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  • 16 Aug 2022
  • Op-Ed

Now Is the Time for Entrepreneurs to Play Offense

roadmap. Engineers and product managers love it when they’re “left alone.” Take the time to do deeper customer discovery and requirements gathering. Customers might be more open to participating in beta tests, View Details
Keywords: by Jeffrey Bussgang
  • 02 Oct 2017
  • What Do You Think?

Do Bitcoin and Digital Currency Have a Future?

in less than 30 seconds. "In one case, $35 million was raised in less than 30 seconds" The most highly developed of the digital currencies is Bitcoin, the product of an ingenious and secretive tech programmer who developed a... View Details
Keywords: by James L. Heskett; Financial Services
  • 07 Jan 2002
  • Research & Ideas

How Marketing Can Reduce Worldwide Poverty

associate Arthur McCaffrey. It's also one they are passionate about and determined to solve. As they write in a new working paper that they're preparing for an academic journal, there are more than three billion people in the world who... View Details
Keywords: by Martha Lagace
  • 23 Aug 2011
  • First Look

First Look: August 23

http://www.amacad.org/publications/Challenges.aspx Advertising, the Matchmaker Authors:Bharat N. Anand and Ron Shachar Publication:RAND Journal of Economics 42, no. 2 (summer 2011) Abstract We empirically study the informational role of advertising in matching... View Details
Keywords: Sean Silverthorne
  • 02 Nov 2018
  • Blog Post

When Ideas Become Reality: Entrepreneurship at HBS

is: "Emotionally it's hard. Believing in yourself is hard that's the toughest part."  The Right Ideas I've always been the gal with ideas. Some good ones – but mostly not so good ones. I tinkered here and there in my free time but never totally committed to a... View Details
  • 12 Sep 2023
  • Blog Post

Harvard Climate Entrepreneurs Circle: Taking Climate Solutions from Idea to Action, Faster

engaging materials on climate change. In 2022, they partnered with the State of New Jersey to launch a customized NJ hub to support their integration of climate change in various subjects. For this upcoming back-to-school, they will be... View Details
  • 06 Sep 2011
  • Research & Ideas

How Small Wins Unleash Creativity

of the most common ways that managers unwittingly undermine daily progress is by failing to make timely decisions or provide clear, consistent goals. Here's an example from a work diary in a consumer products company: Had meetings [  ] to... View Details
Keywords: by Carmen Nobel
  • 10 Oct 2011
  • Research & Ideas

Retailing Revolution: Category Killers on the Brink

retailers that can see this trend coming and react quickly enough, this upheaval is survivable. But those slow to register the tsunami wave on the horizon stand to be swept away. As retailing entered the new century, this slowing was hard... View Details
Keywords: by Rajiv Lal & Jose B. Alvarez; Retail
  • Web

Introducing One-Step Photography - Edwin H. Land & Polaroid | Harvard Business School

February 21, 1947, at a meeting of the Optical Society of America in New York City, Edwin Land introduced the one-step photography process. "Land's introduction of the concept of instant photography was not a traditional commercial View Details
  • 18 Apr 2000
  • Research & Ideas

Learning in Action

months. During the test period, Bean encourages extensive feedback at all times, and formally solicits feedback at three points: when the product is first received, at the midpoint, and at the end of the test. The midpoint evaluations are... View Details
Keywords: by David A. Garvin
  • January 2003 (Revised August 2003)
  • Case

General Mills and the Hawthorne Huddle (A)

Examines the role of General Mills in the formation and leadership of the Hawthorne Huddle. The Huddle was in the Hawthorne neighborhood in Northern Minneapolis, which in 1997 was plagued with high crime and poverty. The Huddle served as a forum, held the first... View Details
Keywords: Leadership; Corporate Social Responsibility and Impact; Management Succession; Social Issues; Consumer Products Industry; Minneapolis
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  • 13 Nov 2017
  • Research & Ideas

Want to Be Happier? Spend Some Money on Avoiding Household Chores

Source: iStock If you’re stressed out because it feels like there are never enough hours in the day, here’s a solution: hire a housecleaner, order takeout, and pay the kid next door to mow the lawn. In other words, buy yourself more free time. View Details
Keywords: by Dina Gerdeman
  • 21 Jan 2021
  • Blog Post

How I Used the HBS Community to Hone My Professional Goals

development rotational program. My time at Cardinal Health exposed me to the health care world and gave me the chance to work functionally in Corporate Finance and Corporate Strategy. The rotational program was a great fit, as I moved around to different places while... View Details
  • 11 Aug 2014
  • Working Paper Summaries

Decision Making Under Information Asymmetry: Experimental Evidence on Belief Refinements

Keywords: by William Schmidt & Ryan W. Buell
  • 25 Oct 2022
  • Research & Ideas

Is Baseball Ready to Compete for the Next Generation of Fans?

New York Yankee slugger Aaron Judge, would surpass the $10.7 billion it reported in 2019—the last full season before pandemic interruptions. The league also signed new TV contracts with ESPN and TBS before... View Details
Keywords: by Christina Pazzanese, Harvard Gazette; Media & Broadcasting; Sports
  • October 2023
  • Case

Shredder Setups or Straightlining into Risk?: Investing in What You Love

By: Lauren Cohen and Grace Headinger
Bob Hall, President of Green Gables Partners, evaluated whether to angel invest into an up-and-coming ski brand. As the son-in-law of the founder of Vera Bradley and having retired from a lengthy career on Wall Street, Hall was well-versed in both direct investing and... View Details
Keywords: Family Office; Angel Investors; Direct Investment; Family Business; Business Growth and Maturation; Small Business; Financial Strategy; Personal Finance; Investment Portfolio; Private Equity; Decision Choices and Conditions; Risk and Uncertainty; Consumer Products Industry; Montana; United States
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  • 2012
  • Article

Wider dem sauren Mund. Beiersdorfs U.S.-Geschaeft mit der Zahnpastamarke Pebeco

By: G. Jones and Christina Lubinski
This article examines the growth and ultimate demise of the toothpaste brand Pebeco, which was created by the German personal care company Beiersdorf in 1903. The brand was an enormous international success, becoming for a time the largest toothpaste brand in the... View Details
Keywords: Growth and Development; Market Entry and Exit; Problems and Challenges; Marketing Strategy; Markets; Change; Customers; Social Psychology; Science; Brands and Branding; Competitive Strategy; Consumer Products Industry; United States; Germany
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  • June 2020
  • Teaching Note

Shiseido Acquires Drunk Elephant

By: Jill Avery
On October 7, 2019, the Shiseido Group announced that it would acquire clean skincare brand Drunk Elephant for $845 million, a valuation of 8.5 times sales. Did Shiseido pay too much or too little for this brand asset? How much was the Drunk Elephant brand worth and... View Details
Keywords: Brand Management; Brand Valuation; Brand Equity; Brand Value; Mergers ＆ Acquisitions; Startup; DTC; Brand Portfolio Strategy; Marketing; Marketing Strategy; Brands and Branding; Mergers and Acquisitions; Valuation; Entrepreneurship; Business Startups; Consumer Products Industry; Consumer Products Industry; United States; Japan; Asia; North America
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  • 2010
  • Working Paper

When Open Architecture Beats Closed: The Entrepreneurial Use of Architectural Knowledge

By: Carliss Y. Baldwin
This paper describes how entrepreneurial firms can use superior architectural knowledge to open up a technical system to gain strategic advantage. The strategy involves, first, identifying "bottlenecks" in the existing system, and then creating a new open architecture... View Details
Keywords: Entrepreneurship; Investment Return; Growth and Development Strategy; Product Design; Organizational Design; Competitive Advantage; Technology Industry
Related
  • 08 Aug 2006
  • First Look

First Look: August 8, 2006

microfinance and product design to open a new market segment based on the needs of low-income customers. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=805064  ... View Details
Keywords: Sean Silverthorne