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- Faculty Publications (178)
Show Results For
-
All HBS Web
(638)
- People (1)
- News (235)
- Research (302)
- Multimedia (14)
- Faculty Publications (178)
- June 2016
- Teaching Note
$19B 4 txt app WhatsApp...omg!
By: David J. Collis
Teaching note for HBS No. 715-441 on Facebook's $22 billion acquisition of WhatsApp.
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- August 2010 (Revised August 2011)
- Case
Developing an App for That
By: Hanna Halaburda, Joshua Gans and Nathaniel Burbank
At a time when ever-rising smartphone sales are driven as much by demand for devices that run must-have third-party "apps" as by the quality of traditional voice and data services, there is a myriad of challenges facing the software developer who is looking to choose...
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Keywords:
Product Development;
Competitive Strategy;
Mobile and Wireless Technology;
Applications and Software;
Digital Platforms;
Banking Industry;
Information Technology Industry
Halaburda, Hanna, Joshua Gans, and Nathaniel Burbank. "Developing an App for That." Harvard Business School Case 711-415, August 2010. (Revised August 2011.)
- 19 May 2013
- News
App to Connect Artists, Buyers
- 04 Jul 2020
- News
Concerns Grow Over App Store's Unfair Treatment Of Developers
- 21 Mar 2010
- News
The rise of the app entrepreneur
- January 2022 (Revised August 2022)
- Case
Hello Heart: The Next Generation of Chronic Disease Management Apps
By: Ariel D. Stern and Danielle Golan
Hello Heart, a hypertension management app debated whether to go deep and cover other heart conditions, or to expand its solution to other chronic conditions.
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Keywords:
Health;
Health Care and Treatment;
Information Technology;
Mobile and Wireless Technology;
Analysis;
Business Startups;
Transition;
Customer Focus and Relationships;
Customer Satisfaction;
Decision Making;
Demographics;
Design;
Entrepreneurship;
Venture Capital;
Technological Innovation;
Growth and Development Strategy;
Product Launch;
Product Design;
Product Development;
Business Strategy;
Competitive Strategy;
Competitive Advantage;
Customization and Personalization;
Business Growth and Maturation;
Business Model;
Strategy;
Applications and Software;
Health Industry;
Technology Industry;
Israel;
United States
Stern, Ariel D., and Danielle Golan. "Hello Heart: The Next Generation of Chronic Disease Management Apps." Harvard Business School Case 622-061, January 2022. (Revised August 2022.)
- February 2021 (Revised March 2022)
- Case
TikTok in 2020: Super App or Supernova?
By: Jeffrey F. Rayport, Dan Maher and Dan O'Brien
TikTok’s parent company, ByteDance, was launched in 2012 around a simple idea – helping users entertain themselves on their smartphones while on the Beijing Subway. In less than a decade, it had become one of the world’s most valuable private companies, with investors...
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Keywords:
Business Model;
Business Startups;
Business Organization;
Change Management;
Disruption;
Cross-Cultural and Cross-Border Issues;
Global Strategy;
Health Pandemics;
Innovation Strategy;
Growth and Development Strategy;
Growth Management;
Brands and Branding;
Marketing Strategy;
Marketing Channels;
Network Effects;
Digital Platforms;
Product Design;
Product Development;
Partners and Partnerships;
Opportunities;
Social Issues;
Mobile and Wireless Technology;
Internet and the Web;
Value Creation;
United States;
China
Rayport, Jeffrey F., Dan Maher, and Dan O'Brien. "TikTok in 2020: Super App or Supernova?" Harvard Business School Case 821-087, February 2021. (Revised March 2022.)
- 27 Mar 2019
- Cold Call Podcast
Will Startup Fishbowl Become the Social Media App for Your Industry?
- April 2018
- Supplement
$19B 4 txt app WhatsApp...omg! (B)
By: David B. Yoffie and Aakash Mehta
This case provides a brief update on Facebook's acquisition of WhatsApp.
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Yoffie, David B., and Aakash Mehta. "$19B 4 txt app WhatsApp...omg! (B)." Harvard Business School Supplement 718-513, April 2018.
- 16 Oct 2020
- News
Why Apple’s App Store Is Under Siege
- 24 Mar 2021
- News
Who will win the delivery app war?
- 21 Feb 2017
- News
Why Some Apps Use Fake Progress Bars
- 27 Feb 2011
- News
Moonlighting Within Microsoft, in Pursuit of New Apps
- 09 Oct 2013
- News
Microsoft’s $7.2 Billion Nokia Bet Not Luring Apps
- 01 Dec 2008
- News
SAP to bring unified interface to apps suite
- September 2012 (Revised December 2012)
- Case
Kyruus: Big Data's Search for the Killer App
By: Robert F. Higgins, Penrose O'Donnell and Mehul Bhatt
Kyruus is used in a course at HBS on Entrepreneurship in Healthcare IT and Services (EHITS). It describes a young company that has built a very large database on physicians. The company has had some early successful pilots with prominent customers, but it is now faced...
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Higgins, Robert F., Penrose O'Donnell, and Mehul Bhatt. "Kyruus: Big Data's Search for the Killer App." Harvard Business School Case 813-060, September 2012. (Revised December 2012.)
- 12 May 2014
- News
Brain Cancer Survivor Create App that Helps Caregivers
- 16 Dec 2015
- News