Filter Results:
(4,062)
Show Results For
- All HBS Web
(4,062)
- People (5)
- News (805)
- Research (2,689)
- Events (20)
- Multimedia (48)
- Faculty Publications (1,849)
Show Results For
- All HBS Web
(4,062)
- People (5)
- News (805)
- Research (2,689)
- Events (20)
- Multimedia (48)
- Faculty Publications (1,849)
- 21 Oct 2008
- First Look
First Look: October 21, 2008
Cases & Course MaterialsBMW's Project Switch (A): Importers vs. National Sales Companies Harvard Business School Case 509-023 BMW is faced with potential channel conflicts across several EU country markets. The case highlights BMW's... View Details
Keywords: Martha Lagace
- 04 Nov 2020
- News
The Long View: Persevering Through Past Crises
my classmates when I took a job at AcurA Corporation in Columbus, Ohio. But my Navy leadership experience quickly paid off. After five years, at the age of 32, I was promoted to vice president of sales and service for Western Europe. I... View Details
- 03 Apr 2019
- Book
Fintech's Game-Changing Opportunities for Small Business
that draws on sales systems, supply chain systems, and manufacturing and product data. A similar system for small businesses would combine at least four key activities: banking and payments, loans and credit, accounting, and tax. The key... View Details
- 23 Feb 2009
- Research & Ideas
Creative Entrepreneurship in a Downturn
as those by recently laid-off employees; he said his sales rose by 55 percent in 2008. Charles Burckmyer and Scott Noll have created a fund to buy companies that are now available for a song and can be turned around at a relatively low... View Details
Keywords: by Martha Lagace
- Web
Strategic Financial Analysis Online Course | HBS Online
Sales Growth Show Hide Details Concepts Role of Forecasts Forecasting Company Performances Conducting Financial Statement Forecasts Featured Exercise Perform a step-by-step financial statement forecast using modified DuPont ratios 8-10... View Details
- 01 Jun 2020
- News
Inside Out
corridors and lobbies). As offices get smaller, a number like 250 square feet per person is becoming more typical. From a salary point of view, in Massachusetts, the gross wages for job titles like advertising sales agent, tax preparer,... View Details
- 23 Oct 2019
- News
After the Storm
class. When I started at Johnson & Johnson right after business school, I remember being the only African American female pharmaceutical sales rep in the mid-Atlantic region at that time. It’s a sad reality, but that is also why I get so... View Details
- 15 Jan 2013
- First Look
First Look: January 15
KnoopHarvard Business School Case 813-091 Amylin Pharmaceuticals brought two first-in-class diabetes drugs to market, Byetta and Symlin, in 2005, which were sold in over 80 countries with $650.7 million in sales by 2011. However, the... View Details
Keywords: Sean Silverthorne
- 17 Jul 2012
- First Look
First Look: July 17
Taiwanese to a global firm, developing and maintaining a functioning global structure, building a sales and marketing force, and finding the right cultural balance between eastern and western capabilities. Purchase this... View Details
Keywords: Sean Silverthorne
- 21 Nov 2017
- First Look
First Look at New Research and Ideas, November 21, 2017
selling season. As common in practice, we assume the demand function contains unknown parameters, which must be learned from sales data. In the presence of these unknown demand parameters, the retailer faces a tradeoff commonly referred... View Details
Keywords: Sean Silverthorne
- 14 Aug 2007
- First Look
First Look: August 14, 2007
shareholders? In the Johns Manville bankruptcy, shareholder equity was wiped out entirely. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=807090 WuXi PharmaTech Harvard Business School Case 806-003 WuXi Pharmatech has gone from zero... View Details
Keywords: Martha Lagace
- 01 Sep 2012
- News
On a Sound Track
office in China to manage sales and marketing. Our revenues have increased by more than 44 percent in the past year. So operationally, the business has changed a lot in a short period of time. What are some of the challenges that come... View Details
- 01 Dec 2016
- News
Alumni Books of 2016
(CreateSpace) Working at Google, El Awar navigated a challenging journey filled with unexpected twists, triumphs, and even heartbreak as she created her own path at one of the world’s most mysterious sales organizations. Despite her... View Details
- 04 Nov 2008
- First Look
First Look: November 4, 2008
Inc.—Engineered Products Division Harvard Business School Case 709-434 Curled Metal Incorporated has declining sales but has developed a new product (curled metal pile driver pads) that, in field tests, deliver customer benefits that are... View Details
Keywords: Martha Lagace
- 29 Jul 2008
- First Look
First Look: July 29, 2008
are much weaker. In individual-level regressions of engagement in category-spanning communication patterns, we find that women, mid- to high-level executives, and members of the executive management, sales and marketing functions are most... View Details
Keywords: Martha Lagace
- 05 Feb 2007
- Research & Ideas
Business and the Global Poor
additional 60,000 rural villages. By relying exclusively on low-income women as their frontline sales force, it also provided a significant source of income to a traditionally marginalized group. Q: What are some of challenges that... View Details
Keywords: by Sean Silverthorne
- 01 Dec 2008
- News
No Easy Fix for the Financial Crisis
percent. “In 2004 and 2005, as these subprime loans started to emerge, it really wasn’t a particular problem because of the lag effect. People who couldn’t pay off these mortgages with toxic terms and exploding payment schedules figured, ‘If I cannot pay off my... View Details
- 01 Sep 2014
- News
All For One
employees. By 2012, sales had increased by nearly 50 percent, and VW’s brand ranking had climbed from No. 55 to No. 39. Based on consumer surveys, brand monitor Interbrand selected VW as the top environmental brand in 2012. While creating... View Details
- 02 Oct 2018
- First Look
New Research and Ideas, October 2, 2018
Xu Abstract—We investigate how dynamic pricing can lead to more product returns in the online retail industry. Using detailed sales data of more than two million transactions from the Indian online retail market, where price promotions... View Details
Keywords: Dina Gerdeman
- 15 May 2018
- First Look
New Research and Ideas, May 15, 2018
brand into more adjacencies? Or should it consider something more radical, like app-related sales through subscriptions and wearable technologies? Purchase this case:https://cb.hbsp.harvard.edu/cbmp/product/618020 Harvard Business School... View Details
Keywords: Dina Gerdeman