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Publications

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  • All HBS Web  (1,099)
    • News  (112)
    • Research  (835)
    • Events  (1)
    • Multimedia  (2)
  • Faculty Publications  (590)

Show Results For

  • All HBS Web  (1,099)
    • News  (112)
    • Research  (835)
    • Events  (1)
    • Multimedia  (2)
  • Faculty Publications  (590)
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  • 01 Dec 2013
  • News

14 for '14

1.0. But food is one of the biggest industries on the planet, and the tech that supports it hasn't changed in 30 years. Stay tuned for big innovation." —Nick Taranto (MPA/MBA 2010), cofounder, Plated Karen Tumulty "History—with the recent... View Details
Keywords: Arts, Entertainment; Finance; Government; Information; Retail Trade
  • 01 Dec 1999
  • News

Pearson Hunt

Industrial Administrator Program, the Army Quartermaster Corps School, the Navy Supply Corps School, and the Army Air Forces Statistical School (where I did my teaching), as well as the Navy's Contract Termination course in the ending... View Details
Keywords: Pearson Hunt
  • 01 Jun 2013
  • News

Five Bright Ideas

organization is involved, we charge. Advertising also brings in revenue." ALISON enables potential employers to immediately test the skill of certificate-holding ALISON graduates through 20-question "flash tests" that assess their... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services; Elementary and Secondary Schools; Educational Services
  • 01 Apr 2002
  • News

Charting the Luminary Leadership in Professional Service Firms

of the factors that drive success in an industry that attracts 65 percent of MBA graduates from leading business schools — many of whom eventually leave to run organizations of their own. With revenues approaching a trillion dollars,... View Details
Keywords: professional service firms; Publishing Industries (except Internet); Publishing Industries (except Internet)
  • 01 Jan 2011
  • News

Peter Harf, MBA 1974

Launches DKMS, the cure blood cancer bank 1993 Becomes CEO, Coty Inc. 2001 Appointed Chairman, Coty Inc. 2006 Appointed Chairman, Anheuser-Busch InBev With entrepreneurial energy, Peter Harf has left a mark on consumer goods industries... View Details
  • 01 Apr 2000
  • News

New Exhibit Highlights Turning Point for American Business

on display in Morgan Hall, titled "The Emergence of Modern American Business." The exhibit features large black-and-white photographs, colorful advertising cards, informative broadsides, and other memorabilia selected from the Baker... View Details
Keywords: Nancy O. Perry
  • 01 Dec 2011
  • News

Inside MTV’s Global Fame

integrated marketing, constantly cutting deals with advertisers not just to buy spots on MTV Europe but also to sponsor entire shows and concerts and to offer unique rewards to viewers as well. He takes credit (or blame) for MTV’s being... View Details
Keywords: Sean Silverthorne; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries
  • 01 Oct 1998
  • News

Short Takes

Smoking Gun When impressionable teenagers light their first cigarettes, they initiate what all too often becomes a lifelong, life-threatening habit. The vast majority of smokers begin in their teens, yet the tobacco industry has... View Details
Keywords: Eileen K. McCluskey
  • 01 Dec 2007
  • News

Faculty Research Online

HBS Working Knowledge is an online forum for innovation in business practice, offering a first look at new thinking from HBS faculty. Read the complete articles summarized below by visiting their Web links. Broadband: Remaking the View Details
Keywords: Arts, Entertainment; Finance; Broadcasting (except Internet); Information; Data Processing, Hosting, and Related Services; Information; Manufacturing
  • 21 Jul 2010
  • News

Mad Men, the Early Era

Related research Dare to Be Different Should You Bring Advertising Expertise in House? Improving Brand Recognition in TV Ads Step into the lobby of the Baker Library | Bloomberg Center and you’ll find an exhibit that coordinates well with... View Details
Keywords: photography; Museums, Historical Sites, and Similar Institutions; Arts, Entertainment
  • 01 Dec 2006
  • News

One-on-One with Jeff Hicks

marketing, because that group has a hair-trigger response to anything that’s boring. Now that hair-trigger response has caught up to other generations. Where is the industry headed? People are often focused on figuring out if the next... View Details
Keywords: Julia Hanna; Advertising, Public Relations, and Related Services; Professional Services
  • 01 Jun 2001
  • News

"Unheard Voices" Brings to Light Three Centuries of American Women at Work

Trade card from 1833 advertising "Lydia E. Pinkham's Vegetable Compound." (Baker Library Historical Collections) From the time of her marriage in 1743 until her death in 1765, Sarah Chamberlain, wife of Nathaniel Chamberlain, a blacksmith... View Details
Keywords: Deborah Blagg; Professor Elton Mayo; Business Schools & Computer & Management Training; Educational Services; News, Library, Internet, and Other Services; Information
  • 01 Oct 2018
  • News

Advancing Opportunities for Others

person of color, when I am invited to a broad industry conference, you can count the number of people of color in the room. So we put together this conference and it has been oversubscribed every year that we've done it. And it's the most... View Details
Keywords: Finance
  • 01 Feb 1998
  • News

Running Up the Score

of big money in the world of sports seems to have aggravated public disenchantment with many aspects of the professional game, from high ticket prices to athletes' personal behavior. That does not bode well long term for an industry that... View Details
Keywords: Garry Emmons
  • 01 Jun 2016
  • News

Alumni and Faculty Books for June 2016

(MBA 1965) (Springer) This book focuses on how to lead transformative and strategic change in the healthcare industry in times of great uncertainty. It provides new tools, processes, examples, and case studies offering an effective... View Details
  • 01 Dec 2002
  • News

Extra! Extra! Newspapers Miss the Story

yet less than 5 percent of the newspaper industry offers any targeted advertising products.” The irony, he notes, is that “the Internet will eventually eat into traditional print revenue, but the... View Details
  • 01 Feb 1997
  • News

Made, Not Born: HBS Courses and Entrepreneurial Management

in the organizations they lead. " Fostering creativity in others is what former student Jeffrey H. Flemings (MBA '96) does for a living. Flemings, associate director of the Consumer Insight Group at Arnold Communications, a regional View Details
  • 01 Jun 2025
  • News

Alumni and Faculty Books

advertising campaign starring political activist Dylan Mulvaney. Anheuser-Busch’s evolution and its subsequent fallout is brought to light as never before with this ultimate insider’s look. Last Call for Bud Light is the unforgettable... View Details
  • 17 Apr 2014
  • News

Striking a Balance

as well as a mentor to working women, Wilson knew how difficult those challenges could be. “Diane was a great advocate of dealing with the barriers that prevent or discourage women from moving ahead,” says Silk, an authority on the economics of the View Details
  • 01 Dec 2013
  • News

Case Study: Citizen Buffett

Berkshire Hathaway, would no longer invest in newspapers "at any price." "Very smart people looked at Buffett's offer and wondered what he saw in the declining industry that others did not," notes Roy and Elizabeth Simmons Professor... View Details
Keywords: Blagg, Deborah; Publishing Industries (except Internet); Publishing Industries (except Internet)
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