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- All HBS Web (118)
- Faculty Publications (7)
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- 01 May 2018
- First Look
First Look at New Research and Ideas, May 1, 2018
the market in terms of shipments—next only to Apple and Samsung. As they finished watching Cook’s presentation, Yu and Cheung thought about the Mate 10 series, Huawei’s most advanced smartphone that would be launched on October 16, 2017,... View Details
Keywords: Sean Silverthorne
- 15 Aug 2011
- Research & Ideas
A New Model for Business: The Museum
pay a fair or even premium price for products and services that really suit them. If companies are smart about this, the increases in profits from new and more satisfied customers can more than offset losses from helping some customers... View Details
Keywords: by Carmen Nobel
- 14 Oct 2014
- First Look
First Look: October 14
Review Making Charity Pay By: Norton, Michael I., and Jill Avery Abstract—Companies are increasingly experimenting with the use of philanthropy to enhance consumer loyalty, brand awareness, and sales. But even highly creative approaches... View Details
Keywords: Sean Silverthorne
- 05 Jul 2023
- HBS Case
What Kind of Leader Are You? How Three Action Orientations Can Help You Meet the Moment
Ron Johnson as chief executive officer of JCPenney. Johnson joined from Target and previously worked for Apple, where he’s credited with developing the Apple Store concept. “The trap is when you rely too heavily on one orientation, the... View Details
Keywords: by Ben Rand
- 29 Feb 2024
- HBS Case
Beyond Goals: David Beckham's Playbook for Mobilizing Star Talent
Gardner, David Beckham Ventures’ president, in the case studies. “MLS teams were worth $50 million back then—now most are worth between $450 and $600 million And with the Apple deal, people all over the world can tune in and watch MLS... View Details
- 08 Dec 2022
- HBS Case
The War in Ukraine and Nestlé’s Moral Dilemma: Stay or Leave Russia?
Mark Schneider about the side effect of staying in Russian market. Unfortunately, he shows no understanding. Paying taxes to the budget of a terrorist country means killing defenseless children & mothers. Hope that Nestlé will change... View Details
- 18 Nov 2014
- First Look
First Look: November 18
capital to pay fixed and variable costs affects choices firms make regarding export entry and operations, and, as a consequence, influence aggregate trade patterns. Financial frictions and the use of internal capital markets shape... View Details
Keywords: Sean Silverthorne
- 12 May 2009
- First Look
First Look: May 12, 2009
the need to recoup shareholder value after paying a two-times premium for Sirtris with his desire to retain Christoph Westphal, Sirtris's co-founder and CEO, and other key individuals at the company. His desire to protect Sirtris from... View Details
Keywords: Martha Lagace
- 17 Jan 2018
- Research & Ideas
If the CEO’s High Salary Isn't Justified to Employees, Firm Performance May Suffer
is concerned those pay ratios may appear misleading to both employees and investors because, in some cases, economic factors that drive those earnings differences won’t be apparent. For instance, Apple is... View Details
Keywords: by Dina Gerdeman
- 30 Jun 2022
- HBS Case
Peloton Changed the Exercise Game. Can the Company Push Through the Pain?
committed to in-person classes could no longer head to gyms and fitness studios. At the end of June 2020, Peloton had 1.09 million subscribers, 113 percent over the previous year, with people paying $39 a month for the videos they could... View Details
- 20 Apr 2021
- Book
A Simple Question That Can Guide Companies to Epic Success
walk-away points. WTP is the maximum a customer would ever pay for a product. Charge one cent more, and the customer is better off walking away from the transaction. As the Apple example illustrates, many... View Details
Keywords: by Danielle Kost
- 12 Mar 2006
- Research & Ideas
New Research Explores Multi-Sided Markets
Today Apple operates iTunes as a merchant that buys music rights from publishers and then sells it itself as it pleases to users. However, it is easily conceivable that at some point Apple may wish to... View Details
- 16 Feb 2010
- Research & Ideas
The Outside-In Approach to Customer Service
customers is just the starting point. From here, firms have to make a creative leap to discover the unique combination of products and services that may address those needs. No customer gave Steve Jobs and Apple the design for the iPhone... View Details
- 18 Sep 2017
- Research & Ideas
'Likes' Lead to Nothing—and Other Hard-Learned Lessons of Social Media Marketing
effective. Graphic by Blair Storie-Johnson (Source: “The CMO Survey 2017”) Is this ever-increasing focus on social paying off? Forty-three percent of respondents said in the CMO Survey that they have not been able to show the impact of... View Details
- 16 Dec 2019
- Research & Ideas
Taking on the Taboos That Keep Women Out of India's Workforce
Hanna is an associate editor of the HBS Alumni Bulletin. [Image: Zzvet] Related Reading Gender Bias Complaints against Apple Card Signal a Dark Side to Fintech Women Pay a Higher Career Price in Today's... View Details
Keywords: by Julia Hanna
- 11 Oct 2006
- What Do You Think?
How Do We Respond to the “Dependency Ratio” Dilemma?
value by the fortunate few." As Cass Apple put it, "It is simply a matter of morality." Bob Fitzpatrick said, "This situation is nothing more than an extension of our 'Teflon' culture." At the national level,... View Details
Keywords: by Jim Heskett
- 15 Jul 2019
- Book
Many Executives Are Afraid of Finance. Here's How They Can Gain Confidence
and free cash flow. The emphasis on cash helps explain how firms have changed their supply chains and how working capital has become a significant financial benefit to major firms ranging from Apple to Walmart. Similarly, emphasizing cash... View Details
Keywords: by Dina Gerdeman
- 13 Sep 2010
- Research & Ideas
The Consumer Appeal of Underdog Branding
Picture the Jamaican bobsled team going for the gold at the Winter Olympics. Or competitors in what seem fundamentally unbalanced battles: the Chicago Cubs versus the New York Yankees, Apple versus Microsoft, and Southwest Airlines versus... View Details
Keywords: by Martha Lagace
- 04 Jun 2012
- Research & Ideas
The Business of Life
importance of allocating resources in such a way that they match the strategy, starting with tales of woe from giants like Unilever and Apple and segueing into stories of friends whose marriages fell apart due to neglect. "Watch where... View Details
Keywords: by Carmen Nobel
- 12 Oct 2022
- Research & Ideas
When Design Enables Discrimination: Learning from Anti-Asian Bias on Airbnb
post-doctoral researcher at the Université Paris-Dauphine, and Michelangelo Rossi, assistant professor at Télécom Paris. In a political environment where racial injustice draws plenty of attention from all sides, companies that want to lead on the issue need to View Details