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Publications

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Show Results For

  • All HBS Web  (18,445)
    • People  (25)
    • News  (2,967)
    • Research  (12,444)
    • Events  (111)
    • Multimedia  (224)
  • Faculty Publications  (10,261)
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  • 18 May 2015
  • News

Advertisers Get Serious About Playing With Their Brands

  • 05 Feb 2013
  • News

Pistachios beat Blackberry in Super Bowl's advertising match

  • 24 May 2013
  • News

Four Lean Advertising Campaigns That Went Viral

  • 24 May 2013
  • News

Advertising Symbiosis: The Key to Viral Videos

  • 25 Jan 2017
  • News

How Should Advertisers Respond to Consumer Demand for Whiter Skin?

  • 17 Aug 2022
  • News

To Serve and Protect the Markets

Every day, in her role as the director of the Atlanta Regional Office of the Securities and Exchange Commission (SEC), Nekia Hackworth Jones (MBA 2003) stands in the breach between the $100 trillion in securities traded on U.S. equity... View Details
Keywords: Margie Kelley
  • 28 Aug 2010
  • News

Why we're all marketers now

  • 12 Feb 2013
  • News

Welcome to the Future of Advertising Insight Center

  • 21 Jun 2010
  • News

Strategy and Execution for Emerging Markets

  • 09 Apr 2024
  • News

To Serve and Protect the Markets

Every day, in her role as the director of the Atlanta Regional Office of the Securities and Exchange Commission (SEC), Nekia Hackworth Jones (MBA 2004) stands in the breach between the $100 trillion in securities traded on U.S. equity markets and the bad actors who... View Details
Keywords: Margie Kelley
  • 20 Jan 2021
  • News

Unconscious Bias in Retail and Marketing

  • 10 Jun 2016
  • News

Are there better deals than the “Minimum Advertised Price?” More often than you think.

  • 15 Nov 2016
  • News

Facebook, Google Crack Down on Fake News Advertising

  • 21 May 2014
  • News

What to do when your refrigerator starts advertising

  • 03 Sep 2010
  • News

More PE reform and more emerging markets

  • 01 Dec 2010
  • News

Money and Markets Dominate New Course Offerings

the Financial Crisis is for those who plan to work in the financial services industry, since it is dominated by a variety of intermediaries that channel savings and investments. Globalization and Emerging... View Details
Keywords: curriculum
  • 21 Aug 2024
  • News

The Blurred Lines Between Sales and Marketing

  • 05 Mar 2015
  • News

Marketing to millennials

  • 29 Jan 2018
  • News

Sporting spectacle mixed with US razzmatazz: Super Bowl delivers an advertising touch down

  • 26 Nov 2019
  • News

Predicting Financial Market Bubbles and Crises in Real-time

Source: Greenwood Source: Greenwood Professor Robin Greenwood notes that faculty members across Harvard have long been exploring the behavioral perspective on financial market bubbles and financial crises.... View Details
Keywords: Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments
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