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Publications

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    • Faculty Publications  (63)

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    • All HBS Web  (160)
      • Faculty Publications  (63)

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      • April 2010 (Revised January 2011)
      • Teaching Note

      Transworld Auto Parts (TN) (A) and (B)

      By: V.G. Narayanan and Lisa Brem
      Teaching Note for [110027] and [110028]. View Details
      Keywords: Auto Industry
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      Narayanan, V.G., and Lisa Brem. "Transworld Auto Parts (TN) (A) and (B)." Harvard Business School Teaching Note 110-064, April 2010. (Revised January 2011.)
      • April 2010
      • Teaching Note

      BYD Company, Ltd. (TN)

      By: Robert S. Huckman
      Teaching Note for [606139]. View Details
      Keywords: Initial Public Offering; Competitive Advantage; Labor; Competition; Problems and Challenges; Cost vs Benefits; Auto Industry; Auto Industry; China
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      Huckman, Robert S. "BYD Company, Ltd. (TN)." Harvard Business School Teaching Note 610-073, April 2010.
      • February 2010
      • Teaching Note

      Wanxiang Group: A Chinese Company's Global Strategy (TN)

      By: Regina M. Abrami, William C. Kirby, F. Warren McFarlan and Keith Chi-ho Wong
      Teaching Note for [308058]. View Details
      Keywords: Business History; Global Strategy; Business Conglomerates; Vertical Integration; Goals and Objectives; Mergers and Acquisitions; Auto Industry; China; United States
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      Abrami, Regina M., William C. Kirby, F. Warren McFarlan, and Keith Chi-ho Wong. "Wanxiang Group: A Chinese Company's Global Strategy (TN)." Harvard Business School Teaching Note 310-089, February 2010.
      • July 2009
      • Teaching Note

      TH!NK: The Norwegian Electric Car Company (TN)

      By: Joseph B. Lassiter III
      Teaching Note for [808070]. View Details
      Keywords: Venture Capital; Market Entry and Exit; Brands and Branding; Environmental Sustainability; Product Launch; Auto Industry; Norway
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      Lassiter, Joseph B., III. "TH!NK: The Norwegian Electric Car Company (TN)." Harvard Business School Teaching Note 810-009, July 2009.
      • April 2008
      • Teaching Note

      Engstrom Auto Mirror Plant: Motivating in Good Times and Bad (Brief Case)

      By: Michael Beer and Elizabeth Collins
      Teaching note for case # 2175 View Details
      Keywords: Organizational Behavior; Human Resource Management; Incentives; Motivation; Manufacturing; Motivation and Incentives; Leadership; Change Management; Production; Organizations; Human Resources; Manufacturing Industry
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      Beer, Michael, and Elizabeth Collins. "Engstrom Auto Mirror Plant: Motivating in Good Times and Bad (Brief Case)." Harvard Business School Teaching Note 082-176, April 2008.
      • 2008
      • Simulation

      Pricing Simulation: Universal Car Rental

      By: John T. Gourville
      This web-based simulation presents an engaging context in which students develop their knowledge of pricing by managing a rental car operation (Universal) in Florida and improve regional performance by developing a pricing strategy. The simulation involves three... View Details
      Keywords: Competition; Consumer Behavior; Price; Profit; Renting or Rental; Auto Industry; Auto Industry; Miami; Orlando; Tampa
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      Gourville, John T. "Pricing Simulation: Universal Car Rental." Simulation and Teaching Note. Harvard Business School Publishing, 2008. Electronic.
      • January 2004
      • Teaching Note

      Ford Motor Company's Value Enhancement Plan (A) (TN)

      By: Andre F. Perold and Peter Tufano
      Teaching Note to (9-201-079). View Details
      Keywords: Auto Industry
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      Perold, Andre F., and Peter Tufano. "Ford Motor Company's Value Enhancement Plan (A) (TN)." Harvard Business School Teaching Note 204-116, January 2004.
      • July 2003 (Revised August 2005)
      • Teaching Note

      Future of Hybrid Electric Vehicles, The (TN)

      By: John T. Gourville
      Teaching Note for (9-502-025). View Details
      Keywords: Natural Environment; Customers; Behavior; Energy; Auto Industry; United States
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      Gourville, John T. "Future of Hybrid Electric Vehicles, The (TN)." Harvard Business School Teaching Note 504-006, July 2003. (Revised August 2005.)
      • April 2003
      • Teaching Note

      Firestone/Ford Trie Controversy (TN) (A) and (B), The

      By: V.G. Narayanan
      Teaching Note for (9-101-034) and (9-101-087). View Details
      Keywords: Auto Industry
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      Narayanan, V.G. "Firestone/Ford Trie Controversy (TN) (A) and (B), The." Harvard Business School Teaching Note 103-071, April 2003.
      • March 2003
      • Teaching Note

      BMW AG: The Digital Car Project (A) and (B) (TN)

      By: Stefan H. Thomke
      Teaching Note for (9-699-044) and (9-699-045). View Details
      Keywords: Auto Industry
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      Thomke, Stefan H. "BMW AG: The Digital Car Project (A) and (B) (TN)." Harvard Business School Teaching Note 603-117, March 2003.
      • February 2003 (Revised February 2006)
      • Teaching Note

      BMWFilms (TN)

      By: Youngme E. Moon
      Teaching Note for (9-502-046). View Details
      Keywords: Auto Industry; United States
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      Moon, Youngme E. "BMWFilms (TN)." Harvard Business School Teaching Note 503-073, February 2003. (Revised February 2006.)
      • May 2002 (Revised April 2004)
      • Teaching Note

      Metalcraft Supplier Scorecard, TN

      By: Susan L. Kulp and V.G. Narayanan
      Teaching Note for (9-102-047). View Details
      Keywords: Auto Industry; Auto Industry
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      Kulp, Susan L., and V.G. Narayanan. "Metalcraft Supplier Scorecard, TN." Harvard Business School Teaching Note 102-081, May 2002. (Revised April 2004.)
      • May 2002
      • Teaching Note

      New Beetle, The (TN)

      By: Rajiv Lal
      Teaching Note for (9-501-023). Includes color exhibits. View Details
      Keywords: Auto Industry; United States
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      Lal, Rajiv. "New Beetle, The (TN)." Harvard Business School Teaching Note 502-088, May 2002.
      • April 2002 (Revised April 2002)
      • Teaching Note

      Performance Pay at Safelite Auto Glass (A) and (B) TN

      By: Jason R. Barro and Brian J. Hall
      Teaching Note for (9-800-291) and (9-800-292). View Details
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      Barro, Jason R., and Brian J. Hall. "Performance Pay at Safelite Auto Glass (A) and (B) TN." Harvard Business School Teaching Note 902-187, April 2002. (Revised April 2002.)
      • October 2000
      • Teaching Note

      CarPoint in 1999 TN

      By: Thomas R. Eisenmann and Gillian Morris
      Teaching Note for (9-800-328). View Details
      Keywords: Auto Industry
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      Eisenmann, Thomas R., and Gillian Morris. "CarPoint in 1999 TN." Harvard Business School Teaching Note 801-246, October 2000.
      • July 2000
      • Teaching Note

      GM Powertrain TN

      By: Amy C. Edmondson and Naomi Atkins
      Teaching Note for (9-698-008). View Details
      Keywords: Auto Industry; United States
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      Edmondson, Amy C., and Naomi Atkins. "GM Powertrain TN." Harvard Business School Teaching Note 601-036, July 2000.
      • January 2000
      • Teaching Note

      Autobytel.com (TN)

      By: Youngme E. Moon
      Teaching Note for (9-500-015). View Details
      Keywords: Auto Industry
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      Moon, Youngme E. "Autobytel.com (TN)." Harvard Business School Teaching Note 500-076, January 2000.
      • May 1998
      • Teaching Note

      C-Car TN

      By: V. Kasturi Rangan and Marie Bell
      Teaching Note for (9-598-064). View Details
      Keywords: Auto Industry; Auto Industry; United States
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      Rangan, V. Kasturi, and Marie Bell. "C-Car TN." Harvard Business School Teaching Note 598-145, May 1998.
      • July 1997
      • Teaching Note

      Coordination: An Overview TN

      By: Ananth Raman
      Teaching Note for (9-696-001). View Details
      Keywords: Auto Industry; Auto Industry; United States
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      Raman, Ananth. "Coordination: An Overview TN." Harvard Business School Teaching Note 698-001, July 1997.
      • August 1995 (Revised March 1996)
      • Teaching Note

      ITT Automotive: Global Manufacturing Strategy (1994) TN

      By: Gary P. Pisano
      Teaching Note for (9-695-002). View Details
      Keywords: Auto Industry; Belgium; Germany; United States
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      Pisano, Gary P. "ITT Automotive: Global Manufacturing Strategy (1994) TN." Harvard Business School Teaching Note 696-040, August 1995. (Revised March 1996.)
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