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  • All HBS Web  (6,470)
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  • 06 Jun 2017
  • First Look

First Look at New Research and Ideas: June 6, 2017

perspectives of marketing strategies, store operations, and relationships between customers and store clerks. However, the significance of the development of cellophane as a new packaging material, and the role of packaging manufacturers... View Details
Keywords: Sean Silverthorne
  • 05 Jan 2010
  • First Look

First Look: January 5

how James solves the process problems involved in his team's breakdown and creates team cohesion to help them function together effectively. We also learn whether or not James is successful in taking his global team to a new level of productivity and View Details
Keywords: Martha Lagace
  • 29 Jan 2007
  • Research & Ideas

The Business Press Is a Watchdog that Bites

company, through suppliers or customers at trade shows saying something was weird, or through tracking the names of people who had been involved in fraud in the past and finding another company they're in. The press's next most frequent... View Details
Keywords: by Martha Lagace; Journalism & News; Publishing
  • 09 Sep 2024
  • HBS Case

McDonald’s and the Post #MeToo Rules of Sex in the Workplace

Will Hurwitz. McDonald’s emerges from a slump With 40,000 mostly franchised restaurants across the world, McDonald’s serves some 63 million customers daily and employs more than 2 million workers. The brothers who founded the chain in... View Details
Keywords: by Avery Forman; Food & Beverage
  • 06 Sep 2016
  • First Look

September 6, 2016

Dillon, and David S. Duncan Abstract—Firms have never known more about their customers, but their innovation processes remain hit-or-miss. Why? According to Christensen and his coauthors, product developers focus too much on building View Details
Keywords: Carmen Nobel
  • 15 Feb 2016
  • Research & Ideas

Want Your Employees to Plan Better for Retirement? Don't Do This

great success with this model by showing customers how much energy they were using compared to others living in their area. This quickly turned energy saving into a kind of friendly competition and drove great results. Sharing retirement... View Details
Keywords: Re: John Beshears; Financial Services
  • 13 Aug 2014
  • Lessons from the Classroom

Managing the Family Business: Entrepreneurs Needed for Long-Run Success

business reasons and family reasons why we think this is true. The Business Reasons In today's competitive environment of rapid technological change and quickly evolving industries, it doesn't pay to become too attached to current lines of business or methods for... View Details
Keywords: by Michael J. Roberts
  • 03 Mar 2003
  • Research & Ideas

The Basics of Consumer Marketing in Asia

2002 he was CEO of Philips China, Hong Kong, and Taiwan. He pointed to Unilever's early experience in China as a cautionary tale. Unilever had done well selling high-end soap products elsewhere, but in China it had a difficult time convincing View Details
Keywords: by Julie Jette
  • 06 Feb 2006
  • What Do You Think?

Should CEOs of Public Companies Offer Earnings Guidance?

amounts of internal energy go to 'making the quarter return' rather than serving the customer and building the future. Why did quarter returns develop in the first place?" Bill Hubbell added, "The market has many mechanisms to... View Details
Keywords: by James Heskett; Financial Services
  • 02 Apr 2013
  • First Look

First Look: April 2

first videogame systems in the 1970s, the videogame industry has undergone numerous transformations as new technologies and market entrants fundamentally changed the gaming experience of customers. In the early 21st century, customers... View Details
Keywords: Sean Silverthorne
  • 26 Aug 2008
  • First Look

First Look: August 26, 2008

b01/en/common/item_detail.jhtml?id=808033 The Home Depot, Inc. Harvard Business School Case 608-093 For its first 20 years, Home Depot was known for its entrepreneurial spirit and focus on customer service. Merchandising, purchasing, and... View Details
Keywords: Sean Silverthorne
  • 26 Feb 2008
  • First Look

First Look: February 26, 2008

short term, but produces complementary effects in both the catalog and the online channels in the long term; the complementary effects, which are magnified in the online channel, more than overcome the initial losses in the catalog channel. View Details
Keywords: Martha Lagace
  • 07 Sep 2011
  • First Look

First Look: Sept. 7

decentralized banks are also more responsive to their own competitive environment. They are more likely to expand credit when faced with competition but also cherry pick customers and restrict credit when they have market power. This... View Details
Keywords: Sean Silverthorne
  • December 2004 (Revised February 2005)
  • Case

Exporting Spanish Olive Oil to the U.S. Market

By: Ray A. Goldberg, Hal Hogan and Miguel Angel Llano Irusta
Spain is the largest olive oil producer, yet it sells much of its product to Italy, where it is repackaged as Italian olive oil. The decision maker in the case wants to develop Spain as the olive oil leader not just in production but in quality and value added. He... View Details
Keywords: Plant-Based Agribusiness; Trade; Goods and Commodities; Demand and Consumers; Supply and Industry; Brands and Branding; Decisions; Customization and Personalization; Product Design; Product Development; Marketing Strategy; Product Marketing; Agriculture and Agribusiness Industry; Food and Beverage Industry; Spain; United States; Italy
Citation
Educators
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Goldberg, Ray A., Hal Hogan, and Miguel Angel Llano Irusta. "Exporting Spanish Olive Oil to the U.S. Market." Harvard Business School Case 905-408, December 2004. (Revised February 2005.)
  • 26 Sep 2017
  • First Look

First Look at New Research and Ideas, September 26, 2017

made MIA unique—offering affordable homes for its BOP customers in Mexico—to fulfill other critical needs at the BOP for water, clean energy, and health care services? Jaime was an expert in housing, but could he translate that expertise... View Details
Keywords: Sean Silverthorne
  • 20 Mar 2012
  • First Look

First Look: March 20

call center operations are described in detail, as are its decision-making and business processes. At the end of the case, executives are considering whether Ctrip should actively pursue either the budget or luxury travel segments, which would mean shifting attention... View Details
Keywords: Sean Silverthorne
  • 06 Dec 2021
  • Research & Ideas

The Popular Stock Metric That Can Lead Investors Astray

property, brand recognition, or customer loyalty—have become increasingly important over the past 10 to 15 years, the researchers say. However, generally accepted accounting principles in the US treat such investments as expenses that are... View Details
Keywords: by Rachel Layne
  • 05 Aug 2015
  • What Do You Think?

What Happened to the ‘Innovation, Disruption, Technology’ Dividend?

per unit of energy consumed.”  Dan Wallace asked whether or not we have “the wrong expectations.”  As an example, he cited the sharing economy, where we achieve “better asset utilization and customer experience, but not necessarily... View Details
Keywords: by James Heskett; Computer; Technology
  • 18 Sep 2012
  • First Look

First Look: September 18

initial socialization focused on personal identity (emphasizing newcomers' authentic best selves) led to greater customer satisfaction and employee retention after six months, compared to (a) socialization that focused on organizational... View Details
Keywords: Sean Silverthorne
  • 02 Jul 2012
  • Research & Ideas

Why Good Deeds Invite Bad Publicity

robust direct link between CSR and financial performance” It is true that in areas such as environmentally sustainable practices, customers have been willing to pay responsible producers a premium for products; take organic cotton, for... View Details
Keywords: by Michael Blanding; Energy
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