Publications

October 2011 (Revised January 2012)
Case

PepsiCo, Performance with Purpose, Achieving the Right Global Balance

By: Rosabeth Moss Kanter, Rakesh Khurana, Rajiv Lal and Eric Baldwin

Keywords: Corporate Strategy; Globalized Firms and Management; Strategic Planning; Food and Beverage Industry

January 2004
Case

Nokia and MIT's Project Oxygen (Abridged)

By: David B. Yoffie and Rebecca Henderson

Looks at how Nokia should respond to a future vision of computing and communications that was developed at MIT's Project Oxygen. View Details

Keywords: Mobile and Wireless Technology; Adaptation; Strategic Planning; Telecommunications Industry; Technology Industry

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March 2014
Case

Babcock International Plc

By: John R. Wells and Galen Danskin

In 2013, Babcock International Plc (Babcock) was the largest engineering services provider in the UK with sales of over £3 billion. Under the leadership of CEO Peter Rogers, Babcock had grown revenues and profits nearly tenfold over the previous decade as it benefited... View Details

Keywords: Strategic Change; Strategy And Leadership; Diversification; United Kingdom; Military; Nuclear Power; Nuclear; Engineering And Construction; Conglomerates; Strategic Planning; Competitive Strategy; Global Strategy; Corporate Strategy; Construction Industry; Energy Industry; United Kingdom

January 1999 (Revised March 2001)
Case

Bell Atlantic and the Union City Schools (C2): Project Explore

By: Rosabeth M. Kanter and Ellen Pruyne

The fourth in a five-part series about Bell Atlantic Corp.'s technology-in-education partnership with the Union City, New Jersey school system. Describes Bell Atlantic's planning, implementing, supporting, and assessing elements of the partnership, with special... View Details

Keywords: Education; Technology Adoption; Strategic Planning; Partners and Partnerships; Projects; Telecommunications Industry; Education Industry; New Jersey

02 Feb 2004
Research & Ideas

Mapping Your Corporate Strategy

Since the 1990s, the Balanced Scorecard system has cut a path in business as a more rigorous way to measure performance by quantifying what had been considered intangible assets, such as human capital, information, and culture. The system draws strength from four... View Details

Keywords: by Martha Lagace

August 2019
Case

The Allstate Corporation, 2019

By: John R. Wells and Benjamin Weinstock

In July 2019, Allstate, the United States’ number-three property and casualty (P/C) insurer, released its second-quarter earnings, which reported first-half revenues of $22.1 billion, up 11.4% year-over-year. Shareholders cheered the top-line growth, but P/C premiums... View Details

Keywords: Insurance Companies; Strategic Analysis; Strategic Change; Insurance; Strategy; Strategic Planning; Organizational Change and Adaptation; Competitive Strategy; Insurance Industry; North America

January 2002
Case

DeRemate.com: Building a Latin American Internet Auction Site

Analyzes the strategic decision-making process in terms of market forces and short-term growth for an online trading community site in Latin America. A major competitor to E-bay, DeRemate.com is contemplating expansion throughout Latin America. View Details

Keywords: Strategic Planning; Competition; Expansion; Internet and the Web; Auctions; Latin America

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July 2000 (Revised October 2000)
Case

Cisco Systems: Are You Ready? (A)

By: James L. Heskett and John P. Morgridge

An Internet service provider, INS, in which Cisco Systems has a minority ownership stake, receives an offer of $3.1 billion from Cisco's rival Lucent. Cisco's management has to decide whether to act on a request from INS management that Cisco make a counteroffer. The... View Details

Keywords: Corporate Strategy; Management Analysis, Tools, and Techniques; Ownership Stake; Strategic Planning; Innovation and Management; Technology; Information Technology Industry; Web Services Industry

December 1997
Case

Franco Bernabe at ENI (B)

By: Linda A. Hill, Jennifer Suesse and Mara Willard

Supplements the (A) case. View Details

Keywords: Leadership Style; Personal Development and Career; Management Teams; Management Style; Strategic Planning; Crisis Management; Privatization; Italy

01 Dec 1994
Conference Presentation

Design and Scheduling of Apparel Manufacturing Systems with Both Slow and Quick Production Lines

By: J. H. Hammond, Z. B. Tang and F. H. Abernathy

Keywords: Design; Planning; Production; Apparel and Accessories Industry; Manufacturing Industry

November 1990
Supplement

Honda Motor Co. (B): Views of Senior Management

Provides a follow-up to Honda Motor Co. and Honda of America (A). Describes the memos of Nobuhico Kawamoto, newly appointed Honda president, and Shoichiro Irimajiri, newly appointed executive vice president, with respect to the challenges facing Honda in the 1990s.... View Details

Keywords: Management Teams; Planning; Auto Industry

March 1987 (Revised November 1987)
Case

Taiwan 1986: Choices for the Future

By: George C. Lodge

Keywords: Economy; Planning; Strategy; Taiwan