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      • Faculty Publications  (37)

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      • January 2018
      • Case

      Tomer Zvulun and The Atlanta Opera: At Crossroads (A)

      By: Michael L. Tushman and Kerry Herman
      In 2017, Tomer Zvulun, the CEO and artistic director of The Atlanta Opera, was considering next steps. Zvulun had adapted quickly to the new, dual role of chief executive and artistic director, although there had been a steep learning curve. As he gained traction, the... View Details
      Keywords: Innovation; Explore/Exploit; Ambidexterity; Zvulun; Opera; Strategy; Talent; Talent Management; Non-profit; Leadership Transition; Organizational Behavior; Leadership; Innovation and Invention; Talent and Talent Management; Arts; Strategic Planning; Fine Arts Industry
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      Tushman, Michael L., and Kerry Herman. "Tomer Zvulun and The Atlanta Opera: At Crossroads (A)." Harvard Business School Case 418-012, January 2018.
      • June 2017
      • Teaching Note

      The U-Turns of National Truck Stops

      By: Nori Gerardo Lietz and Alexander W. Schultz
      Raj Makam had spent months trying to restructure a 2006 investment he had made in National Truck Stops, Inc. (“NTS”) as a senior member of Oaktree Capital Management’s (“Oaktree”) Mezzanine finance business within their Corporate Debt platform. It was the first time... View Details
      Keywords: Mezzanine Financing; Corporate Debt; Bankruptcy; Real Assets; Financing and Loans; Borrowing and Debt; Insolvency and Bankruptcy; Restructuring; Private Equity; Cost vs Benefits; Atlanta; New York (city, NY)
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      Lietz, Nori Gerardo, and Alexander W. Schultz. "The U-Turns of National Truck Stops." Harvard Business School Teaching Note 217-075, June 2017.
      • April 2017 (Revised August 2020)
      • Case

      The U-Turns of National Truck Stops

      By: Nori Gerardo Lietz and Alexander W. Schultz
      Raj Makam had spent months trying to restructure a 2006 investment he had made in National Truck Stops, Inc. (NTS) as a senior member of Oaktree Capital Management’s (Oaktree) Mezzanine finance business within their Corporate Debt platform. It was the first time they... View Details
      Keywords: Mezzanine Financing; Corporate Debt; Bankruptcy; Real Assets; Financing and Loans; Borrowing and Debt; Insolvency and Bankruptcy; Restructuring; Private Equity; Cost vs Benefits; Atlanta; New York (city, NY)
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      Lietz, Nori Gerardo, and Alexander W. Schultz. "The U-Turns of National Truck Stops." Harvard Business School Case 217-062, April 2017. (Revised August 2020.)
      • August 2016 (Revised June 2017)
      • Case

      Oversight Systems

      By: Frank V. Cespedes and Amram Migdal
      The case, set in May 2016, discusses sales strategy and managing sales and service at Oversight Systems, an Atlanta, Georgia–based software firm that developed analytics for organizations to monitor their data for errors, fraud, and operational inefficiencies. Included... View Details
      Keywords: Sales; Sales Strategy; Entrepreneurial Sales; Entrepreneurial Sales And Marketing; Software Sales; Marketing; Marketing Management; Pricing; Salesforce Management; Distribution Channels; Marketing Strategy; Technology Industry; North America; United States; Atlanta; Georgia (state, US)
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      Cespedes, Frank V., and Amram Migdal. "Oversight Systems." Harvard Business School Case 817-015, August 2016. (Revised June 2017.)
      • June 2014 (Revised February 2017)
      • Teaching Note

      Atlanta Schools: Measures to Improve Performance

      By: Robert Simons and Natalie Kindred
      This is the teaching note for Atlanta Schools: Measures to Improve Performance (HBS No. 114-001) View Details
      Keywords: Execution; Management Control Systems; Risk; Balancing Innovation And Control; Strategy; Risk Management; Education Industry
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      Simons, Robert, and Natalie Kindred. "Atlanta Schools: Measures to Improve Performance." Harvard Business School Teaching Note 114-062, June 2014. (Revised February 2017.)
      • December 2013 (Revised September 2017)
      • Case

      Atlanta Schools: Measures to Improve Performance

      By: Robert Simons and Natalie Kindred
      The widespread cheating scandal that rocked the Atlanta public school system in 2010 and 2011 illustrates how high-stakes performance pressure, without sufficient risk controls, can drive dangerous behavior. After becoming superintendent of the low-income and... View Details
      Keywords: Atlanta; Test; Testing; Standardized Test; Standardized Testing; No Child Left Behind; NCLB; Cheating; Performance Pressure; Measurement; Incentives; Atlanta Public Schools; Management; Leadership; Ethics; Performance; Performance Evaluation; Performance Expectations; Risk Management; Education; Education Industry; United States; Georgia (state, US); Atlanta
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      Simons, Robert, and Natalie Kindred. "Atlanta Schools: Measures to Improve Performance." Harvard Business School Case 114-001, December 2013. (Revised September 2017.)
      • November 2010 (Revised January 2011)
      • Case

      Computerized Provider Order Entry at Emory Healthcare

      By: Richard G. Hamermesh, F. Warren McFarlan, Mark Keil, Andrew Katz, Michael Morgan and David LaBorde
      The Computerized Provider Order Entry at Emory Healthcare case presents one hospital system's efforts to implement computerized provider order entry (CPOE) across all of its hospitals and the challenges they faced in doing so. Issues such as standardization of care,... View Details
      Keywords: Health Care and Treatment; Information Management; Management Systems; Standards; Service Delivery; Business Processes; Organizational Change and Adaptation; Projects; Information Technology; Applications and Software; Health Industry
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      Hamermesh, Richard G., F. Warren McFarlan, Mark Keil, Andrew Katz, Michael Morgan, and David LaBorde. "Computerized Provider Order Entry at Emory Healthcare." Harvard Business School Case 311-061, November 2010. (Revised January 2011.)
      • March 2008
      • Case

      The Multiple Sclerosis Center of Atlanta

      By: Regina E. Herzlinger and Alfred Martin
      The Multiple Sclerosis Center of Atlanta wishes to expand beyond Georgia. The factors influencing this decision are discussed, including drug treatments currently available, and the impact of future drugs in the FDA pipeline as well as financing issues. View Details
      Keywords: Decision Choices and Conditions; Financing and Loans; Health Care and Treatment; Health Disorders; Medical Specialties; Expansion; Health Industry; Atlanta
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      Herzlinger, Regina E., and Alfred Martin. "The Multiple Sclerosis Center of Atlanta." Harvard Business School Case 308-085, March 2008.
      • November 2003 (Revised March 2004)
      • Case

      Dewberry Capital

      By: William J. Poorvu
      In 2003, key executives of Dewberry Capital, a fast-growing, Atlanta-based real estate company, are evaluating their growth strategy and the resultant organizational issues. John Dewberry, the entrepreneurial founder of the firm, has developed a portfolio of... View Details
      Keywords: Buildings and Facilities; Selection and Staffing; Business Growth and Maturation; Entrepreneurship; Growth and Development Strategy; Real Estate Industry; Atlanta
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      Poorvu, William J. "Dewberry Capital." Harvard Business School Case 904-418, November 2003. (Revised March 2004.)
      • June 2003
      • Case

      IBM and Linux (A)

      By: Carliss Y. Baldwin, Siobhan O'Mahony and James Quinn
      In the fall of 1998, Dan Frye, member of IBM's emerging technologies and business team, is trying to decide whether to forge a strategic alliance with the Linux Development Community (LDC). Just two years earlier, IBM had its first exposure to an "open source" software... View Details
      Keywords: Mergers and Acquisitions; Open Source Distribution; Problems and Challenges; Alliances; Cooperation; Computer Industry; Information Technology Industry
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      Baldwin, Carliss Y., Siobhan O'Mahony, and James Quinn. "IBM and Linux (A)." Harvard Business School Case 903-083, June 2003.
      • August 2002 (Revised June 2003)
      • Case

      New Wachovia (A), The

      By: Carliss Y. Baldwin and Jeremy Swinson
      In April 2001, First Union Corp. announced an agreement to merge with Wachovia Corp., a fellow North Carolina-based commercial bank. While the banks were preparing to consummate the merger, SunTrust Banks, Inc. of Atlanta, made a hostile offer for Wachovia, setting in... View Details
      Keywords: Voting; Mergers and Acquisitions; Conflict and Resolution; Banks and Banking; Banking Industry; Atlanta; North Carolina
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      Baldwin, Carliss Y., and Jeremy Swinson. "New Wachovia (A), The." Harvard Business School Case 903-033, August 2002. (Revised June 2003.)
      • 2001
      • Other Unpublished Work

      Clusters of Innovation Initiative: Atlanta-Columbus

      By: Michael E. Porter
      This regional report examines the composition and performance of the Atlanta regional economy, how industry clusters developed and innovation arose, how clusters affected the region's economic future, and how the region can establish a strategy and action program to... View Details
      Keywords: Clusters; Economics; Industry Clusters; Economy; Growth and Development; Atlanta
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      Porter, Michael E. "Clusters of Innovation Initiative: Atlanta-Columbus." Council on Competitiveness, Washington, DC, December 2001. (Report.)
      • 2000
      • Article

      Georgia Regional Transportation Authority: A Case Study of an Innovative Regional Planning Institution

      By: Brian Trelstad
      The Georgia Regional Transportation Authority (GRTA), a new regional planning institution, is a governor-appointed body of 15 regional leaders with broad authority over land use and transportation planning throughout the state. Created in the summer of 1999, GRTA... View Details
      Keywords: Transportation; Planning; Business and Community Relations; Georgia (state, US); Atlanta
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      Trelstad, Brian. "Georgia Regional Transportation Authority: A Case Study of an Innovative Regional Planning Institution." Berkeley Planning Journal 14 (2000): 23–45.
      • September 1998 (Revised January 1999)
      • Supplement

      XcelleNet, Inc. (B)

      By: Stephen P. Bradley and Kelley Porter
      Supplements the (A) case. View Details
      Keywords: Computer Industry; Atlanta
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      Bradley, Stephen P., and Kelley Porter. "XcelleNet, Inc. (B)." Harvard Business School Supplement 799-028, September 1998. (Revised January 1999.)
      • June 1996 (Revised January 1999)
      • Case

      XcelleNet, Inc. (A)

      By: Stephen P. Bradley, Richard L. Nolan and James Leonard
      XcelleNet, a $35 million system software company based in Atlanta, was founded in 1986 to address the computing needs of a class of remote and mobile users and data that were rarely connected to a network. Though the clear first mover and leader in the remote... View Details
      Keywords: Technological Innovation; Opportunities; Competitive Strategy; Competitive Advantage; Technology Networks; Computer Industry; Atlanta
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      Bradley, Stephen P., Richard L. Nolan, and James Leonard. "XcelleNet, Inc. (A)." Harvard Business School Case 796-189, June 1996. (Revised January 1999.)
      • June 1996
      • Case

      Siemens Corporation (B): Corporate Advertising for 1996

      By: Stephen A. Greyser and Norman Klein
      Describes the television advertising and presents examples of the comparable print ads, then documents new measurement tools and presents the results of key surveys that address audience awareness. Also includes other relevant activities to support Siemens USA's... View Details
      Keywords: Advertising Campaigns; Learning; Balanced Scorecard; Operations; Outcome or Result; Advertising Industry
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      Greyser, Stephen A., and Norman Klein. "Siemens Corporation (B): Corporate Advertising for 1996." Harvard Business School Case 596-106, June 1996.
      • 1988
      • Book

      Managing Change: Dr. Kanter Plays Atlanta

      By: R. M. Kanter
      Keywords: Management; Change
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      Kanter, R. M. Managing Change: Dr. Kanter Plays Atlanta. BBC, 1988. Video.
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