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  • All HBS Web  (6,272)
    • People  (3)
    • News  (1,338)
    • Research  (4,182)
    • Events  (16)
    • Multimedia  (81)
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← Page 191 of 6,272 Results →
  • September 2024
  • Case

Nvidia, Inc. in 2024 and the Future of AI

By: David B. Yoffie and Sarah von Bargen
Nvidia was one of the most successful companies in the world, reaching $3.4 trillion in valuation on June 18th, 2024. While Microsoft and Apple quickly recaptured the value crown, some analysts forecasted that Nvidia was so strongly positioned that it might become the... View Details
Keywords: Customer Value and Value Chain; Price; Technological Innovation; Competition; Vertical Integration; Valuation; Technology Industry
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Yoffie, David B., and Sarah von Bargen. "Nvidia, Inc. in 2024 and the Future of AI." Harvard Business School Case 725-360, September 2024.
  • April 2001
  • Teaching Note

MindSpring TN

By: Jeffrey F. Rayport, Steven Silverman and William A. Sahlman
Teaching Note for (9-899-178). For book only - not listed on case. View Details
Keywords: Customer Satisfaction; Growth and Development Strategy; Mergers and Acquisitions; Organizational Culture; Competitive Strategy; Web Services Industry
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Rayport, Jeffrey F., Steven Silverman, and William A. Sahlman. "MindSpring TN." Harvard Business School Teaching Note 901-039, April 2001.
  • November 1993 (Revised November 1994)
  • Case

Molding the Impossible: the NYPRO/Vistakon Disposable Contact Lens Project

By: Clayton M. Christensen
NYPRO, Inc., one of the world's leading manufacturers of plastic injection-molded products, is asked by the Vistakon Division of Johnson & Johnson to manufacture molds that Vistakon will use to produce disposable contact lenses. The required dimensional tolerances for... View Details
Keywords: Customer Relationship Management; Engineering; Management Practices and Processes; Product Development; Production; Groups and Teams; Manufacturing Industry; Medical Devices and Supplies Industry
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Christensen, Clayton M. "Molding the Impossible: the NYPRO/Vistakon Disposable Contact Lens Project." Harvard Business School Case 694-062, November 1993. (Revised November 1994.)
  • 2020
  • Book

The Ends Game: How Smart Companies Stop Selling Products and Start Delivering Value

By: Marco Bertini and Oded Koenigsberg
How some firms are rewriting the rules of commerce by pursuing “ends”—actual outcomes—rather than selling “means”—their products and services. View Details
Keywords: Commerce; Business Model; Design; Customer Relationship Management; Strategy
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Bertini, Marco, and Oded Koenigsberg. The Ends Game: How Smart Companies Stop Selling Products and Start Delivering Value. Management on the Cutting Edge. Cambridge, MA: MIT Press, 2020.
  • September 2011
  • Supplement

Exeter Group, Inc. (B)

By: Robert G. Eccles, Das Narayandas and Kerry Herman
This case presents a brief description of the decisions the company made regarding whether or not to pursue each of the four projects that are the basis of the (A) case. View Details
Keywords: Customers; Decision Choices and Conditions; Projects
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Eccles, Robert G., Das Narayandas, and Kerry Herman. "Exeter Group, Inc. (B)." Harvard Business School Supplement 412-035, September 2011.
  • February 2008 (Revised December 2011)
  • Case

Weber Shandwick: The Client Relationship Leader Program

By: Robert G. Eccles and Kerry Herman
In 2002 Weber Shandwick, a leading global public relations agency, instituted a Client Relationship Leader (CRL) Program for its top 32 global accounts. The purpose of the program is to ensure that all of the firm's resources across geographies, practice areas, and... View Details
Keywords: Blogs; Competency and Skills; Customer Relationship Management; Organizational Change and Adaptation; Organizational Design; Social and Collaborative Networks; Competitive Advantage; Public Relations Industry
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Eccles, Robert G., and Kerry Herman. "Weber Shandwick: The Client Relationship Leader Program." Harvard Business School Case 408-077, February 2008. (Revised December 2011.)
  • November 2009
  • Teaching Note

HTC Corp. in 2009 (TN)

By: David B. Yoffie
Teaching Note for [709466]. View Details
Keywords: Competition; Decisions; Brands and Branding; Customer Value and Value Chain; Telecommunications Industry; Taiwan
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Yoffie, David B. "HTC Corp. in 2009 (TN)." Harvard Business School Teaching Note 710-427, November 2009.
  • 02 Feb 2015
  • Working Paper Summaries

Mobile Money: The Effect of Service Quality and Competition on Demand

Keywords: by Karthik Balasubramanian & David F. Drake; Banking
  • April 2003
  • Comment

Editors' Comments: Bringing Consumers

By: A. P. Brief and M. H. Bazerman
Keywords: Communication; Customers
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Brief, A. P., and M. H. Bazerman. "Editors' Comments: Bringing Consumers." Academy of Management Review 28, no. 2 (April 2003): 187–189.
  • September 2008 (Revised June 2010)
  • Case

Hearts On Fire - Brand Development Manager

By: Frank V. Cespedes and Benson P. Shapiro
Hearts On Fire, a successful branded diamond producer, established the position of Brand Development Manager (BDM) to build the company's presence, sales, and relationships with its retail customers. After one year, the CEO, CFO and President must evaluate the impact... View Details
Keywords: Customer Focus and Relationships; Investment Return; Brands and Branding; Marketing Strategy; Business Processes; Salesforce Management; Business Strategy
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Cespedes, Frank V., and Benson P. Shapiro. "Hearts On Fire - Brand Development Manager." Harvard Business School Case 709-436, September 2008. (Revised June 2010.)
  • October 1997 (Revised July 1998)
  • Case

Cultivating Capabilities to Innovate: Booz.Allen & Hamilton

By: Clayton M. Christensen and Bret J. Baird
Describes the efforts of the president of Booz.Allen, a major consulting firm, to understand and improve the way that products, services, and processes are developed and deployed throughout the firm. Proactive management of these processes proves very difficult because... View Details
Keywords: Change Management; Innovation and Management; Management Teams; Service Operations; Organizational Culture; Customer Focus and Relationships; Decision Making; Consulting Industry
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Christensen, Clayton M., and Bret J. Baird. "Cultivating Capabilities to Innovate: Booz.Allen & Hamilton." Harvard Business School Case 698-027, October 1997. (Revised July 1998.)
  • Student-Profile

Professor Shunyuan Zhang

Shunyuan Zhang, assistant professor in the Marketing Unit, discusses her work studying how additional business can extract customer insights from unstructured data to aid their decisions and enhance customer... View Details
  • 2016
  • Working Paper

The Impact of Supplier Inventory Service Level on Retailer Demand

By: Nathan Craig, Nicole DeHoratius and Ananth Raman
To set inventory service levels, suppliers must understand how changes in inventory service level affect demand. We build on prior research, which uses analytical models and laboratory experiments to study the impact of a supplier's service level on demand from... View Details
Keywords: Customer Satisfaction; Forecasting and Prediction; Learning; Consumer Behavior; Service Delivery; Performance Expectations; Apparel and Accessories Industry; Service Industry
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Craig, Nathan, Nicole DeHoratius, and Ananth Raman. "The Impact of Supplier Inventory Service Level on Retailer Demand." Working Paper. (Revised January 2016.)
  • 2010
  • Chapter

Consumer-Driven Universal Health Care is the Best Solution

By: Regina E. Herzlinger
The best way to achieve universal health insurance coverage is to implement a consumer-controlled system rather than a government-controlled system. View Details
Keywords: Health Care and Treatment; Insurance; Customers; System
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Herzlinger, Regina E. "Consumer-Driven Universal Health Care is the Best Solution." In Current Controversies: Health Care, edited by Noel Merino. Farmington Hills, MI: Greenhaven Press, 2010.
  • Article

Consumer-Driven Health Care: Freeing Providers to Innovate

By: Regina E. Herzlinger
Keywords: Health Care and Treatment; Customers; Innovation and Invention; Health Industry
Citation
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Herzlinger, Regina E. "Consumer-Driven Health Care: Freeing Providers to Innovate." hfm (Healthcare Financial Management) 58, no. 3 (March 2004): 66–68.
  • Web

Online Entrepreneurial Marketing Course | HBS Online

Stories FAQs Enroll Now Key Concepts Develop and continually adapt go-to-market strategies Distinguish between marketing- and sales-led organizations and marketers’ role in each Establish a customer selection strategy, including buyer... View Details
  • 1999
  • Article

Culture, Customers, and Contemporary Communism: Vietnamese Marketing Management Under Doi Moi

By: Rohit Deshpandé and J. U. Farley
Keywords: Economic Systems; Customers; Marketing; Management; Viet Nam
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Deshpandé, Rohit, and J. U. Farley. "Culture, Customers, and Contemporary Communism: Vietnamese Marketing Management Under Doi Moi." Asian Journal of Marketing 7, no. 1 (1999): 4–18.
  • 1998
  • Chapter

Seeing through the Customer's Eyes with Computer Imaging

By: G. Zaltman and L. J. Schuck
Keywords: Information Technology; Perception; Customers; Computer Industry
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Zaltman, G., and L. J. Schuck. "Seeing through the Customer's Eyes with Computer Imaging." In Sense and Respond: Capturing Value in the Network Era, edited by Stephen P. Bradley and Richard L. Nolan. Boston: Harvard Business School Press, 1998.
  • Article

Eliminating Unintended Bias in Personalized Policies Using Bias-Eliminating Adapted Trees (BEAT)

By: Eva Ascarza and Ayelet Israeli

An inherent risk of algorithmic personalization is disproportionate targeting of individuals from certain groups (or demographic characteristics such as gender or race), even when the decision maker does not intend to discriminate based on those “protected”... View Details

Keywords: Algorithm Bias; Personalization; Targeting; Generalized Random Forests (GRF); Discrimination; Customization and Personalization; Decision Making; Fairness; Mathematical Methods
Citation
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Ascarza, Eva, and Ayelet Israeli. "Eliminating Unintended Bias in Personalized Policies Using Bias-Eliminating Adapted Trees (BEAT)." e2115126119. Proceedings of the National Academy of Sciences 119, no. 11 (March 8, 2022).
  • July 2002 (Revised April 2008)
  • Case

Helios Health (B)

By: Regina E. Herzlinger
Supplements the (A) case. View Details
Keywords: Price; Customization and Personalization; Information; Investment Return; Health Industry
Citation
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Herzlinger, Regina E. "Helios Health (B)." Harvard Business School Case 303-039, July 2002. (Revised April 2008.)
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