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    • All HBS Web  (72)
      • Faculty Publications  (42)

      Animal-Based AgribusinessRemove Animal-Based Agribusiness →

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      • December 2014
      • Case

      JBS

      By: David E. Bell
      JBS is a Brazilian protein company that started in beef, but has quickly expanded into pork and chicken, and around the world. The company has many critics who say it has expanded too quickly and that it is overextended financially. The case allows the reader to form... View Details
      Keywords: Protein; Beef; Brazil; Prepared Foods; Agribusiness; Agriculture; Expansion; Growth Management; Food; Animal-Based Agribusiness; Agriculture and Agribusiness Industry; Brazil
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      Bell, David E. "JBS." Harvard Business School Case 515-066, December 2014.
      • March 2014
      • Module Note

      Implementing Environmentally Sustainable Operations

      By: Michael W. Toffel
      Keywords: Sustainability; Sustainability Management; Sustainability Reporting; Sustainable Supply Chains; Sustainable Operations; Environment; Environmental And Social Sustainability; Environmental Management; Environmental Operations; Environmental Performance; Environmental Policy; Environmental Protection; Environmental Strategy; Environmental Regulation; Operations Management; Operations Strategy; Supply Chain Management; Operations; Supply Chain; Business Processes; Corporate Social Responsibility and Impact; Performance Evaluation; Performance Improvement; Safety; Social Enterprise; Quality; Production; Working Conditions; Animal-Based Agribusiness; Buildings and Facilities; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry
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      Toffel, Michael W. "Implementing Environmentally Sustainable Operations." Harvard Business School Module Note 613-090, March 2014.
      • November 2013
      • Case

      IdentiGEN

      By: Ray A. Goldberg and Matthew Preble
      Ciaran Meghen and Ronan Loftus, co-founders of IdentiGEN (an Irish company that had created a unique service called DNA TraceBack to help customers identify and trace meat products), were discussing the company's future. The recent crisis over beef products being... View Details
      Keywords: Animal-Based Agribusiness; Agribusiness; Supply Chain Management; Agriculture and Agribusiness Industry; Canada; United Kingdom; United States; Republic of Ireland
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      Goldberg, Ray A., and Matthew Preble. "IdentiGEN." Harvard Business School Case 914-408, November 2013.
      • February 2013
      • Teaching Note

      Kepak and the Future of the Irish Beef Industry (TN)

      By: David E. Bell, Damien P. McLoughlin and Mary Shelman
      Keywords: Agribusiness; Ireland; Beef; Animal-Based Agribusiness; Agriculture and Agribusiness Industry
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      Bell, David E., Damien P. McLoughlin, and Mary Shelman. "Kepak and the Future of the Irish Beef Industry (TN)." Harvard Business School Teaching Note 513-081, February 2013.
      • December 2010 (Revised April 2013)
      • Case

      Kepak and the Future of the Irish Beef Industry

      By: David E. Bell, Damien P. McLoughlin and Mary Shelman
      As Ireland's third largest beef processor, Kepak faces new opportunities as well as significant challenges from the collapse of the "Celtic Tiger." The government has identified food and agriculture as one way the country could significantly grow exports. However, the... View Details
      Keywords: Animal-Based Agribusiness; Economic Sectors; Policy; Growth and Development Strategy; Marketing; Competition; Cooperation; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Republic of Ireland
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      Bell, David E., Damien P. McLoughlin, and Mary Shelman. "Kepak and the Future of the Irish Beef Industry." Harvard Business School Case 511-070, December 2010. (Revised April 2013.)
      • September 2010 (Revised February 2013)
      • Background Note

      The Cage-Free Egg Movement

      By: Michael W. Toffel and Stephanie van Sice
      Describes the social movement confronting conventional egg production techniques (battery cages) based on animal welfare concerns, and some merits and drawbacks of cage-free alternatives. Highlights animal rights activist campaigns, political and regulatory responses,... View Details
      Keywords: Animal-Based Agribusiness; Governing Rules, Regulations, and Reforms; Rights; Supply Chain Management; Natural Environment; Social Issues; Competitive Strategy; Agriculture and Agribusiness Industry
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      Toffel, Michael W., and Stephanie van Sice. "The Cage-Free Egg Movement." Harvard Business School Background Note 611-021, September 2010. (Revised February 2013.)
      • December 2009
      • Case

      Hungerit

      By: David E. Bell, Sarah Morton and Mary Louise Shelman
      Hungary's top producer of poultry products is deciding the company's future strategy in the face of new opportunities in Central and Eastern Europe, a changing retail market in Hungary, and the possibility of increased global competition. View Details
      Keywords: Opportunities; Corporate Strategy; Competitive Strategy; Global Strategy; Animal-Based Agribusiness; Agriculture and Agribusiness Industry; Hungary
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      Bell, David E., Sarah Morton, and Mary Louise Shelman. "Hungerit." Harvard Business School Case 510-010, December 2009.
      • November 2009 (Revised December 2009)
      • Case

      GTC Biotherapeutics: Developing Medicines in the Milk of Goats

      By: Ray A. Goldberg and Sarah Morton
      GTC is the first company in the animal world to receive FDA approval of a transgenic pharmaceutical. What are the implications for other firms in plants and animals and their opportunities to produce new medicines in an economical and safe fashion? View Details
      Keywords: Health Care and Treatment; Animal-Based Agribusiness; Plant-Based Agribusiness; Science-Based Business; Medical Specialties; Product; Technological Innovation; Health Industry; Pharmaceutical Industry; United States
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      Goldberg, Ray A., and Sarah Morton. "GTC Biotherapeutics: Developing Medicines in the Milk of Goats." Harvard Business School Case 910-403, November 2009. (Revised December 2009.)
      • December 2008
      • Case

      JBS Swift & Co.

      By: David E. Bell and Cathy Ross
      Brazilian meat packer JBS surprised many in the U.S. beef industry when it acquired Swift & Co.—a company more than five times its size—in 2007, then moved to acquire the U.S.'s fourth and fifth largest beef producers in 2008. The new JBS Swift slashed costs and... View Details
      Keywords: Animal-Based Agribusiness; Mergers and Acquisitions; Restructuring; Financial Crisis; Borrowing and Debt; Global Strategy; Agriculture and Agribusiness Industry; United States; Brazil
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      Bell, David E., and Cathy Ross. "JBS Swift & Co." Harvard Business School Case 509-021, December 2008.
      • December 2006 (Revised January 2008)
      • Case

      ViaGen: Revolutionizing the Livestock Industry

      By: David E. Bell, Reed Martin and Mary L. Shelman
      ViaGen has invested heavily to develop cloning technology for the livestock industry. Cloning has the potential to significantly improve the genetics of livestock, leading to higher quality meat, healthier animals, and more efficient production. Since 2003, the firm... View Details
      Keywords: Animal-Based Agribusiness; Business Plan; Governing Rules, Regulations, and Reforms; Marketing Communications; Industry Structures; Business and Government Relations; Genetics; Commercialization; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry
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      Bell, David E., Reed Martin, and Mary L. Shelman. "ViaGen: Revolutionizing the Livestock Industry." Harvard Business School Case 507-021, December 2006. (Revised January 2008.)
      • October 2003 (Revised January 2004)
      • Case

      BSE in Canada

      By: Ray A. Goldberg and Kevin Allison
      A cow was determined to have Bovine Spongiform Encephalopathy in Canada, which closed its beef exports to the United States and 39 other countries. What future action should be taken, and how will country of origin specification and traceability take place in the... View Details
      Keywords: Animal-Based Agribusiness; Trade; Food; Globalized Markets and Industries; Health; Food and Beverage Industry; Health Industry; Canada
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      Goldberg, Ray A., and Kevin Allison. "BSE in Canada." Harvard Business School Case 904-413, October 2003. (Revised January 2004.)
      • October 2003 (Revised January 2004)
      • Case

      Global Farmer and the Future of Soybean Production, The

      By: Ray A. Goldberg and Kevin M. Allison
      Three farmers from three different countries are looking at the global soybean system and how to position themselves in the future. View Details
      Keywords: Animal-Based Agribusiness; Trade; Globalized Markets and Industries; Food; Strategic Planning; Forecasting and Prediction; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry
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      Goldberg, Ray A., and Kevin M. Allison. "Global Farmer and the Future of Soybean Production, The." Harvard Business School Case 904-402, October 2003. (Revised January 2004.)
      • December 2002 (Revised May 2003)
      • Case

      Fonterra: Taking on the Dairy World

      By: Ray A. Goldberg and Jose M. M. Porraz
      Fonterra was a cooperatively owned dairy company--New Zealand's largest company and the world's largest exporter of dairy products. To maintain its leadership, Fonterra had to respond to increased competition, new consumer tastes, consolidation of its customers, and... View Details
      Keywords: Cooperative Ownership; Animal-Based Agribusiness; Trade; Global Strategy; Food; Business Model; Developing Countries and Economies; Competitive Strategy; Demand and Consumers; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; New Zealand
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      Goldberg, Ray A., and Jose M. M. Porraz. "Fonterra: Taking on the Dairy World." Harvard Business School Case 903-413, December 2002. (Revised May 2003.)
      • December 1997
      • Case

      Bluewater Aquaculture

      By: Ray A. Goldberg and Tom Clay
      An entrepreneurial shrimp farm in Belize is evaluating its future growth strategy in every segment of the vertical value-added food chain. View Details
      Keywords: Animal-Based Agribusiness; Entrepreneurship; Growth and Development; Performance Evaluation; Expansion; Vertical Integration; Food and Beverage Industry
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      Goldberg, Ray A., and Tom Clay. "Bluewater Aquaculture." Harvard Business School Case 598-049, December 1997.
      • November 1997
      • Case

      National Pork Producers Council

      By: Ray A. Goldberg and Tom Clay
      Al Tank, CEO of the National Pork Products Council, is facing an environmental and structural crisis in the U.S. pork industry. Can he resolve the environmental and image problems of his industry in time? Can he receive the support of both his growers and the... View Details
      Keywords: Decision Choices and Conditions; Situation or Environment; Crisis Management; Environmental Sustainability; Business and Community Relations; Animal-Based Agribusiness; Industry Structures; Reputation; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; United States
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      Goldberg, Ray A., and Tom Clay. "National Pork Producers Council." Harvard Business School Case 598-053, November 1997.
      • 1996
      • Chapter

      Shark Harvesting and Resource Conservation

      By: K. A. Wade-Benzoni, A. E. Tenbrunsel and M. H. Bazerman
      Keywords: Animal-Based Agribusiness; Environmental Sustainability; Agriculture and Agribusiness Industry
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      Wade-Benzoni, K. A., A. E. Tenbrunsel, and M. H. Bazerman. "Shark Harvesting and Resource Conservation." In Stakeholder Negotiations: Exercises in Sustainable Development, edited by A. R. Beckenstein, F. J. Long, M. B. Arnold, and T. N. Gladwin. Chicago: Irwin, 1996.
      • November 1991
      • Case

      Monsanto's March into Biotechnology (B)

      By: Dorothy A. Leonard
      Monsanto has yet to receive FDA approval for BST, a growth hormone for cows. Anti-BST groups have successfully lobbied Wisconsin and Minnesota, major milk producing states, to ban milk from BST-injected cows; the FDA has charged Monsanto with improperly promoting BST... View Details
      Keywords: Animal-Based Agribusiness; Safety; Food; Governing Rules, Regulations, and Reforms; Law Enforcement; Conflict and Resolution; Research and Development; Technology; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Minnesota; Wisconsin
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      Leonard, Dorothy A. "Monsanto's March into Biotechnology (B)." Harvard Business School Case 692-066, November 1991.
      • November 1991
      • Case

      King Island Dairies, Pty. Ltd.

      By: Ray A. Goldberg
      Keywords: Animal-Based Agribusiness; Agriculture and Agribusiness Industry
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      Goldberg, Ray A. "King Island Dairies, Pty. Ltd." Harvard Business School Case 592-048, November 1991.
      • September 1989
      • Case

      A.B.C. Livestock Co.

      By: Ray A. Goldberg
      Keywords: Animal-Based Agribusiness; Agriculture and Agribusiness Industry
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      Goldberg, Ray A. "A.B.C. Livestock Co." Harvard Business School Case 590-033, September 1989.
      • October 1988
      • Case

      Beef Industry Council: ""Beef--Real Food for Real People"" Campaign

      By: Stephen A. Greyser
      Keywords: Advertising Campaigns; Animal-Based Agribusiness; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry
      Citation
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      Greyser, Stephen A. Beef Industry Council: ""Beef--Real Food for Real People"" Campaign. Harvard Business School Case 589-059, October 1988.
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