Relationship Management - Publications - Faculty & Research

January 2014 (Revised June 2014)
Supplement

23andMe: Genetic Testing for Consumers (B)

By: John A. Quelch and Margaret L. Rodriguez

Following the FDA's letter in November 2013, which ordered 23andMe to cease sales of its DNA test kits, observers wondered how co-founder and CEO, Anne Wojcicki, would guide the company in the presence of uncertainty. View Details

Keywords: Risk and Uncertainty; Genetics; Crisis Management; Health Care and Treatment; Product Development; Business and Government Relations; Biotechnology Industry; Consumer Products Industry; United States

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September 2003 (Revised March 2004)
Compilation

PEARL Project, The: Work Patterns at Ditto (A)

By: Leslie A. Perlow

Describes life on a product development team, the behaviors that are rewarded, and the difficult tradeoffs members often have to make as a result. This is a rewritten version of an earlier case. View Details

Keywords: Product Development; Time Management; Groups and Teams; Work-Life Balance; Motivation and Incentives; Information Technology Industry

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05 Aug 2002
What Do You Think?

Is Platform Leadership Old Hat or the Wave of the Future?

developed and manage so-called "platforms" on which many innovations created by many entrepreneurs can be based. By successfully facing issues such as scope (the degree to which a "platform leader" creates and develops... View Details

Keywords: by James Heskett

01 Dec 2002
News

Alumni Honorees Urge Students to Emphasize Ethics

of Starbucks, agreed that ethical actions formed the foundation of good relationships with suppliers, customers, and employees. “An important portion of our customers cares what kind of company we are,” noted Smith. “If they hear we're... View Details

June 2011
Background Note

It's a Social World

By: Stephen P. Bradley and Nancy Bartlett

Social media had fashioned the lives of individuals and communities by 2010, providing an opportunity and a challenge for companies of all sizes. This note provides background on various social media (e.g. social networks, forums, games and communication services) and... View Details

Keywords: Customer Relationship Management; Brands and Branding; Marketing Strategy; Media; Service Operations; Sales; Opportunities; Corporate Strategy; Web

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Educators

December 2023 (Revised July 2024)
Case

Boortmalt: The Master Maltster

By: Forest Reinhardt, Jose B Alvarez, Damien McLoughlin, Lena Duchene and Emer Moloney

By May 2023, Boortmalt was the world’s leading producer of malt, with a production capacity of 3 million tonnes, 15% of global market share, and 27 malting plants across five continents. It had recently acquired a major competitor and had sustained an EBITDA growth of... View Details

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19 Aug 2019
Blog Post

Investing in Breakthrough Technologies to Lead the Energy Transition

substantial experience in the energy industry as a management consultant and as an advisor to the Executive President of the association whose member base generates ~90% of the Chile’s electricity. Joining Shell’s M&A group has been a... View Details

Keywords: Manufacturing; Technology

27 Oct 2021
Blog Post

HBS Impact Investing Fund Course: An Experiential Education in Social Financing

target communities: Heidi Brooks (MBA 2003) is currently COO at the National Institute for Children’s Health Quality, Greg Shell (MBA 2001) is Managing Director of Bain Capital Double Impact Fund, Stephen Chan (MBA 2009) is VP of Strategy... View Details

29 Mar 2019
Blog Post

My Concerns About Learning Accounting at HBS

first day at HBS. My name is Melanie Sperling and I am a first-year student here at HBS. Before attending school, I worked for four years at the One Love Foundation – America’s leader in health relationship education - and graduated with... View Details

18 Jan 2019
Blog Post

Exploring the Tech World Through WesTrek

didn’t grow up with any desire to move across the country. After all, I love winter! I love the accents! I love the oysters! I love the east coast so much that I stuck around for 26 years, during which I attended the University of Pennsylvania and followed my passion... View Details

Student-Profile

Ta-Wei "David" Huang

As a data scientist, David Huang (he/him) spent much of his time analyzing customer¬ data to provide personalized experience and improve long-term customer values for companies in different industries. As David explains, “I loved developing new methods and ways to... View Details

Web

The new industrial state? | Institute for Business in Global Society

Video duration: 2:22 Powering progress: Business leaders highlight the role of industry in policy conversations Play Unlocking the CHIPS Act: Expert guidance for businesses on opportunity and risk management video Play Video duration:... View Details

15 Jul 2008
First Look

First Look: July 15, 2008

distributional issues, and the likely effects of reforms to tax provisions such as the AMT are considered. Download the paper from SSRN.com ($5): http://www.nber.org/papers/w14149 Inexperienced Investors and Bubbles Authors:Robin Greenwood and Stefan Nagel Abstract We... View Details

Keywords: Martha Lagace

Web

Why You Might Want to Say Goodbye to the Annual Performance Review | Working Knowledge

Roy E. Larsen Senior Lecturer in Public Policy and Management at Harvard Kennedy School Article By : Michael Blanding Topics: Career and Workplace Employee Relationship View Details

01 Jun 2002
News

Up to the Challenge: Ken Baumgartner - Sticking with It

life in hockey, Baumgartner found a sense of security at HBS. “You know what your next day is going to be like,” he says. “It's well mapped out for you over a two-year period.” His studies have paved the way for his next challenge: an investment View Details

Keywords: Amy Burton; hockey; education; family; career paths; personal priorities; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Mining

October 2024
Case

NextGen CDR Facility: From Davos to Details

By: Peter Tufano, Emily A. Chien and Karina Val

Next Gen CDR is a startup that pools corporate commitments to purchase Tech CDR, which promises to permanently remove and store carbon from the atmosphere to combat climate change. A partnership between South Pole and Mitsubishi Corp., Next Gen has secured initial... View Details

Keywords: Climate Change; Partners and Partnerships; Corporate Governance; Investment; Agreements and Arrangements

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September–October 2018
Article

The Paradox of Responsive Authoritarianism: How Civic Activism Spurs Environmental Penalties in China

By: Christopher Marquis and Yanhua Bird

Recognizing the need to better understand institutional change processes in authoritarian states, which play an increasingly prominent role in the world economy, we examine the efficacy of civic activism aimed at spurring governmental action concerning the... View Details

Keywords: Civic Activism; Authoritarianism; Regulation; Corporate Sustainability; Environmental Sustainability; Government and Politics; Business and Government Relations; Social Issues; Change; China

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November 2017 (Revised September 2020)
Supplement

Miami's Tech Future (B): Building the Entrepreneurial Ecosystem

By: Rosabeth Moss Kanter

In 2017, Miami was rated #1 among U.S. cities for startups, but about 40th for “scale-ups” – growth companies. This case shows how leaders of incubators and accelerators supported startups and a culture of entrepreneurship, but also describes some factors limiting... View Details