneur’s... View Details
Keywords: Jen McFarland Flint; News, Library, Internet, and Other Services; Information
  • 2002
  • Chapter

The Resource Based View of Strategy: A Behavioral Critique

Keywords: Resource Allocation; Corporate Strategy
Citation
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Bromiley, P., and L. Fleming. "The Resource Based View of Strategy: A Behavioral Critique." In The Economics of Change, Choice and Organization: Essays in Memory of Richard M. Cyert, edited by Mie Augier and James G. March. Edward Elgar Publishing, 2002.
  • Article

Towards the Unification and Robustness of Perturbation and Gradient Based Explanations

By: Sushant Agarwal, Shahin Jabbari, Chirag Agarwal, Sohini Upadhyay, Steven Wu and Himabindu Lakkaraju
As machine learning black boxes are increasingly being deployed in critical domains such as healthcare and criminal justice, there has been a growing emphasis on developing techniques for explaining these black boxes in a post hoc manner. In this work, we analyze two... View Details
Keywords: Machine Learning; Black Box Explanations; Decision Making; Forecasting and Prediction; Information Technology
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Agarwal, Sushant, Shahin Jabbari, Chirag Agarwal, Sohini Upadhyay, Steven Wu, and Himabindu Lakkaraju. "Towards the Unification and Robustness of Perturbation and Gradient Based Explanations." Proceedings of the International Conference on Machine Learning (ICML) 38th (2021).
  • 31 Mar 2011
  • News

India Journal: Where’s the Upside at the Base of the Pyramid?

    The Value of Advice: Evidence from Mobile-Phone Based Agricultural Extension

    This paper evaluates the role of mobile phone-based advice in improving managerial practices of small-scale cotton farmers in Gujarat, India.  Demand for the service, “Avaaj Otalo,” is strong, even among farmers with very low levels of education. The service... View Details

    • Research Summary

    Overview

    Chu's research is focused on business and low income sectors, particularly in the use of commercial platforms to deliver what has traditionally been considered public responsibilities. In the last three decades, business models have emerged to meet the underserved... View Details
    Keywords: Impact Investing; Microfinance; Base Of The Pyramid; Role Of Profit And Social Impact; Private Sector Development; Emerging Markets; Business Ventures; Health Care and Treatment; Management; Social Enterprise; Strategy; Financial Services Industry; Banking Industry; Health Industry; Latin America; North and Central America; Asia; Africa
    • Article

    A Resource Based Analysis of Global Competition: The Case of the Bearings Industry

    By: David J. Collis
    Keywords: Global Range; Competition; Information; Business Ventures
    Citation
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    Collis, David J. "A Resource Based Analysis of Global Competition: The Case of the Bearings Industry." Strategic Management Journal 12 (Summer 1991): 49–68.
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