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- All HBS Web (27)
- Faculty Publications (11)
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- 20 Jul 2009
- Research & Ideas
Markets or Communities? The Best Ways to Manage Outside Innovation
manufactuer's 787 Dreamliner, designed and built using more than 100 outside partners, is perhaps the most-watched example of the use of innovation networks. But already almost two years late, the project was dealt another blow last month... View Details
- 01 Mar 2011
- News
James McNerney Jr.
"Pilots Push 787 Dreamliner to the Limit" - Watch some take-offs and landings best left to the test pilot professionals. "Capturing the Birth of the Dreamliner" - Photographer Ed Turner documented the global effort of manufacturing the... View Details
- 28 Nov 2007
- Research & Ideas
B2B Branding: Does it Work?
ingredient brand. It makes zero sales to end consumers, yet Intel built a consumer demand pull for its chips that required every PC manufacturer to incorporate them and to advertise Intel Inside on their products and in their ads. Other ingredient brands include... View Details
- 01 Jun 2017
- News
Ask the Expert: On the Fly
new generation of aircraft like Boeing’s 787 and 777X and Airbus’s A350 series impacting the structure of global networks? —Ryan Both (GMP 18, 2015) CARTY: The new generation of long-range aircraft is not likely to have a major impact on... View Details
Keywords: Julia Hanna
- 26 May 2016
- News
W. James McNerney Jr., MBA 1975
commitment to ethical behavior was the only way to right the ship. “You have to tackle problems head on and fix them,” says McNerney, who tested his crisis management chops again when confronting delays, cost overruns, and reliability problems with the highly... View Details
- 26 Nov 2007
- Research & Ideas
Best Practices of Global Innovators
worth using. But today, says Harvard Business School professor Alan MacCormack and his research collaborators, "not invented here" is becoming a badge of honor—and more than that, a source of competitive advantage. To design the 787... View Details
Keywords: by Sean Silverthorne
- 06 Mar 2018
- First Look
First Look at Research and Ideas, March 6, 2018
learning efficiencies that could drive down manufacturing costs over time. By 2016, Boeing had deferred about $27 billion in production costs related to its 787 program. If Boeing had been forced to expense these costs, it would have... View Details
Keywords: Sean Silverthorne