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  • 04 Mar 2013
  • Lessons from the Classroom

Lessons from Running GM’s OnStar

impossible competition from the eventual world of smartphones. Fortunately, the team decided to focus Project Beacon on driver security and safety. Unknowingly, they were employing Christensen's now-famous "jobs-to-be-done" theory, which posits that View Details
Keywords: by Carmen Nobel; Auto
  • 25 Mar 2013
  • Research & Ideas

How Chapter 11 Saved the US Economy

is apt to scare off customers and suppliers, or for banks and other financial firms that have large liabilities under derivatives contracts, which, unlike most debts, are not frozen by a bankruptcy filing. Realogy Corp., featured in... View Details
Keywords: by Kim Girard; Financial Services
  • 31 Jul 2007
  • First Look

First Look: July 31, 2007

customer orientation. The study also suggests that the relationship between market orientation and innovation consequences is stronger in highly competitive environments but weaker in technology turbulent ones. Finally, findings suggest... View Details
Keywords: Martha Lagace
  • 05 May 2003
  • Research & Ideas

Sharing the Responsibility of Corporate Governance

consider worthy of consideration. These might include such things as providing high-quality goods to customers at the lowest possible price, providing meaningful and well-compensated work for employees, providing a high return to... View Details
Keywords: by Carla Tishler
  • September 1996 (Revised May 1997)
  • Case

Mobil USM&R (C): Lubricants Business Unit

By: Robert S. Kaplan
The general manager of a Lubricants Business Unit in Mobil's U.S. Marketing and Refining division launched a project to develop a Balanced Scorecard (BSC) for his unit. The purpose was to provide focus for all employees of the unit, enabling it to operate on an... View Details
Keywords: Balanced Scorecard; Employees; Customization and Personalization; Performance Evaluation; Measurement and Metrics; Management Teams; Projects; Energy Industry; Mining Industry; United States
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Kaplan, Robert S. "Mobil USM&R (C): Lubricants Business Unit." Harvard Business School Case 197-027, September 1996. (Revised May 1997.)
  • January 2008
  • Teaching Note

Pilgrim Bank (A): Statistics Review with Data Desk

By: Frances X. Frei
Teaching Note for 602104. View Details
Keywords: Decision Making; Policy; Banks and Banking; Management Teams; Motivation and Incentives; Customers; Mathematical Methods; Service Operations; Banking Industry
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Frei, Frances X. "Pilgrim Bank (A): Statistics Review with Data Desk." Harvard Business School Teaching Note 608-095, January 2008.
  • 03 Apr 2019
  • Book

Fintech's Game-Changing Opportunities for Small Business

of new fintech entrepreneurs began to change that by improving the speed and ease of the small business customer experience, and making their financial activity more visible to potential lenders. Lagace: How much do small-business owners... View Details
Keywords: by Martha Lagace; Banking; Financial Services
  • 01 Oct 2001
  • What Do You Think?

Will Information Technology Really Turn Organizations Upside Down This Time?

do you think? Original Article Periodically, somebody comes up with the idea of turning the organization upside down, with the customer on top. Those serving customers in the frontline come next, and top... View Details
Keywords: by James Heskett
  • 04 Jun 2001
  • Research & Ideas

Why dot.coms Will Rise Again

products at medium and small retailers. F. Warren McFarlan "[Li & Fung's] expertise comes in managing all customer relationships, knowing who is good at what, who has high quality, who has low quality; and they are specialists in... View Details
Keywords: by Martha Lagace
  • 2024
  • Book

The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create

By: Steve Kaczynski and Scott Duke Kominers
We demystify the coming digital revolution, showing how NFTs will transform our online and offline interactions.

NFTs aren’t just pictures on the internet, or a fad that has come and gone. Rather, they’re a new technology for creating digital assets and... View Details
Keywords: Economic Systems; Microeconomics; Entrepreneurship; Cultural Entrepreneurship; Information Technology; Innovation and Invention; Innovation Strategy; Digital Platforms; Digital Strategy; Digital Transformation; Internet and the Web; Technology Adoption; Marketing; Marketing Strategy; Product Marketing; Product Positioning; Markets; E-commerce; Market Design; Value; Customer Value and Value Chain; Collaborative Innovation and Invention; Innovation and Management; Organizational Structure; Customer Ownership; Ownership; Advertising Industry; Communications Industry; Computer Industry; Consumer Products Industry; Fashion Industry; Information Technology Industry; Media and Broadcasting Industry; Technology Industry; Web Services Industry
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Kaczynski, Steve, and Scott Duke Kominers. The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create. Portfolio/Penguin, 2024.
  • 17 Nov 2015
  • Working Paper Summaries

Self-Interest: The Economist's Straitjacket

Keywords: by Robert Simons
  • 17 Jun 2013
  • Research & Ideas

Advertising Symbiosis: The Key to Viral Videos

ad wouldn't air on TV for another week, the customers learned. The airline was giving them the privilege of a sneak peek at the ad—and the privilege of being among the first to share it. CONCEPT: Give the viewer the opportunity to... View Details
Keywords: by Carmen Nobel; Advertising
  • 23 Jul 2012
  • Research & Ideas

Book Excerpt: ‘Talk, Inc.’

caused by information overload, and an increase in employees' ability to respond readily to customer needs. Inclusion: At its best, interpersonal conversation is an equal-opportunity proposition. It invites all participants to put their... View Details
Keywords: Re: Boris Groysberg
  • 03 Dec 2012
  • HBS Case

HBS Cases: Against the Grain

without an easily identifiable response. As Jim spotted an increasing number of red flags during his hectic summer in Tanzania, he had to consider not only his US employer and his HBS position, but also his local client, his client's employees and their families, View Details
Keywords: by Martha Lagace; Food & Beverage
  • 01 Feb 2011
  • First Look

First Look: Feb. 1

monitoring through reputation, customer loyalty, differential impacts of government sanctions, and the standardization and internal monitoring of operations. We test our theory in the context of vehicle-emissions testing in a state in... View Details
  • 15 Oct 2008
  • First Look

First Look: October 15, 2008

specialties; integrates standard and custom care processes; and surrounds them with specifically configured information and business systems. Such organizational designs imply new roles for physicians. The Price Is (Almost) Right... View Details
Keywords: Martha Lagace
  • 10 Oct 2007
  • First Look

First Look: First Look: October 10

Abstract We study the effect of small windfalls on consumer-spending decisions by examining the purchasing behavior of a sample of online grocery shoppers over the course of a year. We compare the purchases customers make when redeeming a... View Details
Keywords: Martha Lagace
  • 07 Apr 2003
  • Research & Ideas

XTV: Xerox’s Attempted Recovery From “Fumbling the Future”

with researchers at PARC. Much of that time was occupied with interviewing prospective customers who had significant problems with document management. For example, a pharmaceutical company that was applying for FDA approval had to manage... View Details
Keywords: by Henry Chesbrough
  • 15 Dec 2015
  • First Look

December 15, 2015

his coauthors, correct some of the misinformation, describe how the thinking on the subject has evolved, and discuss the utility of the theory. They start by clarifying what classic disruption entails—a small enterprise targeting overlooked View Details
Keywords: Carmen Nobel
  • 17 Jan 2012
  • First Look

First Look: January 17

  PublicationsUncommon Service: How to Win by Putting Customers at the Core of Your Business Authors:Frances Frei and Anne Morriss Publication:Harvard Business Review Press, forthcoming An abstract is not available at this time.... View Details
Keywords: Sean Silverthorne
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