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Show Results For
- All HBS Web
(22,231)
- People (31)
- News (4,268)
- Research (15,012)
- Events (50)
- Multimedia (291)
- Faculty Publications (12,873)
- November 2012 (Revised May 2013)
- Case
ASUSTeK and the Google Nexus 7 Tablet
By: Willy C. Shih and Jyun-Cheng Wang
Days after Jerry Shen introduced a new tablet computer at the Consumer Electronics Show, a Google meeting convinced him to go with a lower price point and co-branding as the Nexus 7. While his company would have a premier position at launch, companies like Samsung... View Details
Keywords: Nexus; Google; ASUSTeK; Android; Tablet; Kindle; Kindle Fire; Notebook Computers; ODM; Apple; Price Point; App Store; Ecosystem; Open Handset Alliance; Reference Design; iPad; EMS; Electronic Manufacturing Services; Smartphone; Innovation and Management; Innovation Strategy; Technological Innovation; Product Marketing; Product Launch; Product Positioning; Industry Structures; Product Design; Product Development; Business Strategy; Competitive Strategy; Mobile and Wireless Technology; Digital Platforms; Information Technology; Internet and the Web; Computer Industry; Information Technology Industry; Technology Industry; Taiwan; United States
Shih, Willy C., and Jyun-Cheng Wang. "ASUSTeK and the Google Nexus 7 Tablet." Harvard Business School Case 613-056, November 2012. (Revised May 2013.)
- October 2006
- Article
The Tools of Cooperation and Change
By: Clayton M. Christensen, Matt Marx and Howard H. Stevenson
Christensen, Clayton M., Matt Marx, and Howard H. Stevenson. "The Tools of Cooperation and Change." Harvard Business Review 84, no. 10 (October 2006).
- May 2022
- Supplement
Thinking Outside the Wine Box (C): Mekanism and the Franz for Life Campaign
This case reveals the events that took place after the conclusion of the cases “Thinking Outside the Wine Box (A-B): Mekanism and the Franz for Life Campaign.” After selecting a creative direction for the Franz for Life 2.0 campaign, independent advertising agency... View Details
Keywords: Marketing; Brands and Branding; Marketing Strategy; Digital Marketing; Social Marketing; Marketing Communications; Product Positioning; Advertising; Communication Strategy; Advertising Campaigns; Social Media; Food and Beverage Industry; Food and Beverage Industry; United States
Amano, Tomomichi, Elie Ofek, Mengjie Cheng, and Amy Klopfenstein. "Thinking Outside the Wine Box (C): Mekanism and the Franz for Life Campaign." Harvard Business School Supplement 522-068, May 2022.
- August 2021 (Revised March 2022)
- Case
Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences
By: Jill Avery and Rayan Nahas
Camera IQ, a camera marketing software company that empowered brands to create and launch augmented reality experiences (AREs) across social platforms, had just raised an additional $5 million to fund further product development and expand its marketing and sales... View Details
Keywords: Brand Management; Virtual Reality; Augmented Reality; B2B; Technology Platform; Marketing; Marketing Communications; Marketing Strategy; Brands and Branding; Digital Marketing; Internet and the Web; Growth Management; Customer Relationship Management; Customer Value and Value Chain; Social Media; E-commerce; Applications and Software; Digital Platforms; Advertising Industry; United States
Avery, Jill, and Rayan Nahas. "Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences." Harvard Business School Case 522-002, August 2021. (Revised March 2022.)
- April 2013
- Teaching Plan
Marks and Spencer: Plan A (TP)
By: David Bell and Michael Norris
Teaching Note for 509029. View Details
Keywords: Marketing; Corporate Social Responsibility and Impact; Strategic Planning; Environmental Sustainability; Competitive Advantage; Retail Industry
Bell, David, and Michael Norris. "Marks and Spencer: Plan A (TP)." Harvard Business School Teaching Plan 513-029, April 2013.
- 01 Mar 2023
- News
March 2023 Alumni and Faculty Books
board papers, policy papers, management strategy reports, business proposals, a commission of inquiry report, minutes of meeting, corporate letters, audit reports, opinion editorials and blog articles. The... View Details
- April 1986 (Revised July 1988)
- Case
Cooperation for Competition: U.S. and Japan
By: Joseph L. Bower
Bower, Joseph L. "Cooperation for Competition: U.S. and Japan." Harvard Business School Case 386-181, April 1986. (Revised July 1988.)
- 01 Dec 2000
- News
The Birds and Bees in China
former executive who worked to promote the Disney Channel across Asia, Kenny soon learned that cable operators were more interested in other kinds of content. As she told the Boston Globe (September 26, 2000), Kenny realized "there was an... View Details
- April 1989 (Revised June 1989)
- Case
U.S. Auto Industry: Scenarios and Choices
Salter, Malcolm S. "U.S. Auto Industry: Scenarios and Choices." Harvard Business School Case 389-152, April 1989. (Revised June 1989.)
- 2004
- Chapter
Institutional Pressure and Environmental Management Practices
By: Magali Delmas and Michael W. Toffel
Keywords: Management Practices and Processes; Corporate Social Responsibility and Impact; Environmental Sustainability
Delmas, Magali, and Michael W. Toffel. "Institutional Pressure and Environmental Management Practices." Chap. 10 in Stakeholders, the Environment and Society, edited by Sanjay Sharma and Mark Starik, 230–245. New Perspectives in Research on Corporate Sustainability. Cheltenham, U.K.: Edward Elgar Publishing, 2004.
- 1998
- Chapter
Competitive Policy Shocks and Strategic Management
By: P. Ghemawat, R. E. Kennedy and Tarun Khanna
- April 2020
- Supplement
Cisco Systems and OpenDNS: Strategic Integration (B)
By: Andy Wu and David Wang
With more than 72,000 employees and revenues approaching the $50B mark, Cisco Systems is one of the largest information technology and networking firms globally. As the company grew and expanded into different lines of businesses, Cisco consistently looked outwards for... View Details
Keywords: Mergers and Acquisitions; Integration; Corporate Strategy; Change Management; Entrepreneurship; Organizational Culture; Information Technology Industry
Wu, Andy, and David Wang. "Cisco Systems and OpenDNS: Strategic Integration (B)." Harvard Business School Supplement 720-466, April 2020.
- 1995
- Article
Competitiveness and the New Industrial Policy
By: Rafael Di Tella, Alberto Ades and Mark Carney
- 01 Jun 2018
- News
June 2018 Alumni and Faculty Books
authors argue that meticulous integration management is the key to success in M&A transactions, half of which are unsuccessful because this key factor is neglected. This practical manual helps managers optimize and streamline their growth... View Details
- 2003
- Book
Strategic Management of Technology and Innovation
By: Robert A Burgelman, Clayton M. Christensen and Steven C. Wheelwright
- Article
Global Strategic Linkages and Industry Structure
By: N. Nohria and C. Garcia-Pont
Nohria, N., and C. Garcia-Pont. "Global Strategic Linkages and Industry Structure." Strategic Management Journal 12 (Summer 1991): 105–124.
- April 2006
- Background Note
Managing Innovation in an Uncertain World: Module 1: Innovation and Uncertainty
Describes the first module of a Harvard Business School 30-session elective course called Managing Innovation in an Uncertain World. The course helps students understand the challenges that uncertainty implies for innovation and how to overcome these challenges. The... View Details
Keywords: Design; Curriculum and Courses; Innovation and Management; Projects; Opportunities; Perspective
MacCormack, Alan D. "Managing Innovation in an Uncertain World: Module 1: Innovation and Uncertainty." Harvard Business School Background Note 606-125, April 2006.
- 1991
- Book
Strategy: Seeking and Securing Competitive Advantage
By: C. A. Montgomery and M. E. Porter
Montgomery, C. A. and M. E. Porter, eds. Strategy: Seeking and Securing Competitive Advantage. Boston, MA: Harvard Business School Press, 1991.
- September 2009
- Article
Labor Market Institutions and Global Strategic Adaptation: Evidence from Lincoln Electric
By: Jordan I. Siegel and Barbara Zepp Larson
Although one of the central questions in the global strategy field is how multinational firms successfully navigate multiple and often conflicting institutional environments, we know relatively little about the effect of conflicting labor market institutions on... View Details
Keywords: Institutions; Labor Market; Complementarity; Global Strategy; Multinational Firms and Management; Governing Rules, Regulations, and Reforms; Labor Unions; Laws and Statutes; Operations; Organizational Change and Adaptation; Manufacturing Industry
Siegel, Jordan I., and Barbara Zepp Larson. "Labor Market Institutions and Global Strategic Adaptation: Evidence from Lincoln Electric." Management Science 55, no. 9 (September 2009): 1527–1546. (Although one of the central questions in the global strategy field is how multinational firms successfully navigate multiple and often conflicting institutional environments, we know relatively little about the effect of conflicting labor market institutions on multinational firms' strategic choice and operating performance. With its decision to invest in manufacturing operations in nearly every one of the world's largest welding
markets, Lincoln Electric offers us a quasi-experiment. We leverage a unique data set covering 1996–2006 that combines data on each host country's labor market institutions with data on each subsidiary's strategic choices and historical operating performance. We find that Lincoln Electric performed significantly better in countries with labor laws and regulations supporting manufacturers' interests and in countries that allowed the free
use of both piecework and a discretionary bonus. Furthermore, we find that in countries with labor market institutions unfriendly to manufacturers, Lincoln Electric was still able to overcome most (although not all) of the institutional distance by what we term flexible intermediate adaptation.)
- January 1993 (Revised November 1993)
- Case
FCB and Publicis (A): Forming the Alliance
Two of the largest ad agencies form a partnership to be able to offer their clients global capabilities. After five years, how is the alliance faring? May be used with FCB and Publicis (B): Managing Client and Country Diversity and (C): The German-Led Network. View Details
Keywords: Alliances; Partners and Partnerships; Globalized Firms and Management; Advertising; Global Strategy; Marketing Strategy; Customer Focus and Relationships; Market Timing; Outcome or Result; Advertising Industry; United States; France; Germany
Kanter, Rosabeth M. "FCB and Publicis (A): Forming the Alliance." Harvard Business School Case 393-099, January 1993. (Revised November 1993.)