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Publications

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  • All HBS Web  (83)
    • News  (21)
    • Research  (39)
  • Faculty Publications  (16)

Show Results For

  • All HBS Web  (83)
    • News  (21)
    • Research  (39)
  • Faculty Publications  (16)
← Page 2 of 83 Results →
  • Web

Photography and Print Advertising - The High Art of Photographic Advertising - Baker Library | Bloomberg Center

Advertising the American Dream: Making Way for Modernity, 1920–1940 . Berkeley: University of California Press, 1985, p. 150. Elspeth Brown notes that “pictorialism’s aesthetic ideals were not inherently antithetical to commercial... View Details
  • Web

Polaroid: At The Intersection of Science & Art: Edwin H. Land and the Polaroid Corporation

Education Alumni Baker Library Historical Collections MORE EXHIBITS HOME RESEARCH LINKS POLAROID FILMS SITE CREDITS “Industry at its best,” Edwin H. Land believed, “is the intersection of science and art.” 1 A scientist and inventor, entrepreneur and CEO, View Details
  • 01 Mar 2024
  • News

Action Plan: Wild at Heart

about aesthetics in the midst of manicured lawns, then plant native woodland shade plants, grasses, or wildflowers, and then mow around them. “Well-defined paths and openings among planting beds are signs of care that reassure neighbors,”... View Details
Keywords: Christine Speer Lejeune; gardening; entrepreneurship; sustainability
  • Blog

The Harvard Business School Faculty Summer Reader 2023

like aesthetics from products that shape consumer-brand interactions. Finally, let me share a book that has touched my soul—The Three-Body Problem by Liu Cixin. This is a science-fiction masterpiece exploring humanity's quest for... View Details
  • 08 Apr 2019
  • Sharpening Your Skills

The Life of Luxury and How to Sell It

Aesthetics to Budding Business LeadersPauline Brown, a former top executive with French luxury goods conglomerate LVMH Moët Hennessy Louis Vuitton, teaches a course called The Business of Aesthetics. Stella McCartney Combines High Fashion... View Details
Keywords: by Sean Silverthorne; Auto; Retail; Fashion
  • 10 May 2010
  • Research & Ideas

What Top Scholars Say About Leadership

Portraiture is a method of qualitative research that blurs the boundaries of aesthetics and empiricism in an effort to capture the complexity, dynamics, and subtlety of human experience and organizational life. Portraitists seek to record... View Details
Keywords: by Martha Lagace; Education
  • Web

Baker Library / Bloomberg Center | About

Johnston Gate, the grille was intended to be both aesthetically pleasing and practical. Anyone entering the building would see much of the library’s collections through the grille. In a closed-stack library, as Baker was at the time,... View Details
  • 05 May 2008
  • Research & Ideas

Connecting with Consumers Using Deep Metaphors

much like core emotions, each deep metaphor may take many different forms. For example, balance may involve social, psychological, physical, and aesthetic themes. The small number of deep metaphors, each with many variations, and often... View Details
Keywords: by Martha Lagace; Consumer Products
  • Web

Research & Development, Project Code SX-70 - Edwin H. Land & Polaroid | Harvard Business School

investigation was scientific and technical, "the aesthetic purpose is to make available a new medium of expression to the numerous individuals who have an artistic interest in the world around them." 59 In their early test photos, the... View Details
  • 13 Apr 2009
  • Research & Ideas

Kind of Blue: Pushing Boundaries with Miles Davis

you working on next? Rob Austin: My work focuses on the role of aesthetics in business competitiveness, and I'm continuing to play around with the case as a literary form. I'm working on a project right now, for example, where we are... View Details
Keywords: by Martha Lagace; Music
  • 25 Aug 2022
  • News

Up on the Corner

commutes. Dlodlo plans to set rents below market rate; yet the building, with its modern design and elegant aesthetic touches (the façade will evoke the patterns of traditional West African fabrics), will be one where Dlodlo would happily... View Details
Keywords: Alexander Gelfand; photographed by Melissa Golden; Real Estate
  • Career Coach

Laetitia Tiani Vessah

earnings. Her secret power is finding cool job opportunities across a range of industries & company stages. Her mission is to help you secure your bag! Work Experience: Procter & Gamble. Kapor Startup Fellow (pre-MBA internship), WSC & Company (fellowship), and View Details
  • Fast Answer

Surgical Procedures: by selected patient characteristics and procedure categories

Health Care Surveys for more statistics, e.g., National Survey of Ambulatory Surgery. For more specific types of surgery, search for related organizations/associations/society. e.g., The American Society for Aesthetic... View Details
  • Web

Tomasz Cienkowski | MBA

opportunity to learn how to accelerate commercialization of science. Tech areas of interest: Biotechnology, Aesthetic Medicine, Medical Diagnostics Formative experience at the intersection of technology and business: During my research... View Details
  • 07 Jul 2009
  • Research Event

Business Summit: Historical Roots of Globalization

preferences (with the beauty industry as an example). According to panelists, globalization has a homogenizing effect on diverse national cultures. Its pressures cause societies to become more alike, converging in business approaches, political and economic systems,... View Details
Keywords: Re: Multiple Faculty
  • Web

Polaroid Corporation Collection | Baker Library

focus the formative years and trajectory of the company and the career of Edwin H. Land. A scientist and inventor, entrepreneur and CEO, aesthete and humanist, he argued that the industrial process should be “dedicated to the discernment... View Details
  • Web

Innovation and Entrepreneurship - Edwin H. Land & Polaroid | Harvard Business School

Education Alumni Baker Library Historical Collections MORE EXHIBITS HOME RESEARCH LINKS POLAROID FILMS SITE CREDITS “I have long aspired to make our Company a noble prototype of industry: penetrating in science, reliable in engineering, creative in View Details
  • Web

Introduction - The Message - The Human Factor – Baker Library | Bloomberg Center, Historical Collections

Chapter Images The Product The Production The Worker The Audience Bibliography The Message: Confidence in Corporate America Business is essentially our civilization, for it is the essential characteristic of our times. Henry Luce, 1929 The View Details
  • Profile

Taylor Wiegele

aesthetically pleasing for customers." After stints with Hidden Valley Ranch Dressing ("It's actually made of nothing that would torment the Berkeley hippie in me") and Brita water filters, Taylor got the call engineers... View Details
Keywords: Manufacturing/Energy; CPG; Tech
  • Web

Research in Black and White | Baker Library

response to light) and aesthetic (recording impressions of the print’s transformation of the scene).” McCann adds that “This amalgam of skills in chemistry, physics, and aesthetics was created by the breadth... View Details
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