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- January 2013 (Revised April 2013)
- Case
Mutti S.p.a.
By: Jose B. Alvarez, Carin-Isabel Knoop and Mary Shelman
Francesco Mutti, owner, CEO, and great-grandson of the founder of Mutti Spa, ran the 113-year old Parma, Italy-based tomato-processing company. Mutti sales grew from €11 million in 1995 to €185 million in 2011, without producing for store brands in a market in which... View Details
Keywords: Agribusiness; Strategy; Plant-Based Agribusiness; Family Business; Competitive Strategy; Global Strategy; Retail Industry; Retail Industry; Italy
Alvarez, Jose B., Carin-Isabel Knoop, and Mary Shelman. "Mutti S.p.a." Harvard Business School Case 513-034, January 2013. (Revised April 2013.)
- December 2017 (Revised April 2018)
- Technical Note
A Note on the Snack Food Industry
By: David Bell, Kerry Herman and Amram Migdal
This note provides an overview of the snacking industry in 2017. View Details
Keywords: Agribusiness; Food; Food and Beverage Industry; United States; Europe; Asia; China; Latin America; Middle East
Bell, David, Kerry Herman, and Amram Migdal. "A Note on the Snack Food Industry." Harvard Business School Technical Note 518-064, December 2017. (Revised April 2018.)
- April 2014
- Teaching Plan
Beidahuang
By: Ray A. Goldberg and David Lane
This teaching plan is designed to support the teaching of Beidahuang, HBS No. 914-412, rev. March 2014. Beidahuang is a major new Chinese player in global grain trading that in 2013 is seeking access to grain both to help assure China's food security and in pursuit of... View Details
Keywords: Agribusiness; Sourcing; Beidahuang; S; Plant-Based Agribusiness; Supply Chain Management; Trade; Agriculture and Agribusiness Industry; Brazil; China
Goldberg, Ray A., and David Lane. "Beidahuang." Harvard Business School Teaching Plan 914-415, April 2014.
- January 2015 (Revised May 2015)
- Case
Syngenta: Committing to Africa
By: Forest Reinhardt and Mary Shelman
In 2012, Syngenta, one of the world's largest agricultural input companies, committed to build a $1 billion business in Africa over the next 10 years. In mid-2014, CEO Michael Mack and Africa Venture Team head Dimitri Pauwels are reviewing progress. Was the company's... View Details
Keywords: Agribusiness; Africa; Plant-Based Agribusiness; Agriculture and Agribusiness Industry; Africa
Reinhardt, Forest, and Mary Shelman. "Syngenta: Committing to Africa." Harvard Business School Case 715-010, January 2015. (Revised May 2015.)
- November 1985
- Background Note
Decline of the British Cotton Industry
Tedlow, Richard S. "Decline of the British Cotton Industry." Harvard Business School Background Note 386-078, November 1985.
- 28 Aug 2017
- Research & Ideas
Should Industry Competitors Cooperate More to Solve World Problems?
Source: Cecilie_Arcurs George Serafeim has a startling suggestion to fix the world’s biggest environmental, social, and governance (ESG) problems such as water pollution, deforestation, and wealth inequality: encourage companies within industries to do less competing... View Details
- 15 Nov 2018
- Book
Can the Global Food Industry Overcome Public Distrust?
JamesBrey Food is the largest segment of the global economy. It is also widely recognized as more critical for human health than any pharmaceutical drug on the planet. But significant changes in the industry are making people lose trust in many institutions involved in... View Details
- Research Summary
2. Acquisitions of Industrial Units and the Evolution of Operational Performance across the Firm
Abstract: Manufacturing firms frequently expand their production capacity through the acquisition of industrial units. How are the existing units in the acquirer company affected by the acquisition of another facility? I argue that two important... View Details
- July 2013
- Case
Amul Dairy
By: Ray Goldberg and Ian McKown Cornell
In 2013, Rahul Kumar, the managing director of Amul dairy, India's leading dairy firm, had to decide how to position his firm for the future in light of India's growing population and demand for dairy. How could he maintain the firm's cooperative structure, address the... View Details
Keywords: Agribusiness; Dairy; Policy; Corporate Strategy; Nutrition; Agriculture and Agribusiness Industry; India
Goldberg, Ray, and Ian McKown Cornell. "Amul Dairy." Harvard Business School Case 914-405, July 2013.
- May 2013
- Teaching Note
Mutti S.p.a.
By: Jose B. Alvarez, Carin-Isabel Knoop, Aldo Sesia and Mary Shelman
- December 2010 (Revised April 2013)
- Case
Kepak and the Future of the Irish Beef Industry
By: David E. Bell, Damien P. McLoughlin and Mary Shelman
As Ireland's third largest beef processor, Kepak faces new opportunities as well as significant challenges from the collapse of the "Celtic Tiger." The government has identified food and agriculture as one way the country could significantly grow exports. However, the... View Details
Keywords: Animal-Based Agribusiness; Economic Sectors; Policy; Growth and Development Strategy; Marketing; Competition; Cooperation; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Republic of Ireland
Bell, David E., Damien P. McLoughlin, and Mary Shelman. "Kepak and the Future of the Irish Beef Industry." Harvard Business School Case 511-070, December 2010. (Revised April 2013.)
- April 2008
- Teaching Note
Viagen: Revolutioning the Livestock Industry (TN)
By: David E. Bell, Mary L. Shelman and Eliot Sherman
Teaching Note for [507021]. View Details
Keywords: Investment; Genetics; Production; Training; Customers; Supply Chain; Business Plan; Commercialization; Information Technology; Performance Efficiency; Governing Rules, Regulations, and Reforms; Industry Structures; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry
- April 1990 (Revised December 1992)
- Case
Cut Flower Industry in Colombia (Abridged)
By: James E. Austin
The Colombian Cut Flower Exporting Association faces several problems concerning local government regulations and import restrictions from the U.S. government. The Colombian Export Promotion Agency also faces decisions as to its policy stance toward the industry. View Details
Keywords: Trade; Governing Rules, Regulations, and Reforms; Policy; Business or Company Management; Agriculture and Agribusiness Industry; Colombia
Austin, James E. "Cut Flower Industry in Colombia (Abridged)." Harvard Business School Case 390-109, April 1990. (Revised December 1992.)
- June 1990
- Teaching Note
Cut Flower Industry in Colombia (Abridged), Teaching Note
By: James E. Austin and Tomas Otto Kohn
Teaching Note for (9-390-109). View Details
- December 2013 (Revised March 2014)
- Case
Beidahuang
By: Ray A. Goldberg and David Lane
Beidahuang is a major new Chinese player in global grain trading that in 2013 is seeking access to grain both to help assure China's food security and in pursuit of its own commercial goals. Focusing on potential trade in Brazilian soybeans, the case asks students to... View Details
Keywords: China; Brazil; International Trade; Grain; Soybeans; Agribusiness; Plant-Based Agribusiness; Globalized Markets and Industries; Cooperation; Agriculture and Agribusiness Industry; China; Brazil
Goldberg, Ray A., and David Lane. "Beidahuang." Harvard Business School Case 914-412, December 2013. (Revised March 2014.)
- June 1984 (Revised November 1988)
- Teaching Note
Deere & Co.: Industrial Equipment Operations, Teaching Note
Teaching Note for (9-577-112). View Details
Keywords: Agriculture and Agribusiness Industry
- November 2018 (Revised April 2019)
- Case
Zespri Grows
By: David E. Bell and Natalie Kindred
Controlling about a third of global kiwifruit exports by volume and nearly half by value in 2018, Zespri was a grower-owned “corporatized cooperative” with the exclusive right to export New Zealand-grown kiwifruit (except to Australia). Zespri did not grow fruit but... View Details
Keywords: Agribusiness; Kiwi; Kiwifruit; Agriculture; Global Supply Chain; Branding; Produce; Coordinated Industry Structure; Industry Coordination; Countercyclical Supply; New Product Development; Product Strategy; Differentiation; Food; Quality; Trade; Brands and Branding; Marketing; Strategy; Global Strategy; Change Management; Organizational Change and Adaptation; Globalization; Globalized Firms and Management; Competitive Strategy; Resource Allocation; Product Development; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; New Zealand
Bell, David E., and Natalie Kindred. "Zespri Grows." Harvard Business School Case 519-047, November 2018. (Revised April 2019.)
- December 2014
- Case
JBS
By: David E. Bell
JBS is a Brazilian protein company that started in beef, but has quickly expanded into pork and chicken, and around the world. The company has many critics who say it has expanded too quickly and that it is overextended financially. The case allows the reader to form... View Details
- December 2014 (Revised February 2017)
- Case
Simplot Plant Sciences: Designing a Better Potato
By: Jose B. Alvarez and Mary Shelman
Privately held Simplot has developed a new genetically engineered potato that substantially reduces waste and does not turn brown after cutting. Unlike other GMOs, it does not contain foreign genes. The case describes the company's commercialization plans in light of... View Details
Keywords: GMO; Sustainability; Agribusiness; Biotechnology; Food And Environment; Plant-Based Agribusiness; Food; Disruptive Innovation; Technological Innovation; Marketing; Product Positioning; Genetics; Value Creation; Agriculture and Agribusiness Industry; United States
Alvarez, Jose B., and Mary Shelman. "Simplot Plant Sciences: Designing a Better Potato." Harvard Business School Case 515-042, December 2014. (Revised February 2017.)